.Net E Commerce Programming with CDROM [Illustrated] [Paperback]

Mike Gunderloy (Author), Noel Jerke (Author)

Book Description

Series: Transcend Technique | Publication Date: May 24, 2002

E-commerce is not dead! Although the dot-com flameouts of the last year have garnered all the attention, many companies are still building websites that need e-commerce capability. The programming challenges for doing this are immerse. The new. NET framework delivers a whole new set of tools for building complex, interactive Web applications that can be tied into corporate databases. This book covers ASP. NET and SQL Server 2000, and emphasizes the use of the Visual Basic. NET programming language.

Editorial Reviews

From the Back Cover

Building an effective e-commerce site requires a diverse set of skills and an understanding of how to use a variety of tools and technologies. With .NET E-Commerce Programming, you not only sharpen your programming skills but also get a full set of code solutions for building an online store.

Written for experienced programmers, this book details the entire process of planning, building, and managing an online store with Visual Basic .NET, ASP.NET, ADO.NET, and SQL Server 2000. It begins with an overview of technology and terminology, and then moves on to planning, showing you how to design the database for the store. In this phase, you'll use Visio for Enterprise Architects to translate requirements into SQL code. From there, you'll begin building the shopper interface, creating a catalog, shopping basket, and check-out process, and adding features that will enable users to view their order history and edit their profiles. You'll create and implement cohesive, browser-based functionality for managing the catalog, taxes, shipping charges, and orders.

Database, front end, and management-those are the essentials. You get much more, though: advice on selecting and managing a server, tips for implementing up-sell and cross-sell marketing tactics, and instructions on localizing your store for consumers worldwide. Everywhere you turn, the focus is on reaping the special benefits.NET offers your e-commerce project: shorter development times, improved scalability and performance, easier application integration, and tighter security.

About the Author

Mike Gunderloy has worked with Microsoft data access and Web technologies for over a decade. He's an independent consultant and frequent author on development topics. His other Sybex books include the Desktop and Enterprise editions of Access 2002 Developer's Handbook Set (with Paul Litwin and Ken Getz) and ADO and ADO.NET Programming. Mike lives on a farm in eastern Washington, where he raises chickens, llamas, and peacocks when he's not wrestling with new software releases. Noel Jerke is a principal in the high-tech management consulting firm Pittiglio Rabin Todd & McGrath (PRTM). He has developed e-commerce sites for prominent organizations such as Martha Stewart, Electronics Boutique, the American Diabetes Association, Black & Decker, and the Air Force. He is the author of several books on Web and Microsoft technologies, including Visual Basic Developer's Guide to E-Commercewith ASP and SQL Server from Sybex.

Product Details

• Paperback: 720 pages
• Publisher: Sybex Inc (May 24, 2002)
• Language: English
• ISBN-10: 0782140564
• ISBN-13: 978-0782140569
• Product Dimensions: 9 x 7.6 x 1.7 inches
• Shipping Weight: 2.4 pounds (View shipping rates and policies)
• Average Customer Review: 3.7 out of 5 stars  See all reviews (3 customer reviews)
• Amazon Best Sellers Rank: #2,787,134 in Books (See Top 100 in Books)

More About the Author

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

Most Helpful Customer Reviews

6 of 6 people found the following review helpful:

1.0 out of 5 stars entry level with very little practical examples, September 22, 2003

By 

will (Charleston, SC United States) - See all my reviews

This review is from: .Net E Commerce Programming with CDROM (Paperback)

This book is e-commerce 101. Pages and pages of unneccessary code examples. Do you really need to see the code for a drop down box with all of the states? I was really hoping for this book to address real-world e-commerce programming issues. State management, multi-level departments, multiple-product photos, various shipping options, etc.
If you have never written an e-commerce web site and you just need a basic shopping cart then this maybe the book for you.

1 of 1 people found the following review helpful:

5.0 out of 5 stars My Store Is Running Thanks to This Book!, November 4, 2003

By A Customer

This review is from: .Net E Commerce Programming with CDROM (Paperback)

I was able to use the code in this book right out the box to further my e-commerce development. It was invaluable, and I learned a lot about .Net programming as well. I highly recommend this Book

1 of 2 people found the following review helpful:

5.0 out of 5 stars Right Book at the Right Time, June 19, 2002

By 

"johnboy57" (Chicago) - See all my reviews

This review is from: .Net E Commerce Programming with CDROM (Paperback)

My company is building an internal procurement site and we needed something we could customize to our needs. Gunderloy and Jerke do an outstanding job of explaining how to build an e-commerce site and provide an excellent set of foundation code.

Thanks guys! Great job.