Motion Graphics: Graphic Design for Broadcast and Film [Paperback]

Steven Curran (Author)

Book Description

Publication Date: September 2001

Motion Graphics visually explores the process of animated graphic design for film and broadcast profiling the designers who are leading the design revolution in this area. From the groundbreaking work of MTV, the dark and powerful title treatment of the film Seven, to the experimental interactive animation of Razorfish, Inc., this book looks at the individuals and the work that comprise the best in animated design for television, film and new media.

Editorial Reviews

From the Inside Flap

Enter the world of motion graphics. This exploding design field has rapidly caught the imagination of designers, advertising art directors, and creative professionals worldwide. In these pages, you'll find the best in the industry: top creatives' thoughts and techniques, project screens and graphics culled from hundreds of competitive reels, and fresh powerful work that makes an impact.

See how state of the art in motion graphic design was involved to solve communication objectives for companies such as Disney, MTV, NBC, ABC, ESPN, and film titles such as Seven, Zero Effect, I shot Andy Warhol and The Big Lebowski. --This text refers to an out of print or unavailable edition of this title.

About the Author

Steve Curran, an award-winning art director and interactive entertainment design expert is currently a founder and Vice President of Creative of e-tractions.com, a Boston-based interactive firm specializing in entertainment based campaigns.

Product Details

• Paperback: 181 pages
• Publisher: Rockport Publishers (September 2001)
• Language: English
• ISBN-10: 1564968383
• ISBN-13: 978-1564968388
• Product Dimensions: 11.2 x 8.8 x 0.7 inches
• Shipping Weight: 2 pounds
• Average Customer Review: 3.5 out of 5 stars  See all reviews (6 customer reviews)
• Amazon Best Sellers Rank: #2,285,748 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

17 of 19 people found the following review helpful:

2.0 out of 5 stars Pretty pictures and mostly useless, July 25, 2001

By 

AnarchyJim (san francisco, CA USA) - See all my reviews
(VINE VOICE)   

Amazon Verified Purchase

This review is from: Motion Graphics: Graphic Design for Broadcast and Film (Hardcover)

Extremely disappointed with this. Save yourself the time and just go hang out at www.designinmotion.com. You'll get a lot more insight into making great motion graphics.

Basically, each page of the book has a different design studio, a few pretty pictures of stuff they've done, and a few paragraphs (and sometimes not even that) about why they think they're special... and occasionally, they spend a paragraph talking about their design philosophy.

Very little about why or how they did a certain piece.

It's useful to get the names of design studios so you can go to their web sites and look at some good portfolios, but beyond that I'm not sure what else to do with it. It's mildly inspirational, but with so many web sites offering video clips of great pieces, it's difficult for me to get excited about screenshots. A CD with the pieces shown on the pages, would have enhanced the value of the book.

3 of 4 people found the following review helpful:

2.0 out of 5 stars Pretty pictures and mostly useless, July 25, 2001

By 

AnarchyJim (san francisco, CA USA) - See all my reviews
(VINE VOICE)   

Amazon Verified Purchase

This review is from: Motion Graphics: Graphic Design for Broadcast and Film (Hardcover)

Extremely disappointed with this. Save yourself the time and just go hang out at .... You'll get a lot more insight into making great motion graphics.

Basically, there's a small section on each design studio, with one page devoted to each project they think worthwhile. There's very little about why or how they did a certain piece. Most pages have a single paragraph on the piece shown, which usually isn't very informative.

It's useful to get the names of design studios so you can go to their web sites and look at some good portfolios, but beyond that I'm not sure what else to do with it. It's mildly inspirational, but with so many web sites offering video clips of great pieces, it's difficult for me to get excited about screenshots. A CD with the pieces shown on the pages, would have enhanced the value of the book.

8 of 12 people found the following review helpful:

5.0 out of 5 stars It's the real deal, July 7, 2000

By A Customer

This review is from: Motion Graphics: Graphic Design for Broadcast and Film (Hardcover)

The best thing about this book is that it walks the walk. Most books on such an over-hyped subject fill their pages with lots of prattle and jargon but here the possiblities and accomplishments in motion graphics are illustrated, demonstrated and explained. If someone's looking for true information and inspiration, they should get this book.