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Multimedia Foundations: Core Concepts for Digital Design Paperback – March 27, 2012

ISBN-13: 978-0240813943 ISBN-10: 0240813944 Edition: 1st

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Editorial Reviews

About the Author

Dr. Vic Costello is an Associate Professor in the School of Communications at Elon University, where he has taught numerous courses in multimedia production since 2001. He has worked in broadcast management, corporate communications, and as a freelance technical director, video producer, and creative consultant for live-events, and awards shows. Dr. Costello is a long-standing member of the Broadcast Education Association (BEA) and has served as both Producer and Chair of the BEA Festival of Media Arts.
Norman Youngblood has been teaching courses on web design and interactive media since 2001 and has a background in information technology. He is an assistant professor in the Department of Communication & Journalism at Auburn University and the co-director and co-founder of a new university usability and communication research laboratory.
Susan A. Youngblood teaches both graduate and undergraduate web development at Auburn University's Department of English in the Master of Technical and Professional Communication (MTPC) program. Her classes emphasize research-based best practices for design, accessibility, and usability testing. She helped plan the layout of Auburn's Instruction in Design, Evaluation, and Assessment (IDEA) lab-used mostly for teaching usability testing-and consulted on the installation of Auburn's new research-oriented usability and focus-group lab. She teaches students to be advocates not only for end users but also for their colleagues and clients who have to maintain the sites that they create. Susan's research interests include competing communication needs in online environments, usability, and web accessibility. Her work has appeared in Journal of Business and Technical Communication, Journal of Technical Writing and Communication, and in the edited collection Handbook of Research on Virtual Workplaces and the New Nature of Business Practices, edited by Pavel Zemliansky and Kirk St. Amant.
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Product Details

  • Paperback: 456 pages
  • Publisher: Focal Press; 1 edition (March 27, 2012)
  • Language: English
  • ISBN-10: 0240813944
  • ISBN-13: 978-0240813943
  • Product Dimensions: 1 x 6 x 9 inches
  • Shipping Weight: 2.5 pounds (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #143,991 in Books (See Top 100 in Books)

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Format: Paperback
I used a different book for a few years in teaching a university course on Interactive Media. The other book focused on the process of designing a web page for a client; this text focuses on laying the foundation for developing multimedia web pages. I especially like that it covers all the foundations of web page design, visual design principles, photography principles for dealing with images, and audio and video principles to complete the 'multimedia' concept. It is a great text for an undergraduate course in a communication program, as it properly introduces concepts to those who have print or broadcast training but need to know how to establish skills in web-based communication. I am hopeful the second edition will have a bit less history about video tape formats and a bit more for beginners about how to incorporate all forms of media into web pages.
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By pretzelguy on September 29, 2014
Format: Paperback Verified Purchase
It's nice. It's what the teacher wanted, lots of interesting things to learn.
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Multimedia Foundations: Core Concepts for Digital Design + Learning Web Design: A Beginner's Guide to HTML, CSS, JavaScript, and Web Graphics + HTML and CSS: Design and Build Websites
Price for all three: $100.95

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