Kurlan examines why most sales books don't work for those who read them, and ways to change pre-conceived notions about selling.
Dave Kurlan is a top-rated speaker, best selling author, radio show host, successful entrepreneur and sales development industry pioneer.
He is the founder and CEO of Objective Management Group, Inc., the industry leader in sales candidate assessments and sales force evaluations, as well as the CEO of Kurlan & Associates, Inc., an international consulting firm specializing in sales force development. He possesses 30 plus years of experience in all facets of sales development, including consulting, training, coaching, selection, strategy, systems, processes, and metrics.
Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference, EcSell Institute's Sales Coaching Summits, and the Gazelles Sales & Marketing Summit.
He has been featured on radio, television and in print, including World Business Review with General Norman Schwarzkopf, and features in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the host of the weekly business radio show, Meet the Sales Experts. He is the author of Mindless Selling and the best-seller, Baseline Selling - How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball.
He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog. He is featured on Inc. Magazine's video, How to Increase Sales and Profits by 1000%. He is a contributing author to several books including, The Death of 20th Century Selling, 101 Great Ways to Improve Your Life, Volume 2, and Stepping Stones, with coauthors Deepak Chopra and Jack Canfield.
