The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime. [Paperback]

MJ DeMarco (Author)

Book Description

Publication Date: January 4, 2011

Is the financial plan of mediocrity -- a dream-stealing, soul-sucking dogma known as "The Slowlane" your plan for creating wealth? You know how it goes; it sounds a lil something like this:

"Go to school, get a good job, save 10% of your paycheck, buy a used car, cancel the movie channels, quit drinking expensive Starbucks mocha lattes, save and penny-pinch your life away, trust your life-savings to the stock market, and one day, when you are oh, say, 65 years old, you can retire rich."

The mainstream financial gurus have sold you blindly down the river to a great financial gamble: You've been hoodwinked to believe that wealth can be created by recklessly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market. This impotent financial gamble dubiously promises wealth in a wheelchair -- sacrifice your adult life for a financial plan that reaps dividends in the twilight of life. Accept the Slowlane as your blueprint for wealth and your financial future will blow carelessly asunder on a sailboat of HOPE: HOPE you can find a job and keep it, HOPE the stock market doesn't tank, HOPE the economy rebounds, HOPE, HOPE, and HOPE. Do you really want HOPE to be the centerpiece for your family's financial plan?

Drive the Slowlane road and you will find your life deteriorate into a miserable exhibition about what you cannot do, versus what you can. For those who don't want a lifetime subscription to "settle-for-less" and a slight chance of elderly riches, there is an alternative; an expressway to extraordinary wealth that can burn a trail to financial independence faster than any road out there.

• Why jobs, 401(k)s, mutual funds, and 40-years of mindless frugality will never make you rich young.
• Why most entrepreneurs fail and how to immediately put the odds in your favor.
• The real law of wealth: Leverage this and wealth has no choice but to be magnetized to you.
• The leading cause of poorness: Change this and you change everything.
• How the rich really get rich - and no, it has nothing to do with a paycheck or a 401K match.
• Why the guru's grand deity - compound interest - is an impotent wealth accelerator.
• Why the guru myth of "do what you love" will most likely keep you poor, not rich.
• And 250+ more poverty busting distinctions...

Demand the Fastlane, an alternative road-to-wealth; one that actually ignites dreams and creates millionaires young, not old. Change lanes and find your explosive wealth accelerator. Hit the Fastlane, crack the code to wealth, and find out how to live rich for a lifetime.

Editorial Reviews

Review

"This is by far the best book ever written on the subject, better than Rich Dad Poor Dad, better than Think and Grow Rich, better than any book by Donald Trump..."
~ Amazon reader review

"You'll learn more in 2 days from this book than you will in 2 years of business college courses..."
~ Amazon reader review

"There are moments in your life where a light bulb just seems to turn on, a switch just seems to flip. If you're looking to induce one of these, look no further than this book."
~ Amazon reader review

"I can promise you that there is a clarity that comes with reading this book that no other book on the market will ever give you."
~ Amazon reader review

"The best book on acquiring wealth ever written..."
~ Amazon reader review

"I loved this book. It is dripping in authenticity and real-world experience. From the first, authentic page I was hooked. MJ DeMarco not only has created a book that motivates like nothing else I have read, he also provides the most important thing: a true framework for evaluating business decisions. It's safe to say that had I absorbed this book 10 years ago, I would be at least $100k-$200k richer today."
~ Amazon reader review

"...this book delivers much wisdom about business, money, and the creation of wealth. I have already had my first "liquidation event" and what this author says about how to get there is rock-solid truth."
~ Amazon reader review

"Not since Think and Grow Rich have I been as impressed with a book on the subject of wealth and success. Mr. DeMarco writes from a common, no-nonsense approach on how to become wealthy."
~ Amazon reader review

"Although the title and cover of the book make you think "infomercial for suckers", it's actually THE single best book I have read on this subject so far (and I've read plenty). I don't typically write reviews on books I purchase here on Amazon, but this one was so good that it compelled me to actually get off my lazy butt and post up a review. "
~ Amazon reader review

"If you want to get "rich" while you're young enough to enjoy it, read this book ...it short-circuits you though a lot of the BS."
~ Amazon reader review

"This is an honest to goodness "Get Rich Quick" book. Most "Get Rich Quick" books or programs scam people into believing there is a method to "Get Rich Easy". MJ DeMarco does an extremely good job of telling the truth about what it takes to really achieve wealth. "
~ Amazon reader review

"I wholeheartedly recommend this book. I have read many finance books (Rich Dad, Cramer, Dave Ramsey, etc) and after reading The Millionaire Fastlane, I kept saying to myself "finally, someone who tells it like it is and isn't feeding me BS!"
~ Amazon reader review

"In life, there are people who get it, and people who don't get it. When it comes to building wealth, MJ DeMarco gets it. What really made my jaw drop about this book, however, was his brutal honesty. He exposes many of the misconceptions of the common wealth building 'gurus'..."
~ Amazon reader review

--Amazon Reader Reviews

About the Author

Former founder and CEO of Limos.com (1997-2007), multimillionaire entrepreneur, author, and the revolutionary "get rich slow" anti-guru, MJ DeMarco not long ago lived with his mother, mopped floors, and sought the dream like so many others: the dream to live free from bosses, free from 9-5 jobs and alarm clocks, and free from life mediocrity. Through rigorous years of self-study, countless errors and failures, MJ cracked the code to wealth and shockingly discovered that it had nothing to do with jobs, 401(k)s, mutual funds, or penny-pinching your life away for 40 years. By rejecting society's preordained "settle-for-less" financial roadmap, MJ was able to retire YOUNG in his thirties without sacrificing lifestyle. (Yes, he drinks Starbucks coffee, drives exotic cars, and hasn't canceled the movie channels! OMG!) He lives in beautiful Phoenix Arizona and enjoys traveling, dining, writing, softball, fitness, working out and obviously, has a fanatical passion for the Lamborghini marquee.

Product Details

• Paperback: 336 pages
• Publisher: Viperion Publishing Corporation; 1st edition (January 4, 2011)
• Language: English
• ISBN-10: 0984358102
• ISBN-13: 978-0984358106
• Product Dimensions: 8.9 x 6 x 0.9 inches
• Shipping Weight: 1.2 pounds (View shipping rates and policies)
• Average Customer Review: 4.7 out of 5 stars  See all reviews (229 customer reviews)
• Amazon Best Sellers Rank: #8,596 in Books (See Top 100 in Books)
  • #19 in Books > Business & Investing > Small Business & Entrepreneurship > New Business Enterprises
  • #93 in Books > Business & Investing > Small Business & Entrepreneurship > Entrepreneurship

More About the Author

Former founder and CEO of Limos.com, entrepreneur, author, and the revolutionary "get rich slow" anti-guru, MJ DeMarco not long ago lived with his mother, mopped floors, and sought the dream like so many others: the dream to live free from bosses, free from 9-5 jobs and alarm clocks, and free from life mediocrity.

Through rigorous years of self-study, countless errors and failures, MJ cracked the code to wealth and shockingly discovered that it had nothing to do with jobs, 401(k)s, mutual funds, or penny-pinching your life away for 40 years. By rejecting society's preordained "settle-for-less" financial roadmap, MJ was able to retire YOUNG in his thirties without sacrificing lifestyle. (Yes, he drinks Starbucks coffee, drives exotic cars, and hasn't canceled the movie channels! OMG!) He lives in beautiful Phoenix Arizona and enjoys traveling, dining, writing, softball, fitness, working out and obviously, has a fanatical passion for the Lamborghini marquee.

Customer Reviews

Most Helpful Customer Reviews

95 of 104 people found the following review helpful:

5.0 out of 5 stars Suprised just how good this was!, January 9, 2011

By 

frederick scribner (massachusetts) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime. (Paperback)

My cynical nature is rarely disappointed. And I was prepared for this book to be more self-published non-sense. I was wrong. This book is quite good - and I was pleasantly surprised. Think of it as similar to the 'Rich-Dad' series in tone, but with all the very best stuff there in spades - and with all the filler gone. The author is both an excellent writer (again, rare) and has a knack not only for telling it like it is, but for expressing himself with analytic accuracy and striking clarity. Essentially the book helps you re-think all you thought you knew about wealth creation. It's neither a how-to-guide (i.e., buy real estate) or the 'you can do it' feel-good treatise (a la Tony Robbins). Rather, it's critical thinking at its best. He works to debunk a number of wealth fantasies sold to the masses. In many ways, it's not althogether new, but it has rarely been delivered all in one package with such clarity and panache! I'm sure I could take a few critical stabs at it, but one fact remains: it's far superior to most out there in it's genre.

47 of 52 people found the following review helpful:

5.0 out of 5 stars Paradigm shifting book, March 17, 2011

By 

Karl Borris "Author "Your Investing Bluep... (SF Bay Area, CA United States) - See all my reviews

Amazon Verified Purchase

This review is from: The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime. (Paperback)

While it may be difficult to believe a book can have over 60 five-star reviews, the Millionaire FastLane is very deserving. The underlying message throughout the book is to become a producer instead of a consumer to attain wealth. My first 'aha' moment, one of many, discussed the many popular books on the market today pertaining to wealth. Do the authors of these books follow their advice, or just sell the advice and follow a different plan? Upon closer inspection I soon realized how true this statement was. Take any top selling book off your shelf and decide whether the author follows his own advice or not. The answer is probably no. This author on the other hand practices what he preaches. Anybody with an entrepreneurial mindset will enjoy this book. Anyone who is not happy about the progress they are making in life should read this book as your current belief system is obviously flawed.

24 of 25 people found the following review helpful:

5.0 out of 5 stars If You Are Serious About Wealth - Start Here, June 4, 2011

By 

John Chancellor "Mentor coach" (Spring Hill, TN) - See all my reviews
(VINE VOICE)    (TOP 500 REVIEWER)    (REAL NAME)   

Amazon Verified Purchase

This review is from: The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime. (Paperback)

This is an honest to goodness "Get Rich Quick" book. But you must understand two things. First quick is 5 to 10 years. Second quick does not mean easy. Most "Get Rich Quick" books or programs really scam people into believing there is a method to "Get Rich Easy". MJ DeMarco, the author, does an extremely good job of telling the truth about what it takes to really achieve wealth.

The book starts off by describing three different economic paths and most people follow one of these paths. The first path is the sidewalk where people are basically living from paycheck to paycheck. The second is what MJ calls the slow lane - work hard for forty to fifty years, dutifully save 10% or more in your 401K and retire with a modest sum. However there are many dangers with the slow lane method. It depends on everything going right for those 40 - 50 years - not a good bet.

Then there is the fast lane. Here you are in control of your destiny, you work extremely hard for 5 to 10 years in a business which has the chance to make big money and once you build the business to size, you have a liquidation event, generally a sale.

There is a lot of wisdom in what he says. Most people who start their own businesses violate the rules that MJ gives. Your business must fill a need. It cannot be what you love or what you are good at. The product/service must be of value in the market place. And you must be able to scale the business - either by providing massive value to a few people or providing good value to a large number of people.

You cannot scale a local sandwich shop. Any business that cannot be scaled is simply a job.

MJ takes good aim at MLM opportunities and any other "business" that you can enter by buying a $199 distributor kit. You will save yourself tons of money and energy by reading and absorbing the lessons in this book.

In addition to the business and investing lessons, there are some extremely great life lessons in the book. MJ shares a lot of the lessons he learned the hard way - lessons such as your life is a composite of all the choices you have made. "Your choices are made in a moment, but their consequences will transcend a lifetime."

He also gives some great lessons about time - how it is our most valuable/precious asset.

The book is extremely easy to read. However it will probably challenge a lot of your long held beliefs. If you are seeking some magic formula for getting wealthy without a lot of effort, look elsewhere. If you want a serious how to manual, with some raw truth told by someone who might appear to be your "Dutch Uncle" then study this book and follow his advice.

MJ does not soft pedal the facts of life about getting wealthy. He speaks from experience and gives you some great insights into what it really takes to get wealthy.

Highly recommended but only for those willing to do what it takes.