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NLP: The New Technology of Achievement Paperback – February 19, 1996


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Product Details

  • Paperback: 352 pages
  • Publisher: William Morrow Paperbacks (February 19, 1996)
  • Language: English
  • ISBN-10: 0688146198
  • ISBN-13: 978-0688146191
  • Product Dimensions: 8.2 x 5.6 x 0.9 inches
  • Shipping Weight: 12 ounces (View shipping rates and policies)
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (117 customer reviews)
  • Amazon Best Sellers Rank: #102,894 in Books (See Top 100 in Books)

Editorial Reviews

Review

"NLP could be the most important synthesis of knowledge about human communications to emerge since the '60s." --

--Science Digest

About the Author

Steve Andreas, along with his wife, Connirae, co-founded NLP Comprehensive in 1979. They have edited or authored seven of the quintessential NLP books, including Heart of the Mind and Frogs into Princes.

Charles Faulkner is the architect and co-author of the best-selling Nightingale-Conant audiocassette program NLP: in Action.

NLP Comprehensive, based in Boulder, Colorado, conducts training and consultations and has produced more than sixty video and audiocassette programs, including Nightingale-Conant's highly popular NLP:The New Technology of Achievement.


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Customer Reviews

I would highly recommend this book to anyone interested in learning and experiencing what NLP has to offer.
rgotay@hotmail.com
The authors have a great way with words and explain things in a very easy way, anyone should be able to learn something from this book and get an understanding of NLP.
Gudmundur O. Sigurdarson
About the only downside of this book is the fact that exercises appear in the middle of most chapters, which tends to cut into the "flow" of reading.
William Van Hefner

Most Helpful Customer Reviews

210 of 215 people found the following review helpful By William Van Hefner VINE VOICE on January 5, 2004
Format: Paperback Verified Purchase
This book is a great introduction to the world of Neuro Linguistic Programming, or NLP. It not only includes a primer to bring you up to speed on what NLP is, but explains some of the more advanced techniques and methods of programming. About the only downside of this book is the fact that exercises appear in the middle of most chapters, which tends to cut into the "flow" of reading. Still, the exercises appear in a quite logical sequence, and you get used to it after the first few chapters.
Despite its choppy presentation, the book is extremely readable, entertaining and leaves one with a strong understanding of the fundamentls of NLP itself. For those of you who are new to NLP, this is definitely the first book that I would read.
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199 of 214 people found the following review helpful By Laura De Giorgio TOP 1000 REVIEWER on October 28, 2004
Format: Paperback
This is a great book for people who want to learn some NLP and test the effectiveness of NLP techniques before immersing themselves deeper.

The book is entirely practical - it is loaded with 43 different exercises / experiments you can do to improve different aspects of your life.

The book has some essential NLP techniques - such as Swish pattern, Fast Phobia Cure, Creating Reapport, Circle of Excellence, Reframing, some basics related to working with Time-Lines - that everyone can benefit from learning and using.

By the time you're done going through the exercises in this book, you're bound to become more empowered and know how to access your inner resources and run your mind and neurology to reach your goals and remove some obstacles from your path.
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163 of 176 people found the following review helpful By Karl on September 15, 2002
Format: Paperback
This is one of THE most powerful and effective NLP books to date. It teaches some theory, BUT NLP isn't abot theory, it's about what works - for YOU, as an individual.
A key tenet ("presupposition") of NLP is that *nothing* works for *everybody*, and *nothing* works for *anybody* *all* of the time. You have to try things out until you find the exercises and methods that work "for you". And even then you may find that they work better some days than others.
After reading quite a few books on NLP, I'd say that this is the nearest thing you'll find to the essence of NLP short of going on a "top notch" training course. Read the book, and DO do the exercises, but only when you're ready to progress your life to a whole new level.
For those who are ready for something better - highly recommended.
If, on the other hand, you're really not sure if you're ready to step out of your "comfort zone", then stay clear of this book. Once you've read it, you'll never be able to put things back the way they were.
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51 of 56 people found the following review helpful By A Customer on September 6, 2000
Format: Paperback
Of the 20 or so NLP books I've read, this is the clearest that actually takes you through specific steps that get results. If you want more theory, I recommend "Introducing NLP" by O'Connor and Seymour. But if you want experience, this is it.
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31 of 34 people found the following review helpful By A Customer on July 2, 1998
Format: Paperback
My personal testimony is that I have had a stuttering problem for more than 30 yrs and have always been shy and timid. The exercises in this book did more for me in days than what all of the motivational books, tapes, consultations did in 20-30 yrs! I was originally introduced to NLP THROUGH ANTHONY ROBBINS book Unlimited Power, but got little results. I also highly recommend Success Mastery through NLP FOR MORE Advanced Techniques.
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38 of 43 people found the following review helpful By rgotay@hotmail.com on October 5, 1999
Format: Paperback
This book is a great introduction to NLP. It covers the fundamental principles and techniques in a concise manner. There is no fluff, which is something I appreciated. It can be used by novices to learn the "big picture", and as a refresher by those who are familiar with NLP. There are many exercises, and the step by step instructions are clearly written. I would highly recommend this book to anyone interested in learning and experiencing what NLP has to offer.
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196 of 238 people found the following review helpful By Leslie Ross on June 9, 2008
Format: Paperback
I am giving this book two stars- but I begrudge it the second one. It has to be two because it DOES contain the information I bought it for. But I wish I could in good conscience give it one single star- or fewer- because on nearly every page, there's something that makes me want to reach through the book and slap the writers.

I don't enjoy books that effuse with frothy enthusiasm so trillingly that it undercuts the information it's supposed to deliver. And I don't enjoy books where the authors seem to be addressing me and my curiosity about the topic in a sugary voice as if I am a Kindergartner.

So I am not enjoying this book. At all.

I wish that before I'd purchased this book I'd seen the dedication page. It reads: "Dedicated to the joyful heart and soaring spirit of every child reaching for a greater world, especially in yourself."

Now, friends- I sincerely hope your heart is joyful and that your spirit soars. But that sugary prose in the dedication would have tipped me off about what was ahead- and I'd have run for the hills. To get to the information, you have to deal with the authors achingly precious hopes for this book to change your life.

Ever have a cappucino that was all foam with only a little sip of coffee at the bottom of the cup? Remember how you raised the paper cup to your lips and there wasn't anything to swig? Remember the sense that you'd just been ripped off?

Yeah. It's a lot like that.

If you like non-fiction delivered to you like a bed-time story, maybe you'll like this book. But if not-- don't buy this book. Run very fast to the next selection.

If I can stop even one person from buying this book, it was worth my time to write this review.
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