About the Author
Thomas J. Stanely, Ph. D.,
is an author, lecturer and researcher who has studied the affluent since 1973. Dr. Stanley has written several bestselling books including The Millionaire Next Door
and the Millionaire Mind.
Dr. Stanely holds a doctorate in business administration from the University of Georgia in Athens and was formerly a professor of marketing at Georgia State University where he was named Omieron Delta Kappa Outstanding Professor. he lives in Atlanta, Georgia.
In a spontaneous discussion format that gives immediacy to his words, the author tells how any salesperson or service provider can make profitable connections with wealthy people. The two keys, he says, are to target a category of people who can use your service or product and then to focus on what you can do to help them. The money will follow automatically. Stanley's ideas are ingenious and aggressive, but will require a lot of chutzpah and a wheeler-dealer mentality that not everyone is gifted with. But if you do have this kind of energy and a burning itch to succeed, the author's knowledge of the wealthy is unparalleled. Overall, his knowledge and enthusiasm make this an empowering four-and-a-half hour lesson. T.W. © AudioFile 2002, Portland, Maine-- Copyright © AudioFile, Portland, Maine