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  • Nikon 1 V1 10.1 MP HD Digital Camera System with 10-30mm VR 1 NIKKOR Lens (Black)
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Nikon 1 V1 10.1 MP HD Digital Camera System with 10-30mm VR 1 NIKKOR Lens (Black)

by Nikon
| 7 answered questions

Available from these sellers.
10-30mm Lens
  • A revolutionary new imaging system from Nikon, harmoniuously designed from the ground up
  • The Nikon V1 is faster than you are with the world's fastest autofocus among cameras with AF
  • Advanced Photography Features that let you become all the photographer you want to be
  • Command your creativity with the simultaneous capture of still and Full HD video
  • Bring your images to life with Nikon's new Motion Snapshot
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Color: Black | Style: 10-30mm Lens
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Nikon 1 Review by

Read the full Nikon 1 Review at
Just Posted: Our review of the Nikon 1 V1 and the simpler J1. Nikon's first foray into the mirrorless market has produced two point-and-shoot targeted small-sensor cameras, the V1 and the J1. The more expensive V1 offers an electronic viewfinder and higher-resolution screen, while the smaller J1 features built-in flash and significantly lower price tag. Nikon's decision to use a small, 10MP sensor (with the speed benefits that can bring) caused vigorous debate when the cameras were first announced but this hasn't stopped the company's vast marketing effort persuading a lot of people to buy them. So, after painstaking investigation, we ask: 'are the Nikon 1 cameras any good?'

Read the full review at

Product Details

Color: Black | Style: 10-30mm Lens
  • Product Dimensions: 1.7 x 3 x 4.4 inches ; 10.4 ounces
  • Shipping Weight: 3 pounds
  • Shipping: This item is also available for shipping to select countries outside the U.S.
  • ASIN: B005OGR3DM
  • Item model number: 27504
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (134 customer reviews)
  • Amazon Best Sellers Rank: #5,188 in Camera & Photo (See Top 100 in Camera & Photo)
  • Date first available at September 19, 2011

Product Description

Color: Black | Style: 10-30mm Lens

From the Manufacturer

For your very mobile lifestyle comes a completely new imaging system designed with freedom—to create and express—in mind. Creativity without boundaries is yours with a balance of high performance, advanced features, portability and newly designed interchangeable lens system. Compact and highly portable, the Nikon 1 V1 goes everywhere you go. Amazing images captured with a highly responsive autofocus plus super fast shooting speed. Touch a dial and capture Full HD (1080p) movies. Snap high resolution still photos even while you record! Attach a Speedlight to add fill light, or use the GPS unit to add location data to image files. Infuse your world with imagery and express as never before.

The revolutionary new Nikon 1 System

Witness the revolutionary new Nikon 1 System

A breakthrough in technology and design

Capture every moment of an incredible life with an evolution in imaging technology. At the heart of Nikon 1 is EXPEED 3, a culmination of years of dedication to advancing digital imaging technologies. Witness outstanding system performance, high-speed dual image processors, state-of-the-art focal-plane phase detection auto focus and the fastest data transfer rates. Superior image quality, tone reproduction, advanced noise reduction, and an ability to create a whole new type of image are all delivered with the new Nikon 1.

Fast Autofocus

Focus without hesitation

Advanced hybrid AF puts the focus in your control

Your camera goes with you everywhere since moments worth sharing can happen at any instant. Nikon 1 V1 delivers an amazing 10fps speed in autofocus and 60fps in manual mode, courtesy of a unique combination of contrast and focal plane phase detect autofocus. Don’t let your creativity be hindered by slow focus speed. Even fast moving action is rendered with amazing clarity—thanks to an incredible 73 point AF array continuously working to ensure everything is sharp and clear.

Advanced features extend creativity

Professional touches extend versatility

Features to bring photography into the incredible

Work like a pro with an advanced set of features that extend creativity. Flexibility comes to your workflow allowing composition with either the electronic viewfinder or Live View LCD panel during both still and movie work. Extend your lighting range by tapping the multi-accessory port and connect the small, yet powerful Speedlight unit. Capture perfect audio for all movie needs by plugging a high quality microphone (support for Nikon’s ME-1 Microphone with the AS-N1000 adapter) into that same port. There’s even an optional GPS unit that records longitude, latitude and altitude.

Motion Snapshot brings the memory to life

For moments that deserve more

Motion Snapshot brings the memory to life

Certain glances at life just cannot be retold with merely a single photograph. Bring to life those incredible times by injecting personal interpretation through Motion Snapshot. In a single click, your vision takes flight—bringing moment, motion and sound to light. Reveal the essence that can’t be captured in a single photo.

Simultaneous Full HD (1080p) movies and photos

Extend your creativity

Simultaneously capture Full HD (1080p) movies and photos

Work with both high resolution photos and Full HD (1080p) movies to bring even more creative expression to life. Start recording at the touch of a button. See a moment you’d like as a still? Hit the shutter. Autofocus keeps everything in focus, even when working double duty to record movies and photograph stills. Elevate production with the addition of varied frame rates in 30/60/400/1200fps. Don’t be hindered by working in just one mode—Nikon 1 flexibility gives you more.

Smart Photo Selector

Only the best photo returned

Let the camera do the work with Smart Photo Selector

Always producing, always looking to frame a shot to perfection? What if there was a camera that could do the thinking for you—working to return a photo with optimal exposure, subjects in frame, clarity and focus, even eyes open? For times when you prefer to just be in the moment and let the camera do the work, move the dial to Smart Photo Selector. You find the best moment. Nikon 1 V1 will capture it.

Compact, light, high performance optics

1 NIKKOR Lenses

Compact, light, high performance optics

Express quality with the revolutionary new 1 NIKKOR lens system. Don’t be limited by a single fixed focal length—select from a growing selection of lenses that incorporate Nikon’s vibration reduction (VR) technology for blur-free images. Aspherical elements keep lenses compact while maintaining high quality. A silent stepping motor (STM) keeps autofocusing quiet—especially during movie recording. Compactness brings portability, whether using the single focal length 10mm or the 30-110mm telephoto. 1 NIKKOR extends a heritage of precision symbolized by durability, superior image quality and optical excellence.

Low light

An advanced innovative Nikon super high-speed AF CMOS imaging sensor, wide ISO range and option to select the best lens for the job gives you even more control over the light. Produce amazing photos in all those moody environments. Tap only ambient light and open the most artistic doors to photographing on the dance floor, nabbing dramatic sunsets and candlelit moments. For extended range, attach the 1 Nikon Speedlight for fill flash and more.

Electronic viewfinder

Accustomed to framing your images with a viewfinder? The Nikon 1 gives photographers the option to work with flexibility—using either the 1,440,000-dot (SVGA) electronic viewfinder (EVF) or the large high resolution, 921,000-dot (VGA) LCD panel with 100 percent view. See every one of your creations rendered clearly on the high contrast viewfinder. The camera’s eye sensor allows you to toggle between EVF and LCD views by placing your eye to the EVF. A Diopter adjustment is available, as well.

EXPEED 3 Processor

EXPEED 3 marks the culmination of years of dedication to advancing digital imaging technologies. At the heart of Nikon 1 is EXPEED 3, with dual image processors, to deliver outstanding system performance, high-speed processing, state-of-the-art phase detection autofocus and the fastest data transfer rates. Witness outstanding image quality, tone reproduction and advanced autofocus at unprecedented speeds.

Intuitive simplicity

Easy access to advanced features are hallmarks of the Nikon 1 system. From the ultra intuitive command and features buttons, easy-to-understand menu and fast lens mount, you’ll be expressing thoughts and visions as never before. Even advanced features for photos and movies can be created with one-click ease.

LCD monitor

Check your creativity: frame and share your creations on the large and sharp 3.0-inch LCD color display. An ultra-high resolution VGA screen featuring 921,000-dots shows every detail to precision. An anti-glare coating renders easy viewing of photos and HD movies, even outdoors.


For instances where available light is not enough to properly illuminate subjects, or when special lighting effects are desired, use the optional Nikon 1 SB-N5 Speedlight. Plug this compact device into the i-TTL hot shoe. Angle the device up, down, left or right and bounce light to your creative advantage. No batteries are required to power this device.

Product Description

Built from the ground up, Nikon's next generation digital camera system has arrived. The New Nikon V1 has been designed to create the perfect balance of performance, premium design and advanced photographic features that enable you to capture and share the incredible world that is yours. The newly developed sensor was designed for a new imaging experience coupled with advanced photographic features that include; a high resolution Electronic Viewfinder, a high endurance shutter, high resolution LCD, an expandable system through a multi-accessory port, mechanical shutter, and an all new compact designed interchangeable lens system as well as the world's smallest flash unit. Performance and advanced photographic features all in one compact imaging powerhouse!

(1) All new Motion Snapshot combines slow motion footage and still images and music, (2) Combine a 2.5 second slow motion movie followed by a full resolution still image, (3) Creative use of fade-in and fade-out animation, (4) add music to enhance the mood and feel of the slide show Aperture Range - VR 10-30mm - f/3.5-5.6 Clear Color Display 3.0inch 920K-dot VGA LCD Viewfinder - (0.47-in., 1,44M dots) High ISO - ISO 100~3200,Hi (ISO 6400 equiv) Unit Dimensions - 4.4 x 3 x 1.7 inches without projections; Weight - 13.50 oz. including the battery and SD memory card but without the camera body cap10.4 oz. body only Manufacturer's 1-year parts & labor warranty

Customer Questions & Answers

Customer Reviews

I have had the Nikon V1 with 10-30mm lens for three weeks and it is a…I have taken over 700 photos using the automatic mode (programmed) and the results are outstanding. Read more ›
The controls are a bit inconvenient--some require access via menu. The image quality is good, but the high ISO is not fantastic. A strength is this camera's focusing speed. Read more ›
I have a great experince with Nikon V1, I am using FT-1 Mount Adapter with a Nikon 50 mm 1.4. And with this combination the results are incredible. Video it not very… Read more ›
I also see it as a great travel-camera because it's well-built, small(ish) profiled that can be carried everywhere, and the image quality is perfectly fine for the web and… Read more ›
Very easy to use! Changing lenses, navigating through camera menu, taking great shots has been user friendly. I bought the flash which is highly recommended. Read more ›
The Nikon V1 has probably not the best IQ and some evident noise even at ISO100 and yet it is soooo much fun to take around. I love the fact that I can whip it out and snap… Read more ›
Good camera, worth maybe $300, don't…I like the sony equivelents more (at least their lenses are faster), or if you can ford it an olympus or leica or cannon EVIL/CSC/etc. Read more ›
Wonderful camera and great lens. I also purchased the 40mm lens which works perfectly. Camera is light and compact - too bad the V1 has been discontinued. Read more ›
Seriously, not even close when comparing prices with the Canon EOS M or the Sony NEX. The 10-30mm lens is nice. I mainly photograph architecture and interiors so the 10mm… Read more ›
Very fun to use. Lenses are good. Playing around with settings improves quality of pictures greatly, while default setting did not meet my expectations. Read more ›
I pair the 1V1 with a prime for quality. The older AIS (manual focus) and AF lenses are superb with the 1V1/FT-1 combo. A welcome addition is the new firmware that allows… Read more ›
Remember: this is a system at the beginning of its product curve. The native lenses are really good, just not tools I an 11mm wrench. Speed and reach are… Read more ›
It is small enough to fit in a bag that I always have with me anyway, the picture quality is significantly better than on a small point and…Focus is brilliantly fast. Read more ›
It is also a good camera for a street photography enthusiast since it is absolutely silent, fast and autofocus is excellent in normal light and does very well tracking… Read more ›
Its longer than all other mirrorless cameras. Fastest auto focus bar none. You can pan and get autofocus too. Read more ›
I was looking at this camera since it was introduced because of its fast focus. It does a really good job of attaining focus and following focus. Read more ›
It does not deserve it. It has a fast and accurate autofocus, a good electronic viewfinder, and a growing range of lenses to support it, and produces good pictures. This… Read more ›
As I knew that I would be hiking…The first month and a half of pictures taken before the vacation were beautiful and clearly in focus - even fast moving children and pets. Read more ›
I can't remember how to focus…The one saving grace is that the menu system is simple and well laid out, so if you have to resort to the menus it's fairly painless. Read more ›
I…The sweeping panorama mode is pretty neat too, especially for someone that doesn't feel like spending the time in post processing to stitch multiple photos together. Read more ›
I prefer it to a dial. - The menu is very well done and I like that it stays where you last used it. For instance, if you just changed the ISO, if you want to change again,… Read more ›
Perfect, great features for relatively small footprint. Read more ›
This camera is an excellent tool for the enthusiast…You will get excellent photos, using simple to follow menu directions, and it is compact enough in small camera case. Read more ›
There is no such thing as the perfect camera but for me, for now, this is it. The lack of a huge menu is a plus for me. I bought a Nikon SB-N5 speedlight which I like very… Read more ›
I've had a J1 and and S1 and settled on the V1 with the viewfinder and it certainly has its purposes and is a fun camera to use. I happen to have a Sony RX-100 and fully… Read more ›
I'm sure if I were to really want to get into the profession, I'd buy a more expensive camera, but for a beginner, that wanted an easy camera to use without feeling… Read more ›
Great camera easy to use. Got it for my son who uses it with another Nikon camera that is full manual. he love using both Read more ›
It turned out I made a right decision. This camera is clearly a fun camera to use. No, it cannot replace your dslr but it sure can be a good family and travel camera. Read more ›
Performance and dimensions fits with its price. Easy to use and to carry. You can choose this machine for a good start up. Read more ›
I own a couple of DSLR cameras and…The Nikon 1 V1 is the size of my favorite film camera - a Leica CL rangefinder, but the Nikon 1 V1 is quieter and much quicker to use. Read more ›
In low light conditions, ISO 1600 gets a little grainy but the images are good enough for…The viewfinder is very nice and functional, compared to Canon's G-series cameras. Read more ›
I have had no problem with the flash connector cover coming off as others have complained…The battery life is great, the viewfinder is great, and the camera is very fast. Read more ›
Very nice set-up for under $500. The EVF (Electronic Viewfinder) is excellent and gives many advantages to cameras without it. The pictures are excellent also. Read more ›
The new Nikon 1 V1 with view finder is a nice start, but for me it falls short in many areas: * Compared to the smaller and 3 year older Coolpix with14.2 Mp, the N1 with… Read more ›
Ensure everything is sharp and clear 2)The Electronic Viewfinder is a pleasant surprise, I don't need my reading glasses to framing, reviewing images and to setting up menus. Read more ›
They could fix this by adding a choice to the display button locking the camera in either…The viewfinder is quite good but I find the screen better when things are moving. Read more ›
Very fast autofocus even in eletronic shooting mode. Video quality is amazing, image and audio. D-Lightning funtion can make miracles in low light places. Read more ›
An older camera, but one that still gets the job done beautifully,…I have taken some stunning video for this camera and also very stunning landscape photography as well. Read more ›
The good: This camera with the Nikon 1 lenses is a fantastic video camera with excellent auto focus! It's small which is great because people are not intimidated by it and… Read more ›
With…As noted, there is not much manual flexibility, but my experience so far is that this little camera takes exceptionally good pictures and absolutely stunning videos. Read more ›
They have No auto HDR, No digital filter, and No Panorama mode. Basically they can take nice clear and beautiful pictures and video. It was almost two years late, but Nikon… Read more ›
Given I struggled between waiting for the NEX-7 and the V1... The focus speed (shooting kids running around FAST, Skiing with the Camera and being able to get high fps… Read more ›
Fast af, size, and silent camera make it great for streets as well. V1 also has a very good electric view finder as well as great lcd display. The build quality is superb… Read more ›
Photos are great, it takes…I have a digital camera with a nice big LCD viewer, unfortunately in bright sunlight I am just guessing what the picture will turn out like. N… Read more ›
- Good build quality - Very nice LCD screen - Fastest and best autofocus I've ever used. Read more ›
Here are the pros and…Pros: Small, great display (great refresh rate on the viewfinder) & same beautiful Nikon UI (user interface) that we have come to love over the years. Read more ›
Cons: I do like the articulating display of Sony Nex Cameras. Paired with the silent shooting, it would help with candid shots and more interesting shots from various angles. Read more ›
The advantages of the V1 are its small size and light weight; sleek looks; excellent LCD; extremely useful electronic viewfinder; fast and accurate autofocusing; electronic… Read more ›
The surprise is that it is more of an improvement than expected. And the price is very good now that the V3 was announced. Read more ›
I kept coming back to this one. Great reviews and the price was just awesome. I am super happy with this little guy. Read more ›
It is possible to put together a V1 outfit with the 10-30mm VR and 30-110mm VR lenses for well under $400, and currently the 10-30mm VR lens is available on Amazon for the… Read more ›
Excellent value. Camera operates as expected. Read more ›
I buy this particular camera, besides the good price, for the external microphone connection. If you think in shooting good video with not so high budget I think this is a… Read more ›
Having said all that: I WOULD NOT buy this, or the V2, at full price. Never! Read more ›
I…If you are after a camera that will take better pictures than a point and shoot, and you don't want to fiddle with exposure and shutter speeds, this is an awesome camera. Read more ›
It was ridiculously expensive…I now carry a ricoh GR but in truth if you aren't printing big the black and white conversions from this look good and the speed is amazing. Read more ›
I was hesitant about this camera due to the "soccer mom" label it…I bought it mainly due to the current price reduction, portability and promise of fast shooting speeds. Read more ›
As for the focus, it's very good in daylight; it struggles and tends…Image quality is very good as long as you don't get camera shake or have a fast enough shutter speed. Read more ›
There were so many things I had to check before taking a…And although firmware updates have improved the speed of the focusing it still is not anything to write home about. Read more ›
Focus speed and accuracy…If you have a subject moving directly toward you at good speed, you might get "runned over" but the V1 will get you a sharp picture of your demise. Read more ›
Golf is a perfect place for ultra- high frame rates. The size was very compact and easy to carry. The 10mp RAW images are quite good - excellent color, matrix metering… Read more ›
Using electric shutter rather than the mechanical shutter which V1 also supports, there is no shutter…Fast af, size, and silent camera make it great for streets as well. Read more ›
As far as DSLRs go, you may not need one as big as a full size. These smaller mirrorless Nikon cameras are truly amazing for the price. Read more ›
I am a working vintage motor-sports photographer - I use many full size digital cameras and lenses including a Nikon D3s, D700, various D - 1.5s and Leica M9 – with Zoom &… Read more ›
Allows for bouncing, even in portrait mode (unlike…More power than any built-in flashes gives much better results, yet so much more convenient than full size speedlight. Read more ›
The camera is okay but I did not like the battery life and returned the camera. Great shots if you like smaller size files! Read more ›
took great shots of birds midflight and husband tossing daughter in the air because…the color range is beautiful and included nxview software is great for enhancing photos. Read more ›
- Camera RAW mode makes all the difference in getting great color under difficult lighting. - Same great auto white balance, auto focus, easy compensations and overrides as… Read more ›
Excellent image quality. Sharp with nice deep colors Great in good light but some noice in low Read more ›
I have been shooting raw frames, and am very satisfied with the sharpness and color saturation that the cx sensor is capable of. The kit lens has some distortion, which can… Read more ›
When you play back at a…While the video lacks a bit of finesse in the audio realm the test clips I've shot at regular 1080i and 1080p are sharp and the color is great. T… Read more ›
It is a semi-professional camera and very can take for everywhere and take nice pictures. Forget to mention that I also loved the color and design. Read more ›

Most Helpful Customer Reviews

531 of 542 people found the following review helpful By Kirk Tuck on November 1, 2011
Style Name: 10-30mm and 30-110mm LensesColor Name: Black
I am a professional photographer and have been for a long time. I also write books about photography. I like cameras and own many different kinds, from medium format film cameras to super zoom compacts. But I've been very interested in the whole category of mirrorless cameras for the two years. I own three different Olympus Pen cameras, including the new Pen EP3, so it was a little bit counter-intuitive for me to pick up a Nikon V1 as well. I was originally attracted to the camera because of the industrial design which (unlike just about every one else on the web) I like very much. It's clean and to the point. I like cameras with high resolution EVF's because it makes the process of shooting (and especially shooting video) seem very much like using the traditional cameras I grew up with. I cannot understand the fad of holding a camera at arm's length and trying to compose a good photograph. Just doesn't work for so many reasons.

I've shot with the Nikon in the studio (using LED light panels) and outside for the last five days. It focuses very, very quickly and with the mechanical shutter engaged it shoots at 5 fps. You can also use the electronic shutter to shoot 10, 30 or 60 fps. Amazingly fast. The EVF works very well in bright sun and in low light.

The camera is small and light and the video specs are very good as well. There is even a high speed video mode that allows you to shoot very short clips at 400 fps. When you play back at a normal 30 fps the footage becomes incredibly slow slow motion. While the video lacks a bit of finesse in the audio realm the test clips I've shot at regular 1080i and 1080p are sharp and the color is great. There is a standard socket for an external microphone and variable sensitivity settings in the menu.
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143 of 147 people found the following review helpful By Kodachrome man on November 23, 2011
Style Name: 10-30mm LensColor Name: Black Verified Purchase
First of all, Amazon - please limit reviews to those that actually own what they are "reviewing". I consider Amazon reviews a good resource but do not like having to wade thru the worthless gripes of non-owners that better belong on camera forums.

I am a certified professional photographer and use Nikon and Leica "full frame" equipment for my commercial and portraiture work. However, for my daily walks I often want to use a good compact camera which was a Lumix LX5. I have used a few images from this camera for a gallery I sell in but find that in the large print sizes (20" or so) the small sensor just does not quite get it. So I have been looking for a better compact camera and was pleased to see the Nikon 1 system with a somewhat larger sensor. After reading some reviews I decided the weight, size, and lack of control did not make sense for me. But after reading an open minded and knowledgeable review by Rob Galbraith I changed my mind. As to the size compared to larger sensor cameras he actually compares them with lenses' on the body, unlike other reviews, and it shows that it is indeed very compact in comparison. He also compares the simplicity to Apple design, which being an Apple computer convert, caught my attention. Some reviewers confuse the simplicity of the control layout with lack of control and that is a false assumption. The black body is also a very nice, simple, elegant, design

I bought the 2 zoom lens kit from Amazon, and liked it so much I bought the 10mm lens a few days later. I was even lucky enough to find a flash.

Some initial thoughts:

- Yes it much bigger than my LX5 but not too big as a larger sensor system would be for my use.
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182 of 212 people found the following review helpful By ZeitgeistSolo on November 6, 2011
Style Name: 10-30mm and 30-110mm LensesColor Name: Black Verified Purchase
This camera has freed me from SLR bondage. I understand now why many pro photographers sold their high end DSLR's and bought a Leica m9 rangefinder digital. Four years in development, this camera hits a grand slam for Nikon and I believe it's a game changer.

Forget the armchair quarterbacks bemoaning the small sensor. It's good enough. Better than my d200 and about on par with my d300 without going under the microscope.

The genius of the 2.7 crop is the tiny, tack sharp lenses. Yes, they're a bit slow but that's what the higher ISO is for. This camera has a useable 3200 speed. The lenses probably have in-camera correction for various aberrations since you cannot see any chromatic aberration. none. Even wide open. They are sharp, sharp, sharp. Again, I think with the processing power available that this camera applies barrel and pincushion correction. Just my humble opinion.

You have HD video. You have 1200 fps slow motion. There are a ton of cool gadgets here. Leave your video camera at home? Well, no, if it's a high end Canon in the $3k up range. But if you've forgotten it, you won't feel disarmed. In firearms parlance, this is an excellent backup to your real weapon, and it's in a major caliber.

To fully "get" this camera, order the 10mm fixed prime. You then have a tiny, pocketable powerhouse that forces you to work on framing and composition. If you have dabbled in photography for 35 years like I have, you will understand what Nikon was going for with this camera- freedom. No heavy body and gaggle of lenses in a bag. I bet you'll shoot much more, since you'll have it with you. The first rule of photography is to have a camera with you.

You can fully control this camera. It's not as easy as it should be.
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Most Recent Customer Reviews