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More Than You Know: Finding Financial Wisdom in Unconventional Places (Updated and Expanded) (Columbia Business School Publishing) [Hardcover]

Michael J. Mauboussin
4.5 out of 5 stars  See all reviews (57 customer reviews)

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Book Description

October 18, 2007

Since its first publication, Michael J. Mauboussin's popular guide to wise investing has been translated into eight languages and has been named best business book by BusinessWeek and best economics book by Strategy+Business. Now updated to reflect current research and expanded to include new chapters on investment philosophy, psychology, and strategy and science as they pertain to money management, this volume is more than ever the best chance to know more than the average investor.

Offering invaluable tools to better understand the concepts of choice and risk, More Than You Know is a unique blend of practical advice and sound theory, sampling from a wide variety of sources and disciplines. Mauboussin builds on the ideas of visionaries, including Warren Buffett and E. O. Wilson, but also finds wisdom in a broad and deep range of fields, such as casino gambling, horse racing, psychology, and evolutionary biology. He analyzes the strategies of poker experts David Sklansky and Puggy Pearson and pinpoints parallels between mate selection in guppies and stock market booms. For this edition, Mauboussin includes fresh thoughts on human cognition, management assessment, game theory, the role of intuition, and the mechanisms driving the market's mood swings, and explains what these topics tell us about smart investing.

More Than You Know is written with the professional investor in mind but extends far beyond the world of economics and finance. Mauboussin groups his essays into four parts-Investment Philosophy, Psychology of Investing, Innovation and Competitive Strategy, and Science and Complexity Theory-and he includes substantial references for further reading. A true eye-opener, More Than You Know shows how a multidisciplinary approach that pays close attention to process and the psychology of decision making offers the best chance for long-term financial results.


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More Than You Know: Finding Financial Wisdom in Unconventional Places (Updated and Expanded) (Columbia Business School Publishing) + The Success Equation: Untangling Skill and Luck in Business, Sports, and Investing + Think Twice: Harnessing the Power of Counterintuition
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Editorial Reviews

From Publishers Weekly

Mauboussin is not your average Wall Street equity analyst, writing investment recommendations whose topical interest wanes a few days after the report is issued. His strategy reports begin with scientific findings from diverse fields, then show why an investor should care. This book is a collection of 30 short reports, revised and updated, covering animal behavior ("Guppy Love: The Role of Imitation in Markets"), psychology ("Why Zebras Don't Get Ulcers"), philosophy of science ("The Janitor's Dream: Why Listening to Individuals Can be Hazardous to Your Wealth") and other fields. Each essay describes a fascinating scientific finding, then develops and applies it to personal investing. "Survival of the Fittest," for example, begins by discussing how Tiger Woods improved his golf swing, introduces the concept of fitness landscapes from evolutionary biology, then explains why investors in commodity-producing companies should like strong centralized management, while technology-stock buyers should prefer flexible organizations with lots of disruptive new ideas. The book is breezy and well written, but not dumbed down, and provides extensive references. It can be read for entertainment as popular science or to broaden your investment thinking. However, it suffers from a common problem among compiled essays: despite the revisions, some material is out of date and other material is repeated. (June)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved. --This text refers to an out of print or unavailable edition of this title.

Review

More Than You Know is a lucid explanation of the exciting new developments in behavioral economics and cognitive science on the rationality and irrationality of people's economic choices. Michael J. Mauboussin has an excellent understanding of the science of what it does and does not imply for investing, purchasing, and other real-life decisions. This book is essential reading for anyone interested in the science of human nature and its relevance to the world of finance.

(Steven Pinker, Harvard University)

Refreshingly intelligent... engagingly shows how a multidisciplinary perspective can deepen your sense of how financial markets work.

(Wall Street Journal)

Few readers could come away from this book without being stimulated and intrigued.Los Angeles Times

(Los Angeles Times)

Wonderfully thoughtful and insightful... sophisticated and accessible, intriguing and entertaining.The Washington Post

(The Washington Post)

A fun read that draws insights from a wide range of scholarly disciplines.

(BusinessWeek)

Anyone can appreciate its flashes of Oliver Sacks-like insight.

(Bloomberg Magazine)

Mauboussin is not your average Wall Street equity analyst... [his book] can be read for entertainment... or to broaden your investment thinking.

(Publishers Weekly)

A conceptually brilliant, highly practical book that every investor and analyst needs to read-several times. Mauboussin has no peers; he understands how value is created better than anyone, anywhere.

(Clayton Christensen, Harvard Business School)

Mauboussin has found great insights about the science of human behavior in unconventional places and has written superbly about it.

(Robert Sapolsky, Stanford University)

A fascinating compendium-like a Ph.D. in investment wisdom. If you want to understand how the world's best investors think, you must read this book.

(Bill Miller, Chairman and Chief Investment Officer, Legg Mason Capital Management)

An insightful book on investing and investment management.

(Tom Bradley Globe & Mail)

Product Details

  • Hardcover: 320 pages
  • Publisher: Columbia University Press; Upd Exp edition (October 18, 2007)
  • Language: English
  • ISBN-10: 0231143729
  • ISBN-13: 978-0231143721
  • Product Dimensions: 6 x 1.1 x 9 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (57 customer reviews)
  • Amazon Best Sellers Rank: #330,079 in Books (See Top 100 in Books)

More About the Author

Michael J. Mauboussin is head of global financial strategies at Credit Suisse. He is also an adjunct professor of finance at Columbia Business School.

Learn more at www.michaelmauboussin.com.

Photo by Andrew Kist.

Customer Reviews

Book to be read more as a checklist. JH  |  24 reviewers made a similar statement
I found this book to include quite a bit of interesting, relevant information, much of it new to me. Carlos Von Strummagoodin  |  11 reviewers made a similar statement
Most Helpful Customer Reviews
51 of 53 people found the following review helpful
5.0 out of 5 stars A powerful new investment framework - buy this book July 13, 2006
Format:Hardcover|Amazon Verified Purchase
It is rare to find a book that fundamentally changes how you think about investing, and beyond that, learning. This is such a book.

Mauboussin relies on a simple, but fundamentally non-consensus idea - that finding useful links between disparate fields, rather than focusing exclusively on one discipline, can make you a better investor. His sources range from Darwin to Dr. Seuss, his subjects from physics to ant colonies, but all of them are focused on generating conclusions and tips that will help you beat the market.

More Than You Know builds a comprehensive investment framework in four chapters:

1. "Investment Philosophy" tackles how you should make investment decisions. Focus on process not outcomes, understand that the magnitude of gains and losses trumps their frequency, understand the psychological hang-ups that can lead to bad decisions, and realize sometimes we see patterns where they don't exist.

2. "Psychology of Investing" helps investors identify the pitfalls that prevent us from remaining objective such as stress, circumstance, and bias.

3. "Innovation and Competitive Strategy" teaches investors how to think about industry structures and how they are changed by innovation. In a world of accelerating change, Mauboussin demonstrates the folly of using historical P/Es, how you can profit from mean reversion, and how perception gaps are generated at predictable stages in a company's evolution.

4. Why can a group of people get to the right answer when no individual person actually has the answer? Why do seemingly small scale inputs often lead to massive and disproportional outputs in the stock market? The book's final chapter, science and complexity, answer these questions and posits a new model that is a better predicator of market behavior than standard finance - one that is consistent with empirical findings and can help you understand market moves more clearly.

In 1998, Mauboussin wrote a report On the Shoulders of Giants, drawing its name from Isaac Newton's statement - "If I have seen further it is by standing on the shoulders of Giants." In this report, Mauboussin expounds Charlie Munger's view that investors must possess a variety of mental models drawn from the central tenets of many disciplines in order to be successful. Otherwise, you end up applying the wrong tool to solve a problem, or as Charlie Munger eloquently puts it - "To a man with a hammer, everything looks like a nail."

This book gives you the tools to get to the right answer.
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66 of 71 people found the following review helpful
5.0 out of 5 stars Its Time to Amend the List June 14, 2006
Format:Hardcover
Every once in a while, the Muses conspire to change the things you do.

For years, when asked for a recommendation of an investment book, I responded that "Reminiscences of a Stock Operator" provided insights each time I read it.

The list is now longer. "More than You Know" by Michael J. Mauboussin has been added.

The author, in 50 insightful essays, draws from the latest in behavior economics and cognitive sciences to give the reader invaluable insights into the concepts of risk and choice.

His investment strategies are sound. They draw from creative thinkers as diverse as Warren Buffett and Steven Christ; they borrow from activities and fields as diverse as casino gambling and evolutionary biology.

Mauboussin believes a multidisciplinary approach based on process and psychology offers the best opportunity for long-term investment success. He breaks his book into four sections: Investment Philosophy, Psychology of Investing, Investment and Competitive Strategy and Science and Complexity Theory. Although his essays are insightful, he provides a thorough bibliography to guide future study.

Why the Muses moved to place this book in my hands last week, I do not know. But I am grateful they did. This book is a trove of knowledge and ideas. It is a must-read for anyone who takes their investing seriously.
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22 of 24 people found the following review helpful
5.0 out of 5 stars A Differentiated Perspective June 1, 2006
Format:Hardcover
Before one attempts to review "More Than You Know", it is useful to understand the author's background and context. Michael Mauboussin is Chief Investment Strategist of Legg Mason Capital Management. He is on the Board of Trustees of the Santa Fe Institute (SFI) and also teaches Security Analysis at Columbia Business School. Before Legg Mason, Michael was Chief U.S. Investment Strategist at Credit Suisse First Boston. During his career he has studied the objectives, resources and processes of successful investors; He has aggregated best practices of successful companies, competitive strategy, valuation and behavioral finance; He has studied the important principles of the major disciplines: Finance, Psychology, Mathematics, Physics, Philosophy, Biology, Evolution, History, Literature, Social Sciences. Michael has dedicated his career to one objective: The efficient and effective allocation of Financial and Intellectual Capital.

One of Michael's fundamental beliefs, also one of the main themes of "More Than You know", is that to succeed in accomplishing your investment and life objectives, you need to understand the most important principles of the major disciplines: Finance, Psychology, Mathematics, Physics, Philosophy, Biology, Evolution, History, Literature, Social Sciences. This belief is also a driving influence of Legg Mason's investment philosophy, SFI's culture and the Security Analysis class that Michael teaches at Columbia.

One of the barriers to learning the multi disciplinary approach to become a better investor and a better person is knowing how to properly filter the massive amounts of information (good and bad) that is out there. One of the ways to overcome these barriers is to find what I call filter/aggregators: someone with excellent judgment that has found the relevant knowledge, filtered it, and then aggregated the most important insights in one place for you. Examples of filter/aggregators in the investment world are: Bill Miller, Warren Buffett, Charles Munger and Michael Mauboussin. Michael's books (Expectations Investing, More Than You Know) and essays (Consilient Observer, Mauboussin on Strategy) are filled with investment insights, ideas from other disciplines that apply to investing and references to books, studies and essays by other authors.

The purpose of "More Than You Know" is to show how a multi-disciplinary approach to investing can improve investment skills by giving investors fresh perspectives. The book is divided in 4 Parts/Categories: Investment Philosophy, Psychology of Investing, Innovation and Competitive Strategy, Science and Complexity Theory. Each part is made up of about 7 essays that describe major ideas of each category. In the essays Michael uses examples from business, successful investors, other authors, and studies from other disciplines to derive investment insight. Michael gives an appropriate understanding of the insights. In the eventuality that the reader would like to dig deeper, the Notes section on the essays and the Reference section are filled with studies and books by Investors, Scientists, Physicists, Mathematicians, Biologist, ect...

The book is entertaining and provides knowledge that is very relevant to investors. It also makes you think since the perspectives it gives you are differentiated. One example: how studying fruit flies is relevant to the evolution of businesses within industries. Or how stock markets share many of the same features of social insect colonies such as ants.

It is important to observe how homogeneous the money management industry is. Mutual funds, brokers, individual investors, day traders all read the same newspapers, magazines, books; they have mostly two investment philosophies, value and growth; they read the same analyst reports; watch the same news channels. To accomplish your investment objectives and to gain an edge over the market it is necessary to have a differentiated point of view. "More Than You Know" gives you that differentiated perspective.
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Most Recent Customer Reviews
4.0 out of 5 stars Money, Money, Money
In an updated and expanded edition, Professor Michael J. Mauboussin in his book More than You Know has a good collection of articles on financial matters. Read more
Published 1 month ago by Dr. Wilson Trivino
5.0 out of 5 stars Odd angels, deep thinking and practical advice
As a leading thinker on investments Michael Mauboussin, strategist at Legg Mason and formerly at Credit Suisse First Boston, has through his widely read writings influenced how... Read more
Published 4 months ago by eqtbooks
5.0 out of 5 stars Excellent investor framework and good for managers too
Excellent summary of many important investment and management principles.

Book to be read more as a checklist. Read more
Published 6 months ago by JH
5.0 out of 5 stars Game Changer
I work in the investment industry, so I am generally a voracious reader of this sort of stuff. I find most of these types of books fairly obvious, although I will generally get a... Read more
Published 8 months ago by Bubbanomers
5.0 out of 5 stars An Investing Gem!
The core premise of this book is best summarized by the author: "More Than You Know's core premise is simple to explain but devilishly difficult to live: you will be better... Read more
Published 12 months ago by Omar Halabieh
5.0 out of 5 stars More More Than You Know: Finding Financial Wisdom in Unconventional...
The story of the 6 blind wise men and the elephant is present in several cultures. It suggests that faced with the task of understanding a complex element one needs to be humble... Read more
Published 16 months ago by lucian isar
5.0 out of 5 stars Uniquely good
This book attempts to apply what has been learned about complex systems during the past few decades (in mathematics and the natural sciences) to the domain of business, markets,... Read more
Published on May 24, 2011 by Irfan A. Alvi
4.0 out of 5 stars Helpful insights on the financial world
This book has several short essays each of which tries to explain a finance-related concept with the use of real world examples, analogies, and the like. Read more
Published on July 29, 2010 by Ahmet Kara
4.0 out of 5 stars More Than You Know
This is an excellent read for the investment professional or individual that loves studying the markets and the behavior of investors. Mr. Read more
Published on March 16, 2010 by Michael Fleiner
5.0 out of 5 stars Original, Readable, Thought-Provoking, Excellent
When I started this book, I was a little nervous about a couple of things. First the format of short unrelated articles seemed like it would not be able to cohesively form the... Read more
Published on September 19, 2009 by Chris Edwards
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