Customer Reviews

Mining Online Gold with an Offline Shovel

5 star:		(7)
4 star:		(4)
3 star:		(0)
2 star:		(0)
1 star:		(0)

 

 

This is a really good book that will help you through the ins and outs of publicizing your business and yourself. From press releases, to getting yourself in the media, from creating your own talk show to establishing yourself as an expert, this is a book that will help you enhance your network. The section on how Mike Litman made his book Conversations with Millionaires #1 on Amazon.com was amazing!!! Simply amazing.
The info from David Frey on writing ads was great as well. Just a well put together book that will help you rethink how you go to market and publicize your business.

I was able to learn how to increase advertising on my website and how to get free publicity. My book is selling well because of what I learned from your book. Dr. Dennis Gage, M.D. www.thethinderellasyndrome.com

This book is great for beginners. There is so much confusing information out there about how to make money from your website. This is a good first investment in your education on how to make the most on your online business at a reasonable price. A lot of education about online stuff is expensive and many times not worth it. I was able to take specific steps and start using them in my own business immediately. This book was written by 2 men who actually did what they are talking about and have the success to prove it. Good job!

Whether your business is online or offline, you need this book. The combined experience of these two pros indeed provides golden ideas. You'll find an excellent array of tactics - from sending news releases to having your own TV show to using your business card more effectively. And you'll find out how to convert those tactics into online subscribers - your golden list. You'll get new ideas on practically every page. Plus, you'll find all of the resources you need to actually implement each idea. Start mining your own gold with this book today.

The best online marketing book there is, despite the grammatical errors. If you're new to marketing, this book spells it all out! It's a great resource, but could use a good editor.

Kudos to both of you in this world of information overload it's a pleasant surprise to find so much easy to use,direct and practical info in one place. This book now coupled with the newly released webinar system make an unbeatable combination.
Keep up the good work!!!

"I read Joel & George's first book and after having worked in marketing for
the last 7 years, I can tell you that the information contained in this book
is worth 10x the amount it's priced at.

Chapter after chapter, you'll find real usable tips and
on using offline marketing methods to explode your online
profits.

If you are truly serious about building your business, then this book will
show you exactly how offline marketing can help you do it; step by step in
an easy to follow format.

Don Schnure
...

Finally, there is a comprehensive reference guide that connects the "clicks" with the "bricks."

Online marketers have a terrible track record of doing everything online and ignore the offline world. Conversly, offline businesses have been slow to adopt an online presence because they didn't realize how it would grow their business.

Finally, George and Joel have written a detailed explanation of how to marry the two worlds to create a hyper-growth business. This book contains hundreds of solid ideas from the real world
(people actually doing the stuff) to use the web to build your offline business (and vica versa).

This book should be on the desk of every entrepreneur, sales and marketing manager, and webmaster.I give it two thumbs up!

Mining Offline Gold With An Online Shovel is the
definitive resource if you want to have success in
the competitive world of internet marketing. The key
is building your list. Joel and George can build a
list. I especially enjoyed Chapters 1 through 5. As a
radio talk show host, people are constantly asking me,
"How can I get noticed in the media?" Now my answer
is very simple-Pick up a copy of Mining Offline Gold
and follow it - exactly - you'll get noticed!

I had the pleasure of editing this book as it was being prepared for printing.

Now, I don't know if you know much about the editor's job, but let's just say it's rare to come across a book that teaches you as you work on it.

To my joyful surprise, Mining Online Gold was one of those books. Page after page gave me tip after tip I could use RIGHT AWAY to grow my opt-in list.

I'm thankful for having been able to edit the book, but even more so for having read it. You will be too.

Aaron Wrixon
Freelance Editor
aaronwrixon.com