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Microsoft Dynamics CRM 2011 Administration Bible Paperback – March 1, 2011

ISBN-13: 978-0470568149 ISBN-10: 0470568143 Edition: 1st

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Microsoft Dynamics CRM 2011 Administration Bible + Microsoft Dynamics CRM 2011 Step by Step + Microsoft Dynamics CRM 2011 Unleashed
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Product Details

  • Paperback: 816 pages
  • Publisher: Wiley; 1 edition (March 1, 2011)
  • Language: English
  • ISBN-10: 0470568143
  • ISBN-13: 978-0470568149
  • Product Dimensions: 9.1 x 7.5 x 1.6 inches
  • Shipping Weight: 2.6 pounds (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (13 customer reviews)
  • Amazon Best Sellers Rank: #573,121 in Books (See Top 100 in Books)

Editorial Reviews

From the Back Cover

"Every organization that is using Microsoft Dynamics CRM 2011 needs to have a copy of this book in its library. Geoff and Matt have delivered a book that is useful for anyone from the small business CRM administrator to the enterprise CRM architect." -- Steve Blazevich, CRM Director, North America Consulting Services, Microsoft
A solid CRM strategy is smart business--here's how you get there
Build customer relationships and CRM strategies that will help grow your business with Microsoft's powerful Dynamics CRM software and this practical book that covers all the bases. You'll learn the nuts and bolts of how to configure the software, automate operations, manage users, and integrate with Office--while you also get the essentials of how to capture customer data, analyze it, engage your customers, and track and report results.
  • Get up to speed on Microsoft Dynamics CRM 2011
  • Master the user interface, including all toolbars, menus, and activity types
  • Harness the essential Sales, Marketing, and Service functions you need
  • Learn to manage leads, accounts, and contacts
  • Issue quotes, then integrate with ERP systems to create orders and invoices
  • Customize with visual workflow designer, interactive query builder, or other tools
  • Create useful reports with Business Intelligence Studio or Visual Studio®
"Matthew Wittemann and Geoff Ables bring a great resource to the CRM administrator. Their Bible goes into the needed details that give the CRM administrator everything he or she needs to successfully implement and manage a Dynamics CRM 2011 organization. The authors explain both the front and back ends of the CRM story to enable administrators to know and meet their users' needs. A much needed desktop reference!"--Julie Yack, Microsoft CRM MVP and Founder, xRMVirtual
Visit dynamicscrmbible.com to access code samples, planning tools, sample reports, templates and utilities.
Track crucial customer relationships with CRM
Manage your Dynamics CRM 2011 installation
Scale a solution to meet your business needs

About the Author

Matthew Wittemann is the Chief Customer Officer at ClickDimensions, the email marketing and marketing automation solution for Dynamics CRM. He is a also a six-time recipient of the Microsoft MVP (Most Valuable Professional) award.

Geoff Ables is a CRM, database marketing, and Web 2.0 expert. He is a Managing Partner of C5 Insight.

Curtis Hughes is a Cloud, platform development and SharePoint expert. He is a Managing Partner of C5 Insight.

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Customer Reviews

4.2 out of 5 stars
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It takes the reader from "Laying a Solid Foundation" through "Extending and Integrating".
D. M. Edwards
CRM 2011 has added a lot of functionality so this book is a must have reference for any company using Microsoft CRM.
JGravely
They are two quality individuals who shoot straight, are clear and concise, and are always very helpful.
Jeremy Dudley

Most Helpful Customer Reviews

3 of 3 people found the following review helpful By Heather on November 27, 2012
Format: Paperback Verified Purchase
I bought 3 Books for Microsoft CRM 2011 and this is by far the best one for the administration purposes. It has everything you need to know, and you will need no other book however, I do recommend also getting the CRM unleashed book as it goes into little more details with the email routing and outlook for CRM.
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2 of 2 people found the following review helpful By C on June 30, 2013
Format: Kindle Edition Verified Purchase
I used this book as a reference for my MCTS CRM 2011 Installation certification exam... however this book contains way more than just that, so it is great for anyone wanting to understand MS CRM 2011
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4 of 5 people found the following review helpful By GG on November 28, 2011
Format: Paperback Verified Purchase
This is a great reference regardless of level of familiarity with CRM. I am a CRM consultant for a major MS partner and I find this to be a great desk reference.
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4 of 5 people found the following review helpful By Anne Stanton on October 12, 2011
Format: Paperback Verified Purchase
There are only a few people within the world of technology who can deep dive into the business needs behind a Customer Relationship Management system and the technical details and depth that a developer extending Dynamics CRM needs. The CRM 2011 Administration Guide is a compilation of a huge amount of experience and knowledge from just such a person. Matt Whitman brings business and technology together while representing the flexibility of Dynamics CRM at it's finest.
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6 of 8 people found the following review helpful By JGravely on March 28, 2011
Format: Paperback Verified Purchase
We purchased this book to help train a new employee on Microsoft CRM 2011. It is excellent. We are using it as a reference and every section we have gone to has been very detailed. There is a lot of content in it and the authors seemed to do a very thorough job linking sections to each other so you can see how things interact. CRM 2011 has added a lot of functionality so this book is a must have reference for any company using Microsoft CRM.
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3 of 4 people found the following review helpful By MercuryIT on May 21, 2012
Format: Paperback Verified Purchase
this book is well written and easy to understand. i recommend it for others looking to learn more about CRM.
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4 of 6 people found the following review helpful By Jeremy Dudley on April 21, 2011
Format: Paperback
I'm a Product Manager for Customer Relationships Management in the higher education industry. We are currently planning our upgrade from CRM 4.0 to CRM 2011 and are referencing this Bible religiously (no pun). This book is helpful for developers, managers, system administrators, and business intelligence personnel. I, personally, have worked with the authors on past projects and I highly recommend their work as well. They are two quality individuals who shoot straight, are clear and concise, and are always very helpful. Great work.
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