Multiattribute Decisions in Marketing (Editors' series in marketing) [Hardcover]

Paul E. Green (Author), Yoram Wind (Author)

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Product Details

Hardcover: 396 pages
Publisher: Dryden Press (March 1, 1973)
Language: English
ISBN-10: 0030919150
ISBN-13: 978-0030919152
Product Dimensions: 9.1 x 6.1 x 1 inches
Shipping Weight: 1.6 pounds
Amazon Best Sellers Rank: #3,561,704 in Books (See Top 100 in Books)

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