New Economy--New Competition: The Rise of the Consumer? [Hardcover]

David Asch (Author), Brian Wolfe (Author)

Book Description

ISBN-10: 0333778235 | ISBN-13: 978-0333778234 | Publication Date: April 14, 2001

The new economy has given rise to new forms of competition. This book provides a rich mix of theory, research, and practice that will be accessible to managers wishing to understand how competition works. Competition, the roles of consumers, and legislative and regulatory authorities are considered as well as growing concerns for conservation of energy and water. The book concludes by considering the impact of the revolution in information and communication technologies.

Editorial Reviews

About the Author

David Asch is Professor of Management at the Open University Business School, and former Dean.

Brian Wolfe recently retired from Marconi where he was Director of Business Efficiency and Information Technology.

Product Details

• Hardcover: 176 pages
• Publisher: Palgrave Macmillan (April 14, 2001)
• Language: English
• ISBN-10: 0333778235
• ISBN-13: 978-0333778234
• Product Dimensions: 9.6 x 6.3 x 0.6 inches
• Shipping Weight: 14.4 ounces (View shipping rates and policies)
• Amazon Best Sellers Rank: #5,363,924 in Books (See Top 100 in Books)

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