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"Never let 'em see you sweat."
"Never change diapers in mid-stream."
"Never let a crisis go to waste."
"Never ruin an apology with an excuse."
"Never go to a doctor whose office plants have died."
When we strongly encourage people to do something, it's called an exhortation. But what is the proper term for strongly discouraging people? One candidate is admonition. Another is dehortation, the opposite of exhortation. But perhaps the best term for an emphatic piece of dissuasive advice is neverism. You won't find the term in any dictionary (at least not yet) because quotation anthologist Dr. Mardy Grothe coined it himself for this collection of nearly two thousand quotable cautionary warnings. With the whimsical and witty intermixed with the serious and profound, contributors range from Aesop and Marcus Aurelius to John Wayne and Mae West. Grothe also tells the fascinating "back stories" of scores of classic quotations as well as the history of hundreds more that have never before appeared in a quotation anthology. Organized by topics such as Wit & Wordplay, Politics & Government, Sports, Stage & Screen, and The Literary Life, this is a book about quotations as well as a book of them. Neverisms is sure to delight quotation lovers and language aficionados everywhere.
Dr. Mardy Grothe is a retired psychologist, management consultant, and platform speaker, author of six "word and language" books, and creator of Dr. Mardy's Dictionary of Metaphorical Quotations, the world's largest online database of metaphorical quotations. Dr. Mardy—as he is known to his many fans around the globe—is one of America's most beloved quotation anthologists.
It was okay. I liked most of the quotes/neverisms, but there was often way too much background info for many of them. Read morePublished 4 months ago by Tom O. Powell
It is not a book to be read in a hurry, none of his seem to be.
There is a lot of information, and some of the phrases can be reread and repeated many times.
I have read several of Dr. Grothe's books and they all have value as entertainment and interesting subject matter; however, I am growing weary of his style. Read morePublished 22 months ago by Amazon Customer
We live in a world of good stuff, one of the best things you can ever do is use your mind and his books make you think.Published on June 1, 2013 by Gregory Hillman
I enjoyed this book so much that I bought a copy to give to a friend and, happily, they agree that is interesting and entertaining.Published on April 30, 2013 by JR Blu
The book came in perfect condition and came in fast. I was really pleased to see that even though the book was used, there's wasn't a scratch on it.Published on July 11, 2012 by The amazballs
This is just as good as the earlier books. I wonder how he can follow so well the early history of a certain aphorism. Read morePublished on October 2, 2011 by Markku Ojanen
Never underestimate "neverisms" as they can be quite powerful, really funny and at times possessing condensed wisdom. Read morePublished on September 27, 2011 by Rupesh Verma