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Most Helpful Customer Reviews
2 of 2 people found the following review helpful:
1.0 out of 5 stars
Don't waste your money,
By Bretwalda (milwaukee wi usa) - See all my reviews
This review is from: New Models for Growth and Profitability: Thoughts on Annual Reports, and How Corporate Culture Feeds the Document (Paperback)
This was a promotional piece for Stora Enso paper. I'm a graphic artist so I have billions of these things laying around - I suppose the reps at shows I attended were more than happy to dump them as these little buggers are heavy. There are no words save the end credits and exactly four, one-sided pages with little quippy questions regarding annual reports.
On the art end - if you've fooled yourself into thinking there's more to post mod commercial art than there really is - you will find this book delightful. I can only wish for the day my artistic clout will land me a job as simple and quick to pull off as this one. For those who appreciate a serious exertion by the artist and/or are seeking materials within the paper company promotional books arena, I would recommend looking for Potlatch Design Series - American Design Century.
2 of 3 people found the following review helpful:
1.0 out of 5 stars
Don't Waste Your Money,
By Trudy Stein (San Francisco) - See all my reviews
This review is from: New Models for Growth and Profitability: Thoughts on Annual Reports, and How Corporate Culture Feeds the Document (Paperback)
I ordered this book thinking I was going to actually get some quality information concerning annual reports. Cahan & Associates are well-known for producing quality annual reports and I had assumed that this book would be a worthwhile read. Instead of being a read of any sort, it's a bit of visual fluff; a miniature format book filled with a lot of silly pictures and a word or two here and there.
544 pages of self-indulgence by Stora Enso paper company designed by Cahan & Associates. Just a sales tool for Stora Enso's coated paper stock.
5.0 out of 5 stars
Amazing-insightful,
By A Customer
This review is from: New Models for Growth and Profitability: Thoughts on Annual Reports, and How Corporate Culture Feeds the Document (Paperback)
I found the book to be amazing from a design perspective and enjoy having it on my coffee table for all to see.
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