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Comment: Copyright 2008, hardcover, no dust jacket, 253 pages. One page behind front cover is missing. Text pages are clean.
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Mom 3.0: Marketing WITH Today's Mothers by Leveraging New Media & Technology Hardcover – September 24, 2008


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Mom 3.0: Marketing WITH Today's Mothers by Leveraging New Media & Technology + Tuning into Mom: Understanding America's Most Powerful Consumer
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Product Details

  • Hardcover: 272 pages
  • Publisher: Wyatt-MacKenzie Publishing (September 24, 2008)
  • Language: English
  • ISBN-10: 1932279903
  • ISBN-13: 978-1932279900
  • Product Dimensions: 9.1 x 6.1 x 0.9 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Best Sellers Rank: #1,134,729 in Books (See Top 100 in Books)

More About the Author

Maria Bailey brings a unique voice to today's moms.

Maria is a busy mom of four, CEO of BSM Media and an award-winning author of several books. Maria is a nationally known speaker and the foremost authority on marketing to moms. Each month she speaks to millions of moms via TV, radio, print, and online. She is the author of Power Moms, Mom 3.0, and several other books. Maria is host of Mom Talk Radio, the first nationally syndicated radio show for moms and #1-downloaded parenting podcast on iTunes, and co-host of Good Day with Doug Stephan, the #7 ranked morning talk show in America. Online Maria is the founder of MomTV.com, BlueSuitMom.com, SheStreamsTV.com and several sites that speak to and empower moms, and the companies that want to reach this powerful consumer group.

In her spare time, Maria loves to spend time with her family, work out and run marathons (23 and counting).

Customer Reviews

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Most Helpful Customer Reviews

0 of 1 people found the following review helpful By Cynthia Robinson on December 22, 2008
Format: Hardcover
I couldn't stop reading. Understanding the power of what's important today's mothers could not have been writting any better. Fast, Eco friendly, simple, acceesibility, empowerment, time management, these are some of the words I would use to describe my life as a working mom and Mom 3.0 effectly describles what I would look for in today's marketing world. Once again Maria has outdone herself! Great foward thinking!
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0 of 2 people found the following review helpful By Ad Exec on April 3, 2009
Format: Hardcover
This is a great book for anyone interested in the nuances of how best to market to women in our digitally dynamic world. Unlike other business "tutorials," this book offers advice on every page that is compelling and actionable.
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0 of 2 people found the following review helpful By Patti Chadwick VINE VOICE on January 27, 2009
Format: Hardcover
No doubt about it, Maria Bailey has her finger on the pulse of American Moms. Having the heart of a mother herself, she is able to understand what is important to mothers today and is able to translate that into a powerful marketing tool.

We live in a techie world and Bailey teaches us how to connect with mothers in a way that is mutually beneficial and meaningful. It is a great resource and an easy read.
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0 of 2 people found the following review helpful By Amazon Customer on October 27, 2008
Format: Hardcover
Maria has keen insights into the inner world of moms (she runs several mom websites including BlueSuitMom.com, NewBaby.com and is the host of Mom Talk Radio). Her new book talks about the latest technology and how companies can engage mothers. She covers video blogging, podcasting, blogging, mobile devices and more. I've met Maria in person and attended her workshops and this book is the next best thing to sit down with her in person.

I've also read her other books Trillion Dollar Moms and Marketing to Moms. They were both great - but this one is better.
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