Microeconomics (Paperback)

by David Colander (Author) "Economics is the study of how human beings coordinate their wants and desires, given the decision-making mechanisms, social customs, and political realities of the society..." (more)
Key Phrases: questions for thought and review, earring firm, contestable market model, United States, Web Note, Saudi Arabia (more...)

Editorial Reviews

Product Description
Written in an informal colloquial style, this student-friendly Principles of Microeconomics textbook does not sacrifice intellectual depth in its quest for accessibility. The author’s primary concern is to instill “economic sensibility” in the student. Colander emphasizes the intellectual and historical context to which the economic models are applied. The seventh edition has been significantly revised to make it simpler, shorter, more organized and more applicable to the real world.

About the Author

David C. Colander is a professor at Middlebury College.

--This text refers to the Paperback edition.

Product Details

• Paperback: 576 pages
• Publisher: McGraw-Hill/Irwin; 7 edition (October 4, 2007)
• Language: English
• ISBN-10: 007334365X
• ISBN-13: 978-0073343655
• Product Dimensions: 9.9 x 8.5 x 0.8 inches
• Shipping Weight: 2.1 pounds (View shipping rates and policies)
• Average Customer Review: 3.6 out of 5 stars See all reviews (9 customer reviews)
• Amazon.com Sales Rank: #28,867 in Books (See Bestsellers in Books)

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  #22 in	Books > Business & Investing > Economics > Microeconomics
  #58 in	Books > Business & Investing > Economics > Economic History

Customer Reviews

Most Helpful Customer Reviews

1 of 1 people found the following review helpful:

1.0 out of 5 stars Confusing Presentation of Material & Condescending Tone, May 5, 2008

By	L. Bell (USA) - See all my reviews (REAL NAME)

I am very disappointed in this text. Am using it at a jr college for intro micro (also using same author for intro macro). The material is presented in a confusing way, often omitting important details, and I find the author's "conversational" tone to be condescending... especially when making references to "those of you who just don't get math" and similar phrases to the student...
I bought and use Mankiw's texts to quickly and accurately learn the material taught in both of my classes, and only refer to Colander's texts to ensure I'm studying the corresponding Mankiw chapters for upcoming exams. I'm easily achieving 100% on graded Aplia assignments and averaging 95% on all exams so far in both classes, thanks to Mankiw's clear, precise, and accurate texts. Meanwhile, my classmates who are using only Colander's texts are really struggling to learn the material needed to be successful in both classes (micro & macro).
I do not understand the popularity of this author - Mankiw's my author of choice to achieve an easy, excellent grade while actually learning the course material.

4 of 6 people found the following review helpful:

1.0 out of 5 stars terrible book, December 8, 2005

By	Dmitry Shishkin - See all my reviews (REAL NAME)

This review is from: Microeconomics (Paperback)

I think this book is terrible - it seems to be full of inconsistencies to me. When I was preparing for my lectures I felt like rewriting this book completely, or rather writing my own principals of micro book. Robert Frank's book is so much better, even though some would say that is an intermediate micro book. I am just emerging from my PhD program and planning to teach - this book is used by our department and I wonder why they use it and how come this book survived 6 editions? I am sure there should be a better book among hundreds of titles I can see. I can't believe all principal micro books are so bad and I don't believe that making it simple means making it inconsistent!

1.0 out of 5 stars Lacks depth , July 25, 2008

By	K. Bracken - See all my reviews (REAL NAME)

This book may be an introduction to macroeconomics but it lacks the necessary depth needed to be considered a quality textbook for college students. It does not give the level of detail I have seen in other textbooks for introduction economics courses.

In addition, the author appears extremely bias in his description of various alternative views. This text is supposed to be geared for a principles in economics class and although alternative views should be discussed, the author spends too much time on these alternative views. Since the book is very short already, more time and attention should have been given to the basic principles of macroeconomics.

Overall, I am very disappointed with the text.