Multiple Streams of Internet Income: How Ordinary People Make Extraordinary Money Online, 2nd Edition [Hardcover]

Robert G. Allen (Author)

Book Description

Publication Date: April 7, 2006

Following the success of the bestselling Multiple Streams of Income, Multiple Streams of Internet Income took the idea of making money on the Internet to the next level, by revealing how to deliver a marketing message faster, cheaper, and to a larger number of potential customers. This new updated edition includes the same wisdom that made Allen one of the most influential financial advisors in the world, but also features updated information on everything readers need to know.

The book features the original seven powerful methods that average people can use to make money on the Internet, and covers such topics as taking offline products online, niche marketing, successful Web-based business models, information marketing, affiliate programs, and more.

There's plenty of new material in this Second Edition, including coverage of new federal and state laws covering spam and how to work around much of the new anti-spam technology active on the Internet. All the Web sites and online resources featured in the book have also been updated.

Editorial Reviews

From the Inside Flap

Did you know that you could earn thousands of dollars in a day? Did you know you could do it without leaving home? You can, and Multiple Streams of Internet Income, Second Edition will show you how. From renowned entrepreneur and mentor Robert Allen, this moneymaking guide will teach you surefire methods for making serious money online—even if you don't know a thing about technology! Plus, you can do it in your spare time using little or none of your own money.

In Multiple Streams of Internet Income, Second Edition, Allen focuses his vast experience on sharing the simple, powerful systems that can guide you, step by step, to Internet riches. Allen provides the timeless principles of marketing you must learn to increase the odds of your success, as well as the strategies, techniques, and visual tools that current and future entrepreneurs can utilize to achieve a lifestyle that most only dream about.

This updated Second Edition details all the recent changes to the business and provides the most up-to-date online revenue generating ideas and techniques. Allen shows that even in this current environment, online entrepreneurs can still make a bundle. Plus, the Web sites and other resources in the book have been updated to keep it on the cutting edge of online entrepreneurialism. You'll discover how to:

• Double your current offline business by going online
• Launch an Internet business in hours—not days or weeks
• Set up six robust streams of Internet incomethat flow 24/7/365
• Deliver your marketing message to consumersfaster, cheaper, and easier
• Operate your business from any telephone in the world
• Drive traffic to your site and get people to beg foryour products
• Turn junk into cash with auctions
• Make advertising pay for you
• And much more

With this one-of-a-kind guide, you'll turn your ideas into steady streams of cash flow. Many have become millionaires thanks to Allen's wisdom and expertise. Why not be next? Fortune and financial freedom are just a click away with Multiple Streams of Internet Income, Second Edition.

From the Back Cover

Praise for the first edition of Multiple Streams of Internet Income

"If ever the world needed some help to succeed on the Internet, this is the moment. Robert Allen's new book is just in time to save the day."
—Jack Trout, President, Trout & Partners, Ltd.author of Differentiate or Die

"Earning money . . . serious money, is no different than piloting a jet aircraft or baking an apple pie. You have to learn how and you must understand what you're doing. Robert Allen is a master flight instructor if you want your income to soar. He knows what ninety-eight percent of our population have proven they don't know. Read this book and follow his advice. In a relatively short period of time, you will become wealthy and be amazed at how much free time you have when you never have to worry about money."
—Bob Proctor, author of the bestseller You Were Born Rich

"The only thing better than the promise in the title of Robert Allen's wonderful Multiple Streams of Internet Income is the enlightening information in the book itself. And the only thing better than the book is the life a reader can lead after reading the book and taking the actions that are suggested. Of all the books I've read about earning money online, this one tops the list for a multiple stream of reasons."
—Jay Conrad Levinson, author of the Guerrilla Marketing series

"Robert Allen has done it again! Multiple Streams of Internet Income is an exciting look into the many creative things you can do with your money in today's new economy. I can't wait to use its wisdom!"
—Ken Blanchard, coauthor of The One Minute Manager® and Big Bucks!

"Information is less expensive to manufacture, promote, and ship than hard products such as running shoes and CDs. Robert Allen shares how you can apply Internet technology to selling information: books, reports, articles, seminars, speeches, and consulting. There are a lot of fluff books on e-commerce. This one is detailed, accurate, and readable. Multiple Streams of Internet Income is not just a book, it's a complete and hands-on course in advanced commerce. Congratulations."
—Dan Poynter, author of The Self-Publishing Manual

See all Editorial Reviews

Product Details

• Hardcover: 272 pages
• Publisher: Wiley; 2 edition (April 7, 2006)
• Language: English
• ISBN-10: 0471783277
• ISBN-13: 978-0471783275
• Product Dimensions: 9.3 x 6.5 x 1 inches
• Shipping Weight: 6.4 ounces (View shipping rates and policies)
• Average Customer Review: 3.2 out of 5 stars  See all reviews (34 customer reviews)
• Amazon Best Sellers Rank: #135,662 in Books (See Top 100 in Books)

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Most Helpful Customer Reviews

50 of 51 people found the following review helpful

4.0 out of 5 stars Could have given more if there was something new... May 30, 2006

By Tom Carpenter VINE™ VOICE

Format:Hardcover

There really isn't anything new here other than the repairs of broken links. Any new ideas given are better presented in other materials. It really comes down to this: Robert Allen gave great ideas a few years ago, but others have come along since with better ideas and complete marketing systems for online success. I'd check out Call to Action by Brian Eisenberg instead.

BTW - I would give 5 stars to this book if it were a first edition so if you haven't read the first edition this is a good book to have, but make sure you read Call to Action as well.

Tom Carpenter, Author: Wireless# Certification Official Study Guide, CWSP Certification Official Study Guide, and Foundations of Effectiveness

58 of 62 people found the following review helpful

5.0 out of 5 stars Here's the Essentials, But it's Still a lot of Work June 14, 2006

By John Matlock

Format:Hardcover

Most of the basic concepts talked about in this book are dead on accurate. Most people who make money on the internet have multiple streams. That is, they do several things that generate income and pay more attention to the ones that pay them more money. ==He's also right in listing the various ways that you can make money on the net. These simply put come down to: selling a product, selling a service, selling advertising on your site.

But it's not quite as easy as he makes it appear.

First the internet is a communications medium, that's all. It is largely the replacement for direct mail - but if you've noticed, you are probably still getting a lot of advertising mail. That alone says that the internet hasn't replaced everything.

Second, means that you've got to find a product where there is enough interest to attract a lot of attention, but not so much that there is a lot of competition. You could sell a newsletter or some other kind of electronic publication. But where do you get the material.

Third the real key is getting a lot of people to come to your web site. And that means a minimum of say 10,000, and 100,000 is better. What do you think you can do that will attract that much attention.

Fourth, he is right in that e-mail is essentially free. But advertising e-mail is usually called SPAM. And people don't like SPAM. There are laws about sending it, and while he is careful to say that you should make up a list of subscribers (called Opt-In), what can you do that is unique enough to get 10,000 subscribers.

Fifth, you are realy going into the mail order business. It's a business like any other. You have laws that apply, the IRS wants to be your partner, and so on....

Conclusion, yes, it can be done, the general rules he lists are pretty good, but it's still starting a business and a heck of a lot of work. After all, if it was that easy, Mr. Allen wouldn't have to do all the work involved in writing a book about it. Read more ›

50 of 53 people found the following review helpful

2.0 out of 5 stars You Will Get Spam June 8, 2006

By MarkIP

Format:Hardcover

I want to concur with the other reviewer. Ever since I gave my email address to Allen's organization, I have been inundated with spam for pharmaceuticals, stock tips, and genital enhancements - the same areas he teaches his students to sell. This is the first major spam I have ever received. I think he is farming out my email to his other students as some kind of incentive to them. Be careful - do not give your primary email to his organization!

The book has some decent facts, but I would be careful about using email techniques that alienate your readers!

17 of 17 people found the following review helpful

1.0 out of 5 stars Nothing new, full of mistakes April 30, 2008

By ReaderDiva

Format:Hardcover

It's hard to take Internet advice from someone who tells me how to change my email signature in Internet Explorer. That's a browser, not an email client. He meant Outlook Express, but he doesn't know the difference. I was not impressed.

On the next page he listed a "very valuable site" which I used five years ago, and which has not been updated in five years and is, in all likelihood, defunct, though I'm certainly not spending $29.95 to find out.

Nothing I didn't know, and he obviously has no clue about the Internet. Wish I could get a job as his ghostwriter; you obviously don't have to check your facts.

33 of 37 people found the following review helpful

1.0 out of 5 stars Might As Well Call It "How To SPAM" November 11, 2006

By racket

Format:Hardcover

I checked this book out at my local library thinking there might actually be something useful to help me diversify my online income. I was greatly disappointed.

Not only does this book repeat what just about every other book on earning money online talks about, but it also involves many things that could be considered SPAM and annoying practices. The author states he is against those practices and insists that his techiniques are fine, but I can't help but get a bit sick to my stomach when reading his tips.

Also, he claims its super-easy to make lots of quick money, but even with his deceiptful tactics, you will still need a good product (which he doesn't tell you how to develop) in order to sell anything worthwhile.

Please do yourself and the rest of the Internet community a favor and don't both with this book.

22 of 24 people found the following review helpful

1.0 out of 5 stars Robert Allen is a crook October 5, 2008

By B. Hozubin

Format:Hardcover

This book is filled with stealth marketing and subliminal messages. It appeals well to people's need for instant gratification and gets people excited enough to take action, but that's about all it's useful for.

Robert Allen clearly has affiliate programs with organizations whose products are mentioned in the book. Many of the recommended companies/websites don't even exist anymore.

This book recommends strategies that will make you money initially, but will hurt your company's image, and hurt you in the long run. Again, strategies that appeal to peoples need for instant gratification, and sound like attractive choices initially.

Last but not least, Robert Allen will spam you like no other. I constantly get phone calls from out of state, from his organization, asking me to come to one of his seminars, and telling me how great he is. If he's so great, why isn't he charging thousands of dollars per seat for his seminars, and selling out in a matter of hours, like he says he does in his book...

Let me tell you 1st hand this guy is a fake. This guy is probably the biggest fake I've seen. The people he promises he's helping are the people he's actually exploiting and making all his money off of. The only thing he makes money off of is selling books talking about making money.