The Never Cold Call Again Online Playbook: The Definitive Guide to Internet Marketing Success [Paperback]

Frank J. Rumbauskas Jr. (Author)

Book Description

Publication Date: October 26, 2009

An all-in-one guide to online marketing from the New York Times bestselling author of Never Cold Call Again

In Never Cold Call Again, Frank Rumbauskas shows salespeople how to achieve sales greatness without using those dreaded old tactics like cold calling. Now, in The Never Cold Call Again Online Playbook, he gives small business owners, independent professionals, and entrepreneurs a complete, all-in-one guide to the best practices of effective online marketing.

The best marketers know all the secrets of using the Internet to fuel business growth. With The Never Cold Call Again Online Playbook, you'll have access to all the best proven Internet marketing wisdom, tactics, strategies, and tools. You'll learn how to develop a complete online marketing system that boosts sales and brings in customers galore.

• A comprehensive toolkit for creating a complete, powerful, and effective online marketing program for your business
• Written by online marketing guru Frank Rumbauskas, bestselling author of Never Cold Call Again and Selling Sucks
• A revolutionary system for increasing sales without tired old selling tactics that no longer work anyway
• How to explode your business with social media sites like Twitter and Facebook

For anyone who owns or operates a business and wants to increase their sales, profits, and visibility online, The Never Cold Call Again Online Playbook is the ultimate practical resource.

Editorial Reviews

From the Back Cover

"I've witnessed myself how Frank uses the Internet to create powerful streams of income online AND I WAS BLOWN AWAY! This book is not theory but bottom-line strategies from a master. Read it immediately and just do what he tells you to do."—Robert G. Allen, bestselling author of Multiple Streams of Income

"Rumbauskas understands what it takes to build a REAL Internet marketing business in the shortest time possible. He doesn't follow the rules of business—he creates them."—Armando Montelongo, America's top real estate investor and star of A&E's Flip This House

"If your Internet marketing playbook is circa 2008, it's old and becoming obsolete. If you want to do big things online today, tomorrow, and forevermore, buy this book."—Michael Port, author of The Think Big Manifesto

"This book is a great resource for getting a leg up on your competition by dominating in your niche online. Highly recommended reading!"—Joel Comm, New York Times bestselling author of Twitter Power

"The Never Cold Call Playbook is exactly that: a book that shows you all the right moves for using the Internet to make your business profitable. An excellent place to start."—Mark Joyner, #1 bestselling author of Integration Marketing

In a new era of consumer engagement, it's more important than ever to stay at the cutting edge of sales strategy. In the New York Times bestseller Never Cold Call Again!, sales guru Frank J. Rumbauskas Jr. gave salespeople at every level of the industry tested techniques that ensured effective customer targeting, communication, and persuasion. Now with The Never Cold Call Again Online Playbook, Rumbauskas shows you how to create a targeted, web-based sales approach that fits your business and customer base—making the most of each platform and maximizing your time and resources. This powerful sales resource lets you make the most of e-mails, social networks, web sites, and your customer base. Put down the phone and get online!

About the Author

Frank J. Rumbauskas Jr. is the New York Times bestselling author of Never Cold Call Again! and Selling Sucks. He is regularly quoted in mainstream media, including Entrepreneur, Investor's Business Daily, and Selling Power.

Product Details

• Paperback: 224 pages
• Publisher: Wiley; 1 edition (October 26, 2009)
• Language: English
• ISBN-10: 0470503920
• ISBN-13: 978-0470503928
• Product Dimensions: 8.8 x 5.9 x 0.6 inches
• Shipping Weight: 9.6 ounces (View shipping rates and policies)
• Average Customer Review: 3.8 out of 5 stars  See all reviews (28 customer reviews)
• Amazon Best Sellers Rank: #111,046 in Books (See Top 100 in Books)

More About the Author

I'm best known as the author of the New York Times best-seller "Never Cold Call Again" which turned the sales world upside-down and has taught tens of thousands of salespeople how to get hot leads without ever cold calling again!

I spent the first half of my sales career doing what I was told - cold calling - and banging my head against the wall looking for another way. Finally, after years of trial-and-error effort, I perfected a system of lead-generation techniques that I now offer to others, and that has changed the lives of countless salespeople and small business owners around the world.

For a FREE PREVIEW of my comprehensive lead generation system, please visit www.nevercoldcall.com where you can download a free PDF.

HIRE ME to train your sales team to flood themselves with an endless supply of hot, qualified leads! Shoot me an email at [e-mail] for speaking, consulting, training, or just to say hi!

Join me on FACEBOOK:
http://www.facebook.com/pages/Never-Cold-Call-Again/255295034486523

Follow me on TWITTER:
http://twitter.com/#!/FrankRumbauskas



Specialties
Sales training, cold calling, prospecting, sales prospecting, marketing, small business marketing, independent professional marketing, marketing consulting, adwords, pay-per-click, ppc, internet marketing