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Never Get a Real Job : How to Dump Your Boss, Build a Business and Not Go Broke

79 customer reviews

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Product Details

  • Unknown Binding
  • Publisher: John Wiley & Sons Inc
  • ISBN-10: 0470925477
  • ISBN-13: 978-0470925478
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (79 customer reviews)

More About the Author

Scott Gerber is the founder of the Young Entrepreneur Council, an internationally syndicated business columnist, television commentator, and author of the book "Never Get a "Real" Job".

He's been widely recognized as the world's most-syndicated columnist on the subject of entrepreneurship. His columns appear regularly on TIME, Inc., MSN, CNBC, CNN, Mashable, The Next Web, and The Huffington Post. Scott is also a regular contributor on MSNBC, Fox Business and CNN.

Scott is the founder of the Young Entrepreneur Council, a non-profit organization that promotes entrepreneurship as a solution to youth unemployment and under-employment, and co-founder of Gen Y Capital Partners, an early-stage investment company. He has been a featured speaker at the White House and has rung the NASDAQ Stock Market Closing Bell. In 2011, he was named one of Mashable's "4 Young Social Good Entrepreneurs to Watch. In 2012, he was named a "generation Y employment champion" by Fortune Magazine.

He has been featured in the New York Times, the Wall Street Journal, the Washington Post, TIME, CNN, Reuters, Mashable, CBS Evening News, ABC World News Tonight, MSNBC, US News & World Report, Fox News, Inc. and Entrepreneur.

About The Young Entrepreneur Council

Described as "America's most elite entrepreneur organization" by Forbes, The Young Entrepreneur Council (YEC), founded by Gerber in 2010, is a nonprofit advocacy group with the mission of fighting youth unemployment and underemployment by helping young people build successful businesses and offering alternatives to traditional career paths. The organization has several hundred members, all successful entrepreneurs and business owners, ages 17-40 - a group that includes the founders and leaders of Living Social, Airbnb, Reddit, College Hunks Hauling Junk, Modcloth,, myYearbook, Thrillist, Yodle, iContact, 2tor, Threadless, Grasshopper, Likeable, Hootsuite, Kissmetrics and YEC provides its members with access to tools, mentorship, and resources that support each stage of a business's development and growth. In 2012, Forbes named the YEC "America's Most Elite Entrepreneur Organization.

Customer Reviews

Most Helpful Customer Reviews

86 of 93 people found the following review helpful By Rob on June 10, 2011
Format: Hardcover
The title of the book is great. unfortunately, that's all it has going for it. The book is very negative, full of clichés, and doesn't delve meaningfully into the topics. It's more like sound-bites with a lot of ranting. I didn't walk away with any practical or actionable advice. It definitely doesn't deliver on the title, which I'd bet was just an afterthought they paid some clever marketer to come up with.


I thought to myself, How could such a terrible book be rated so highly?
So I read through all the positive reviews (and welcome you to do the same).
Funny thing, they all sounded the same! Very vague, slightly hyped, and in the same writing style. In fact, some of them are the same, just copy and paste jobs. Contrast that to the few negative reviews (I'm guessing not many people actually read this book) which sounded very genuine, like they had actually read the book.

Some better alternatives:

For a book that actually delivers on this books title, I would suggest 'The 4-hour workweek'(Timothy Ferris)

If you're seriously thinking about starting your own business, read 'The E-Myth Revisited' (Michael Gerber)

If you have a business and want to increase sales, read 'Instant Cashflow' (Bradley Sugars)

These books actually earned their ratings the old-fashioned way... by being great books (unique and insightful).
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46 of 53 people found the following review helpful By Nicole Field on February 26, 2011
Format: Hardcover Verified Purchase
This wasn't worth the afternoon I wasted reading the entire thing. I kept going, hoping that the sinking feeling I had would go away, but it never really did.

Sure, I sort of bought into the first one or two chapters, as it reflected some of my own feelings and frustrations in my post-graduate life. But when he got into the actual nuts and bolts of his business approach, I found his attitude really off-putting, along with the constant references to MTV and other "culturally relevant" things that have apparently "warped" the thinking of my generation (seriously, even in the 90s MTV was hardly relevant anymore, dude).

I kept finding not only contradictions in his advice (you should be sincere and not put on airs, but you should also use "we" even if your enterprise is composed of entirely yourself, wha?), but also things that weren't that different from (and in many ways worse than) other entrepreneurial advice I've found on the internet (please check out some of the older entries in Lifehacker on the subject -- much more illuminating and less bitter and caustic). In addition, some of his approaches even made me feel really slimy or not at all useful for my own goals, and the book ends... with coupons. Yes, coupons, which he has so generously given to you, to "help" you toward your dreams! Keep it classy, Gerber :P.

Being a millenial, I was hoping he would have talked about more approaches specific to the internet, instead of the largely IRL stuff that has been covered better in other material. He seemed to only touch on the usual web services that can make cheapo-looking logos and websites that devalue the other hard-working professionals out there.
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43 of 50 people found the following review helpful By Bob on December 14, 2010
Format: Kindle Edition Verified Purchase
I purchased this book on the recommendation of Peter Shankman via his Help a Reporter e-mail blast. I read the sample, read the reviews and thought that this would be one of those "must have" books for entrepreneurs.

I plowed through the first half but grew tired of Gerber's "get tough" attitude/lecturing. Gerber is not quite bloviating but his voice is pretty close. Luckily the second half of the book is much better. It's filled with useful lists of resources that you can probably find on Google using the right search terms* -- but it's nice to have them collected in one place.

This book is probably great for someone who just graduated from college and doesn't have a job. Although, if you've got a very limited budget, I might recommend The Zen of Social Media Marketing and -- perhaps -- Smarter, Faster, Cheaper: Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business (another Shankman recommendation) as better choices for your buck. I can't fully recommend the latter, however, until I have finished reading it, Keep your eyes posted for the review....

*I only added the remark about Google because Gerber always stresses that you shouldn't pay for something that you can find on Google for free.
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12 of 13 people found the following review helpful By JColeMorr on March 5, 2012
Format: Kindle Edition Verified Purchase
"Never Get a Real Job: How to Dump Your Boss, Build a Business and Not Go Broke," is as childish and shallow as its title and cover suggest. For those of you new to the world of entrepreneurship: STAY AWAY FROM THIS. It will damage your mind and potentially break your business, make you broke, and force you to crawl back to your boss. For the developed entrepreneur, this will make you laugh and shiver in disgust.

1. "Don't Waste time on a Business Plan" - this is one of the author's biggest points, and yet one of the most inaccurate. It is true that business plans are often thought as the "holy grail" of starting a business. However, the value of a business plan IS NOT THE PLAN ITSELF (in many cases). The value of such a compilation is the PROCESS of it. It enforces the members to learn their field, industry, and landscape and critically analyze their situation. Having such knowledge allows for start-ups to make quicker and more accurate decisions.

And now for the grand slammer that shows the author has very little awareness of his own actions...In the book he touts that one should make your business plan no more than a paragraph. However, what Mr. Gerber overlooks is that all of the "time he wasted on making a business plan," provided him with the knowledge and edge to get his business off the ground. The only reason his "paragraph plan" worked for him, is because he had already created a full business plan and extracted the value of the process.

2. "Shoestrapping" - Mr. Gerber's take on outsourcing is useful...BUT, it's a straight up rip-off of "The 4-hour Work Week." These chapters seem like he just read "The 4-Hour Work Week" and re-typed it in his own words.

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