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Motivate Like a CEO:  Communicate Your Strategic Vision and Inspire People to Act!
 
 
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Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act! [Hardcover]

Suzanne Bates (Author)
4.9 out of 5 stars  See all reviews (19 customer reviews)

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Book Description

December 19, 2008

“An exciting read, you won’t want to put Motivate Like a CEO down until you’ve mastered all of its secrets!”
Marshall Goldsmith, New York Times bestselling author of What Got You Here Won’t Get You There

"Motivated leaders are rare, yet everyone seeks to become one. The greatness of this book is that it breaks down the process by giving you the ideas and the tools to motivate and inspire yourself first, and then others second. If you’re in a leadership position or hoping to get to the next level, make the decision to buy this book, study this book, and put it into practice."
-Jeffrey Gitomer, author of The Little Red Book of Selling

The most successful leaders seem to possess a remarkable gift for inspiring and motivating people. They are not only hard workers who possess great business minds; they rally others to drive forward with a powerful, common vision. Motivate Like a CEO demonstrates how leaders at every level can develop this skill and use it to bring their teams together around a common purpose.

In this follow-up to her bestselling Speak Like a CEO, Suzanne Bates explains how you can become a powerful force of influence within your organization and position your company for greatness. You'll learn how to translate simple, effective concepts into brilliant execution; get people working together on the highest priorities; and align warring factions to channel energy into the efforts that make your company profitable.

Inside, you’ll discover secrets to generate excitement all the way down the line to achieve superior results. Real-world stories of leaders who have transformed their organizations will inspire you to move your own organization to a position of strength. And, you’ll find helpful, easy-to-follow advice on how to communicate in a way that inspires people to act.

Motivate Like a CEO teaches you how to:

  • Inspire people to embrace and share your vision
  • Speak with energy and confidence in tough situations
  • Turn challenges into opportunities
  • Get your team engaged, in the loop, and tracking real results
  • Make time in your schedule for sharing your message of motivation throughout your company

Even a well-positioned, strategically sound company will fail if its messages and focus are not clear. Successful leaders must be able to move the strategic plan from words on paper into the hearts and minds of the people who make it happen.

Motivate Like a CEO can help you significantly improve bottom line results, create a happier, more unified team of people, and allow you to leave a legacy of leadership.


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Editorial Reviews

From the Back Cover

COMMUNICATE YOUR VISION—AND INSPIRE ACTION!

“How do you increase the forward momentum of your company? How do you get your people excited about helping you implement your vision? Learn how to Motivate Like a CEO. Suzanne Bates will help you discover how you can be the catalyst for your organization’s future success. What a great book.” -Ken Blanchard, coauthor of The One Minute Manager® and The One Minute Entrepreneur

"Motivate Like a CEO tells you why, then how to motivate an organization. It is well written, clear and motivating both for the experienced CEO and the new leader."
-Robert Chappell, CEO, Penn Mutual Life Insurance Company

"If you're a leader who wants a high performance team, make this book your 'bible!'"
-Christine Comaford, Business Accelerator, Mighty Ventures and New York Times bestselling author of Rules for Renegades

“Suzanne Bates insightfully goes against the current models of business, based mainly on financial stimulus and behavioral response, and illustrates the importance of people rather than institutions. In a nutshell, this book is important, because it’s about people connecting.”
-Charles H. Green, co-author of The Trusted Advisor

Motivate like a CEO is chock full of great ideas and strategies. Suzanne Bates has written a valuable guide that will not only help leaders to inspire others but also will help them get their own batteries recharged.”
-Diane Hessan, CEO, Communispace Corporation

"A 'must-read' for anyone who is, or aspires to be in a position of high leadership."
-Chuck Wright, former Senior Executive Vice President, Chief Agency and Marketing Officer, State Farm Insurance Companies

About the Author

Suzanne Bates is an executive coach, author, speaker, entrepreneur, and former award-winning television news anchor. As president and CEO of Bates Communications, she shows leaders how to get business results through better communication.

Product Details

  • Hardcover: 288 pages
  • Publisher: McGraw-Hill; 1 edition (December 19, 2008)
  • Language: English
  • ISBN-10: 0071600299
  • ISBN-13: 978-0071600293
  • Product Dimensions: 9.3 x 6.5 x 1 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (19 customer reviews)
  • Amazon Best Sellers Rank: #188,486 in Books (See Top 100 in Books)

More About the Author

From the author: My background before writing business books and launching Bates Communications was in television news -- I was a TV anchor and reporter for 20 years. That was a terrific experience that helped me understand how to prepare my executive and professional clients for the spotlight. Personally, I am fortunate to live in a beautiful New England town, just outside of Boston. My office is just a few minutes from home. In the summer, I can walk to work! I grew up in the Midwest, and still feel at home there.

Suzanne Bates is an executive coach, author, keynote speaker, former award-winning television news anchor, and CEO of Bates Communications, Inc. Today, Bates Communications has a team of seasoned consultants who improve their clients' businesses by transforming leaders into powerful communicators who get business results. Bates Communications offers strategic communications consulting, executive coaching, workshops, executive presence seminars and boot camps. Clients include Dow Chemical, Fidelity, Mellon/Bank of NY, John Hancock, VF Outdoor, Cabot Corp., Sun Life, EMC, Blue Cross Blue Shield, The North Face, and Stop and Shop.

 

Customer Reviews

19 Reviews
5 star:
 (18)
4 star:
 (1)
3 star:    (0)
2 star:    (0)
1 star:    (0)
 
 
 
 
 
Average Customer Review
4.9 out of 5 stars (19 customer reviews)
 
 
 
 
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2 of 2 people found the following review helpful:
4.0 out of 5 stars Its all about Communication, May 25, 2009
This review is from: Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act! (Hardcover)
I figured since I am a CEO, I should figure out how to motivate like a CEO so I read the book called, "Motivate Like A CEO Communicate Your Strategic Vision and Inspire People to Act!" by Suzanne Bates.

The first chapter resonated a lot with me. The gist of the message is summarized by one of the quotes, "Purpose is necessary, critical to a happy, healthy, and successful life". The message is that purpose is essential for motivation. The challenge is that people are motivated by different things. People work for a pay cheque but they live for a purpose. The first step in leading an organization is to be in touch with your own purpose.

The second chapter talks about the eight principles of motivating others through communication. In her previous book, Bates wrote "Speaking Like a CEO" and much of her topic was on communications. This book further re-emphasizes that with eight principles which include:

1) Begins with you -- your purpose and passion.
2) Communicate a clear powerful mission.
3) Learn what motivates people.
4) Make personal connections with others.
5) Make the conversation about them (like Stephen Covey's first law -- Seek first to understand).
6) Praise recognize and reward.
7) Walk the talk.
8) Empower people (I am big on this one. I don't believe any organization is scaleable unless people are empowered to do the right thing). Any leader is very limited if they expect to control and do everything themselves.

The book has exercises on how to discover your purpose; how to connect with people to purpose; link the what with the why, etc.

The book absolutely needs to be written. It is clear that good leaders need to inspire people and the book gives a lot of the reasons why they need to be inspired and some examples on how some people were inspired. I think in some cases it is harder to put into action some of the ideas in real-life.

I found the book to be an easy read and very well laid out. I like the summaries at the end of the chapters and you could read just the insert boxes to understand the book.

It is a good, well written book for any leader.

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1 of 1 people found the following review helpful:
5.0 out of 5 stars Invaluable, January 23, 2009
This review is from: Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act! (Hardcover)
As a coach, advisor and consultant, I have found this book to be invaluable; especially during these tumultuous times. During crisis some leaders have a tendency to default to a more tactical style, and this book helps to bring us all back to understanding the most important elements of being an inspiring leader - connecting with the people you are leading, caring about their well being and conveying your own passion and optimism.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Excellent, idea filled and inspirational book, January 22, 2009
This review is from: Motivate Like a CEO: Communicate Your Strategic Vision and Inspire People to Act! (Hardcover)
Having read (and enjoyed) Bates previous book "Speak like a CEO" I was curious to see where she would go with "Motivate like a CEO". The author doesn't disappoint: the style is direct and to the point. The book first reminds us that we can and often do make a difference in the world. True success comes from motivating others to join them in making a difference. Bates show us the successful techniques necessary to motivate employees or others in a way that enhances their lives as well as those around them. Excellent book - able to take ideas immediately and put them into practice.
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Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
Motívate Líke, gathering collective wisdom, motivating your team, speaking with passion, people with purpose
Key Phrases - Capitalized Phrases (CAPs): (learn more)
The North Face, Create the Story, Connecting People, Greg Case, Vikki Pryor, Everyday Motivation, Andrew Liveris, United States, Matt Davis, John Fish, United Health, Mike Daly, Joslin Center, Dow Chemical, Bill Swanson, Steve Rendle, Project Bread, Jeff Neufeld, Jeff Taylor, Rich Krueger, Keith Blakely, Ellen Parker, David Woods, Baystate Medical Center, Mutual Life Insurance Company
Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Surprise Me!
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