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Motivation: Spark Initiative. Inspire Action. Achieve Your Goal. Paperback – September 1, 2007


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Product Details

  • Paperback: 192 pages
  • Publisher: Adams Media (September 1, 2007)
  • Language: English
  • ISBN-10: 1598690914
  • ISBN-13: 978-1598690910
  • Product Dimensions: 0.5 x 4.2 x 6.8 inches
  • Shipping Weight: 5.6 ounces (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #3,115,561 in Books (See Top 100 in Books)

Editorial Reviews

About the Author

Tom Gorman, M.B.A. has written or collaborated on more than 15 business books and his articles have appeared in Business Marketing Magazine and The New York Sunday Times. He holds an MBA from New York University's Stern School of Business. Prior to becoming a full-time author, Tom worked in Fortune 500 companies and smaller businesses as a banker, manager of product development, executive recruiter and marketing consultant.

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2 of 2 people found the following review helpful By Rolf Dobelli HALL OF FAME on April 19, 2010
Format: Paperback
"Nothing is more important than motivation," says business author Tom Gorman. "Without it you can't do anything, build anything or be anything." Gorman provides a handy tour of the basic models of human motivation. He explains how to manage your ability to get up and go with joy and satisfaction. He also describes some ways to motivate others. Gorman's discussions about discovering your core purposes and the motivation that flows from implementing those goals are the book's most valuable aspects. His basic manual, written in a clear if somewhat choppy style, is a very serviceable summary of popular work about motivation placed in context by his reflections, rather than by original research. Nonetheless, getAbstract finds it useful, particularly for those who are new to the discussion.
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