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From Monopoly to Competition: The Transformations of Alcoa, 1888-1986
 
 
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From Monopoly to Competition: The Transformations of Alcoa, 1888-1986 [Hardcover]

George David Smith (Author)
4.0 out of 5 stars  See all reviews (1 customer review)

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Book Description

August 26, 1988 0521352614 978-0521352611 First Edition
Over the past century, Alcoa has developed from a small entrepreneurial venture to a giant corporation; from a one-dimensional, owner-managed firm to a complex managerial bureaucracy; from a domestic company to a multinational enterprise. In the process, Alcoa survived a difficult transition from its long-held position as a monopolist (of aluminum production) to its current status as a firm operating in highly competitive international markets. This book presents Alcoa's history, from its beginnings as a speculative venture seeking to exploit an untested technology, through its rise to become the most successful monopoly in American history. By World War II, no other American corporation had developed its industry's markets more dramatically and then dominated them more completely. The book analyzes the undoing of Alcoa's monopoly by war and antitrust, as well as how Alcoa adapted to evolving forms of competition.

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Editorial Reviews

Review

"Having access to countless documents dating back to the company's origins, George David Smith provides an engaging account of Alcoa's ingenious development of a market for aluminum as well as its internal organization and management of style. Smith relates an exciting story of the research and development that led to so many aluminum products we take for granted today. Smith's book is captivating and well worth reading." Science

"...brilliantly organized and uncommonly well written...From Monopoly to Competition is thus one of those rare books that can be read with profit by corporate executives (within the aluminum business and beyond) and academics. It also crosses disciplinary lines; economic historians as well as contemporary business consultants will find enlightenment here and not just in the concluding contemporary chapters. Intended mainly as a contribution to corporate self-consciousness, this history of Alcoa necessarily sheds light on many of the major concerns of academic historians: antitrust, foreign investment, research, development and the management of technology, the state and business in wartime, labor relations, and, above all, the structure of enterprise." Journal of Economic History

"...splendid history of Alcoa....Yet this is no mere book by recipe. In addition to many conventional virtues, the author provides some delightful bonuses: a deft capsule history of the rise of big business and its regulation; a primer on the economies of oligopoly; an informed assessment of recent American industrial decline; and a substantial analysis of Alcoa's workforce and labor relations -- a feature usually absent even from some excellent company histories. Overall, Smith's book invites comparison with the very best institutional studies." Thomas K. McCraw, American Historical Review

Book Description

This is a history of the aluminium giant Alcoa, from its beginnings through its development into one of the most successful monopolies in American history, to its postwar adaptation to evolving forms of oligopolistic and global competition.

Product Details

  • Hardcover: 592 pages
  • Publisher: Cambridge University Press; First Edition edition (August 26, 1988)
  • Language: English
  • ISBN-10: 0521352614
  • ISBN-13: 978-0521352611
  • Product Dimensions: 9.1 x 6.1 x 1.7 inches
  • Shipping Weight: 2.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #1,335,097 in Books (See Top 100 in Books)

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4.0 out of 5 stars distinguished global history, September 25, 2008
Alcoa has a long, distinguished history, as detailed here. Its rise paralleled the rise of the United States as a world power. The use of aluminium grew mightily in a hundred years. Especially for aviation, where steel has simply proved too heavy for many airplane parts.

The book describes the expansion of Alcoa into a global multinational, as it searched for more deposits of bauxite and cheap electricity to process it. Australian readers should note the prominent description of Alcoa's Australian operations. Culminating perhaps in its alumina refinery in Wagerup, Western Australia.
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Inside This Book (learn more)
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First Sentence:
Few inventions are successfully commercialized. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
primary aluminum capacity, pig aluminum, aluminum unions, aluminum business, ingot prices, aluminum workers, subcommittee system, fabricating facilities, primary ingot, fabricating operations, smelting capacity, electric smelting, aluminum applications, primary aluminum production, aluminum technology, smelting business, aluminum operations, tariff hearings, controlling patents, aluminum industry, aluminum process, container sheet, alumina refinery, aluminum market, aluminum producers
Key Phrases - Capitalized Phrases (CAPs): (learn more)
World War, United States, New Kensington, New York, Roy Hunt, Frank Magee, Aluminium Limited, British Aluminium, Charles Martin Hall, Fritz Close, North American, Chief Wilson, John Harper, Federal Government, Krome George, Learned Hand, Sherman Act, Van Horn, Arthur Vining Davis, Great Depression, Niagara Falls, Sales Department, Alfred Hunt, George Gibbons, Justice Department
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