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NLP: The New Technology of Achievement Paperback – February 19, 1996

4.2 out of 5 stars 146 customer reviews

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Editorial Reviews

Review

"NLP has untapped potential for treating infividual problems....It has metamorphosed into an all-purpose self-improvement program and technology.""--Time""NLP could be the most important synthesis of knowledge about human communications to emerge since the '60s."

--Science Digest"

About the Author

Steve Andreas, along with his wife, Connirae, co-founded NLP Comprehensive in 1979. They have edited or authored seven of the quintessential NLP books, including Heart of the Mind and Frogs into Princes.

Charles Faulkner is the architect and co-author of the best-selling Nightingale-Conant audiocassette program NLP: in Action.

NLP Comprehensive, based in Boulder, Colorado, conducts training and consultations and has produced more than sixty video and audiocassette programs, including Nightingale-Conant's highly popular NLP:The New Technology of Achievement.

If you buy a new print edition of this book (or purchased one in the past), you can buy the Kindle edition for only $2.99 (Save 67%). Print edition purchase must be sold by Amazon. Learn more.



Product Details

  • Paperback: 352 pages
  • Publisher: William Morrow Paperbacks (February 19, 1996)
  • Language: English
  • ISBN-10: 0688146198
  • ISBN-13: 978-0688146191
  • Product Dimensions: 5.5 x 0.9 x 8.2 inches
  • Shipping Weight: 12 ounces (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (146 customer reviews)
  • Amazon Best Sellers Rank: #136,077 in Books (See Top 100 in Books)

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Customer Reviews

Top Customer Reviews

Format: Paperback Verified Purchase
This book is a great introduction to the world of Neuro Linguistic Programming, or NLP. It not only includes a primer to bring you up to speed on what NLP is, but explains some of the more advanced techniques and methods of programming. About the only downside of this book is the fact that exercises appear in the middle of most chapters, which tends to cut into the "flow" of reading. Still, the exercises appear in a quite logical sequence, and you get used to it after the first few chapters.
Despite its choppy presentation, the book is extremely readable, entertaining and leaves one with a strong understanding of the fundamentls of NLP itself. For those of you who are new to NLP, this is definitely the first book that I would read.
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Format: Paperback
This is a great book for people who want to learn some NLP and test the effectiveness of NLP techniques before immersing themselves deeper.

The book is entirely practical - it is loaded with 43 different exercises / experiments you can do to improve different aspects of your life.

The book has some essential NLP techniques - such as Swish pattern, Fast Phobia Cure, Creating Reapport, Circle of Excellence, Reframing, some basics related to working with Time-Lines - that everyone can benefit from learning and using.

By the time you're done going through the exercises in this book, you're bound to become more empowered and know how to access your inner resources and run your mind and neurology to reach your goals and remove some obstacles from your path.
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Format: Paperback
This is one of THE most powerful and effective NLP books to date. It teaches some theory, BUT NLP isn't abot theory, it's about what works - for YOU, as an individual.
A key tenet ("presupposition") of NLP is that *nothing* works for *everybody*, and *nothing* works for *anybody* *all* of the time. You have to try things out until you find the exercises and methods that work "for you". And even then you may find that they work better some days than others.
After reading quite a few books on NLP, I'd say that this is the nearest thing you'll find to the essence of NLP short of going on a "top notch" training course. Read the book, and DO do the exercises, but only when you're ready to progress your life to a whole new level.
For those who are ready for something better - highly recommended.
If, on the other hand, you're really not sure if you're ready to step out of your "comfort zone", then stay clear of this book. Once you've read it, you'll never be able to put things back the way they were.
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By A Customer on September 6, 2000
Format: Paperback
Of the 20 or so NLP books I've read, this is the clearest that actually takes you through specific steps that get results. If you want more theory, I recommend "Introducing NLP" by O'Connor and Seymour. But if you want experience, this is it.
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Format: Paperback
I am giving this book two stars- but I begrudge it the second one. It has to be two because it DOES contain the information I bought it for. But I wish I could in good conscience give it one single star- or fewer- because on nearly every page, there's something that makes me want to reach through the book and slap the writers.

I don't enjoy books that effuse with frothy enthusiasm so trillingly that it undercuts the information it's supposed to deliver. And I don't enjoy books where the authors seem to be addressing me and my curiosity about the topic in a sugary voice as if I am a Kindergartner.

So I am not enjoying this book. At all.

I wish that before I'd purchased this book I'd seen the dedication page. It reads: "Dedicated to the joyful heart and soaring spirit of every child reaching for a greater world, especially in yourself."

Now, friends- I sincerely hope your heart is joyful and that your spirit soars. But that sugary prose in the dedication would have tipped me off about what was ahead- and I'd have run for the hills. To get to the information, you have to deal with the authors achingly precious hopes for this book to change your life.

Ever have a cappucino that was all foam with only a little sip of coffee at the bottom of the cup? Remember how you raised the paper cup to your lips and there wasn't anything to swig? Remember the sense that you'd just been ripped off?

Yeah. It's a lot like that.

If you like non-fiction delivered to you like a bed-time story, maybe you'll like this book. But if not-- don't buy this book. Run very fast to the next selection.

If I can stop even one person from buying this book, it was worth my time to write this review.
26 Comments 216 of 262 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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Format: Paperback
My personal testimony is that I have had a stuttering problem for more than 30 yrs and have always been shy and timid. The exercises in this book did more for me in days than what all of the motivational books, tapes, consultations did in 20-30 yrs! I was originally introduced to NLP THROUGH ANTHONY ROBBINS book Unlimited Power, but got little results. I also highly recommend Success Mastery through NLP FOR MORE Advanced Techniques.
1 Comment 32 of 36 people found this helpful. Was this review helpful to you? Yes No Sending feedback...
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Format: Paperback
This is a very good intro and manual to learning NLP and applying it in your life. There are lots of step-by-step strategies and guides. Eg, are how to motivate yourself (like getting up in the morning or doing your tax early), how to gain self- appreciation and esteem, how to anchor states, and many many more. Easy to understand WITHOUT those technical jargons in many NLP books that often confuse beginners.
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