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Navigate the music business to pursue a successful and sustainable career
Follow a plan that builds your success, one step at a time
Create a brand that stands out to fans and industry professionals
Understand music publishing, contracts, copyrights, and licensing
Your definitive guide to succeeding in the music industry
Have you paid your dues on the stage or in the studio as an aspiring musician, but still haven't seen your slice of the pie? You've come to the right place! Written by an industry expert who knows the ins and outs of the biz, this friendly guide takes the guesswork out of making it in the music world and shows you how to achieve and sustain a career in today's music business.
Music to your ears learn how to create a music business plan that can get you noticed by investors, music professionals, studio execs, sponsors, and more
The sound of music write, rehearse, record, perform, and sell your music, and grasp the importance of copyrights and licensing
More cowbell optimize your website and social media presence, and learn how to brand yourself for ultimate success
On the road again find out how to make the most of touring and performing, from keeping yourself healthy to paying your bills while you're away
Open the book and find:
How to make more money from your work with smart distribution
Ways to build your brand to get more people talking about your music
Guidance on getting gigs, going on tour, and growing your presence
Plain-English guidance on tracking website traffic and social media
Ten habits common to successful musicians
Tips on how to present yourself professionally
About the Author
Loren Weisman is a music business consultant, speaker, and author who has been a part of over 700 albums. He also maintains TV production credits for three major networks and has served as a media consultant for many businesses in and out of the arts and entertainment fields. Loren is an executive producer and co-creator of Leveraging Smart, a new reality business TV show airing in 2016.
Business Advisor, Speaker & Author Loren Weisman organizes, optimizes and implements individualized branding, marketing and content plans for start up and established businesses. Weisman is also an executive producer and co-creator of Leveraging Smart, a new reality business TV show airing in 2016.
Loren has worked on hundreds of albums as a drummer, music producer and production consultant. He also maintains TV productions credits for three major networks as well as serving as a media consultant for many businesses in and out of the arts and entertainment fields.
Weisman has stayed up to date with the constant changes in both the music and television industries over the past two decades as well as keeping up with the pulse and motion of content creation, marketing, promotion and social media in today's world.
For more on Business Advisor Loren Weisman's advising packages marketing plans, speaking & hourly consulting and the new television show, visit: http://lorenweisman.com/ https://twitter.com/lorenweisman/ https://youtube.com/lorenweisman/ https://facebook.com/LorenWeisman/ https://instagram.com/lorenweisman/ https://linkedin.com/in/lorenweisman/ https://plus.google.com/+LorenWeisman1/
Great book. A bit more approachable for those who like to flip through stop, and learn something vs taking a classroom adventure, perhaps than his other awesome book on succeeding in the music biz. Different animal, but also some different thoughts and there is no bad advice here. If you can only afford one music business book, this is the one, even if you're not a dummy!
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