Communication is the foundation of society, of our culture, of our humanity, of our own individual identity, and of all economic systems. This is why networks are such a big deal. Communication is so close to culture and society itself that the effects of technologizing it are beyond the scale of a mere industrial-sector cycle. Communication, and its ally computers, is a special case in economic history. Not because it happens to be the fashionable leading business sector of our day, but because its cultural, technological, and conceptual impacts reverberate at the root of our lives.Kelly's genius lies in synthesizing large amounts of information in unique and interesting ways. His ability to turn a phrase is reflected in the names he gives to his 10 rules, and it makes this book a pleasure to read. Some, for example, are: "Embrace the Swarm: The Power of Decentralization" (Rule 1); "No Harmony, All Flux: Seeking Sustainable Disequilibrium" (Rule 8); and "Let Go at the Top: After Success, Devolution" (Rule 6). A few of his ideas have a kind of Teflon quality that makes them elusive and difficult to evaluate. But that's OK. Like other prognosticators of the future--Alvin Toffler and John Naisbitt come to mind--Kelly's job is to imagine a new world. Far from hype, New Rules for the New Economy is required reading for anyone pondering business in the not-too-distant future. --Harry C. Edwards --This text refers to an out of print or unavailable edition of this title.
This book remains a good read even after the dot-com implosion.
Interesting from first to last page, without the boring redundances and long void explanations present in other books about the same matter.
Kelly's book is a great overview of how the internet will and is now affecting the world and especially the economy.
Brilliant book for understanding the web and the dynamics of the Internet. The principles have not aged, if anything, they are more impressive given their foresight. Read morePublished 2 months ago by Robert
This book is a bit dated, but amazingly dead on with the predictions he gives in the book. Get's a bit preachyPublished 7 months ago by Ice Man
I always select a book in good conditions or better and this one met my expectations. Thank you I am very happy with my purchase.Published 8 months ago by Joan Crane
The book was good to learn about socialism, so we could see what our government is doing to us, and learn how to combat so
Kevin Kelly really hit this one out of the park. I didn't realize it was written in 1998, not 2013 until half way through. It's that good. Read morePublished 19 months ago by Jeph Maystruck
If you haven't read this book, you're no friend of mine, and you're not as serious as you ought to be about the present and the future. Read morePublished 20 months ago by Seth Godin
This book is more 'useful' than "Out of Control" if you are searching something as a guidebook for creation, for starting up your own businesses.Published on July 7, 2012 by Sylvieluk
Bom livro. Atauliza-nos da nova dinamica da economia e disperta o interesse para conhecer as novas tendencia (se é que exestirão)dos nossos próximos anos.Published on October 24, 2010 by Gabriel
Update: This is a book that I will probably pick up and read every 5 years for the rest of my life. It's still relevant and will continue to be. Read morePublished on February 10, 2009 by Nicholas T. Sparagis