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Minders of Make-Believe: Idealists, Entrepreneurs, and the Shaping of American Children's Literature
 
 
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Minders of Make-Believe: Idealists, Entrepreneurs, and the Shaping of American Children's Literature (Hardcover)

by Leonard Marcus (Author) "NEW ENGLAND PURITANS reverenced reading as the key to living the godly life..." (more)
Key Phrases: juvenile editor, New York, The Horn Book, United States (more...)
4.5 out of 5 stars See all reviews (6 customer reviews)

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Editorial Reviews

From Publishers Weekly
This broad survey distills the history of American children's publishing and librarianship, from colonial times to British interloper Harry Potter, including children's periodicals, major publishers and changes in printing technology. While Marcus, a veteran historian and critic of children's publishing (Margaret Wise Brown: Awakened by the Moon), gives founders like editor Mary Mapes Dodge due respect, he is most in his element chronicling the 20th century: the influence of librarian Anne Carroll Moore, the educational reforms of Lucy Sprague Mitchell, the foresightedness of Harper editor Ursula Nordstrom and the careers of author-illustrators like Maurice Sendak. Devotees of prewar classics may be disappointed that Marcus devotes just two pages to Baum and Denslow; that he says W.E.B. Du Bois's groundbreaking The Brownies' Book failed to reach its audience; and that he skips whole generations almost entirely (e.g., 1905–1918). Marcus succeeds best at discussing the subjects of his past research, including Children's Book Week and the Golden Books series; to his credit, he also builds on Nancy Larrick's work on how white middle-class prejudices determined children's books' lack of racial and ethnic diversity. Drawing upon Horn Book Magazine articles and behind-the-scenes accounts of feuds and trends, Marcus's history is ideal for industry insiders. (May 7)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From School Library Journal
Chock-full of interesting facts such as when the first printing press was established in America (1639) and how the first children's book followed 50 years later, this intriguing book grabs readers from the start. Learning about the origins of the publishing houses and the legends that populated them is fascinating. Lovers of children's books will delight in this rich history as Marcus looks at such varied aspects as the impact of television on children's books, the beginnings of famous series such as the Landmark Books and the Hardy Boys, and how Maurice Sendak went from being a member of the display staff at F.A.O. Schwarz to getting his first contract with Ursula Nordstrom at Harper & Row. There is an overwhelming amount of information in this book but its inspired chronological organization saves the day. This readable and entertaining survey deserves a place on the bookshelves of all who work in the children's book field.—Joan Kindig, James Madison University, Harrisonburg, VA
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

See all Editorial Reviews

Product Details

  • Hardcover: 416 pages
  • Publisher: Houghton Mifflin Harcourt (May 7, 2008)
  • Language: English
  • ISBN-10: 0395674077
  • ISBN-13: 978-0395674079
  • Product Dimensions: 9 x 6.1 x 1.3 inches
  • Shipping Weight: 1.4 pounds (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars See all reviews (6 customer reviews)
  • Amazon.com Sales Rank: #305,284 in Books (See Bestsellers in Books)

    Popular in this category: (What's this?)

    #74 in  Books > Literature & Fiction > Books & Reading > History of Books

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Minders of Make-Believe: Idealists, Entrepreneurs, and the Shaping of American Children's Literature
73% buy the item featured on this page:
Minders of Make-Believe: Idealists, Entrepreneurs, and the Shaping of American Children's Literature 4.5 out of 5 stars (6)
$18.48
Children's Literature: A Reader's History from Aesop to Harry Potter
10% buy
Children's Literature: A Reader's History from Aesop to Harry Potter 5.0 out of 5 stars (2)
$19.80
Show and Tell: Exploring the Fine Art of Children's Book Illustration
6% buy
Show and Tell: Exploring the Fine Art of Children's Book Illustration 3.0 out of 5 stars (2)
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Artist to Artist: 23 Major Illustrators Talk to Children About Their Art
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Artist to Artist: 23 Major Illustrators Talk to Children About Their Art 5.0 out of 5 stars (9)
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Customer Reviews

6 Reviews
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Average Customer Review
4.5 out of 5 stars (6 customer reviews)
 
 
 
 
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11 of 13 people found the following review helpful:
4.0 out of 5 stars Enchanting Tour, June 3, 2008
By James Hiller (Beaverton, OR) - See all my reviews
(TOP 500 REVIEWER)    (REAL NAME)      
Having been a schoolteacher now for the past eighteen years, children's literature has been a mainstay of my profesion. Choosing the literature you read and use with your children is of prime importance. Most of the time, I elect to use books that are not only entertaining, but rich with lessons or thoughts that inspire deeper thinking. "Minders of Make Believe" is a treasure trove of history behind children's literature in our country, and the debate between instructive and entertaining.

Leonard Marcus' interesting recount of the history of children's literature literally begins with the founding of our country, and the first "books" produced for children, starting with "The New England Primer". Two camps formed; should our kiddie lit teach or amuse? Marcus traces the development through the years, including some fascinating information on authors like Dr. Seuss (and his revolutionary Cat in the Hat), and Maurice Sendak.

I've always chosen books that essentially come from both camps. If I am going to spend time with a story or book in my class, it has to have some "meat" to it's tale to make it worth my time. It must also be interesting enough to children for them to want to devour that meat. After reading Marcus' fascinating book, I don't think I'll ever feast on another children's book in exactly the same way again!
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4 of 4 people found the following review helpful:
5.0 out of 5 stars This is a book for all fans of children's literature, June 30, 2008
Leonard marcus has done it again. This book should be on the shelf of every lover of children's literature.
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3 of 3 people found the following review helpful:
5.0 out of 5 stars "The Minders of Make Believe" Rocks!, July 31, 2008
If you are interested in literature, and history, and writing for children, and reading by children, and life, you should like this book. I did. Mr. Marcus has provided historical context for the industry of children's literature. In so doing, he has provided a place in the larger scheme of things, for all of those who support the making of literature which children, and wise adults, may enjoy. Thank you Mr. Marcus
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Most Recent Customer Reviews

4.0 out of 5 stars Great book about how children's literature evolved & its cultural context, personalities, and business
A comprehensive history of children's literature in America, starting from the founding of the New England colonies to J.K. Rowling's third Harry Potter book. Read more
Published 1 month ago by Amit Jain

4.0 out of 5 stars Trip Back in Time
Discussing the history of printers, publishers and editors in the field of Children's Literature, Marcus gives the reader a trip back in time to see the thinking and politics that... Read more
Published 11 months ago by M. A. Torrani

5.0 out of 5 stars Of minders and masters
This is a review certainly, but it is also a look at how librarians fit within Marcus's take on the publishing industry, past and present. Read more
Published 12 months ago by E. R. Bird

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