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2 of 2 people found the following review helpful:
5.0 out of 5 stars Excellent description of science discovery and marketing
After I read Frances Brodsky's review of NO in Nature, I ordered the book. I enjoyed NO tremendously. As an academic viral immunologist who has serendipitously discovered the potency of NO as an antiviral in encephalitis, I found the science impeccable and tongue in cheek. The description of discovery, of testing, establishment of a company, FDA approval and...
Published on September 18, 1998

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4 of 4 people found the following review helpful:
2.0 out of 5 stars No No Renu
"Welcome to the tribe." So concludes Carl Djerassi's latest novel, NO---the final work in his science-in-fiction tetralogy. His terse ending summarizes one of the novel's recurring themes---the often primal behavior of research scientists. By referring to their "Nobel lust" or to their quest for financial rewards, Djerassi compels the reader to consider scientists from...
Published on August 19, 1999 by vsilberman@hotmail.com


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4 of 4 people found the following review helpful:
2.0 out of 5 stars No No Renu, August 19, 1999
This review is from: No (Hardcover)
"Welcome to the tribe." So concludes Carl Djerassi's latest novel, NO---the final work in his science-in-fiction tetralogy. His terse ending summarizes one of the novel's recurring themes---the often primal behavior of research scientists. By referring to their "Nobel lust" or to their quest for financial rewards, Djerassi compels the reader to consider scientists from a more human perspective---one where fierce competition motivates decisions in scientific activity. In previous novels Djerassi has examined this cutthroat mentality in the context of authorship, in vitro fertilization , and cancer research. This time, by picking up on the frenzy surrounding Viagra, Djerassi sets the stage when he turns his characters' attentions toward the molecule nitric oxide (NO) as a potential cure for penile dysfunction.

However, the real focus should be on a drug to cure Djerassi's fictive dysfunction. Although his science is engaging, his fiction remains uninspired. Detached dialogue fails to light any sparks on the page and leaves the reader with an array of one-dimensional characters. Renu Krishnan, the protagonist of the story, is an Indian chemist who works with a group of scientists and investors to bring a device to the market that helps male impotence. We watch her transform into a biotech executive and lose sight of pure science; her sacrifices are many, often at the expense of her family. Yet in spite of her struggle, Djerassi fails to give Renu depth and her unconvincing flawlessness precludes a connection with the reader. This is unfortunate, since her position as a female scientist in a predominantly male field is exceptional.

Djerassi struggles in other aspects of the book as well. By disclosing from the outset that nitric oxide does in fact work, he has erased the element of mystery that normally paces a book. In later sub-plots he similarly fails to create suspense. As a result, NO loses momentum early on and emerges only as a stodgy, carefully constructed tale.

Nonetheless, the book does have value. His science-in-fiction approach differs from science fiction in that the science is accurate, and his examination of the step-by-step process involved in developing a new drug---ranging from FDA requirements and clinical trials to marketing and potential lawsuits---is highly informative. Djerassi's commentary on the opportunities for research in academia versus the biotech industry is intriguing, as is his occasional reference to Indian and Israeli customs. And, if one has enjoyed Djerassi's other works, NO is replete with characters from previous novels. Just don't expect them to move you.---Vanessa J. Silberman

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4 of 4 people found the following review helpful:
2.0 out of 5 stars A good how-to book, March 12, 1999
By A Customer
This review is from: No (Hardcover)
I have come across scientists who claim that reading the journal Nature is as exciting as reading a Jules Verne novel. I guess NO can be exciting, too, if one is interested in knowledge about patenting scientific findings, fundraising, and getting FDA approvals. All that information in a neat package.

However, as a novel, NO has its shortcomings. When I was reading the book, I had a hard time picturing the female protagonist, a young female Indian scientist, Indian. Apparently the author knew little about Indian culture, and Indians who came to the U.S. Other characters in the book did not fare much better, either. There is simply no character development.

The book doesn't have much of a plot, either. The author is certainly familiar with the science involved, but too much expounding on this matter bores the uninitiated. (The author does claim that he writes for the general public, not just the scientific crowd.)

To make the matters worse, the author made hundreds of sex jokes in the beginning chapters of the book, as if these jokes could be funny forever. I found this attempt to hold the readers' attention juvenile.

To sum it up, this book is not that enjoyable, if you read it as a novel. Perhaps the book should be renamed and placed in the non-fiction section, along with other how-to books.

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2 of 2 people found the following review helpful:
5.0 out of 5 stars Excellent description of science discovery and marketing, September 18, 1998
By A Customer
This review is from: No (Hardcover)
After I read Frances Brodsky's review of NO in Nature, I ordered the book. I enjoyed NO tremendously. As an academic viral immunologist who has serendipitously discovered the potency of NO as an antiviral in encephalitis, I found the science impeccable and tongue in cheek. The description of discovery, of testing, establishment of a company, FDA approval and ultimately marketing rang true. As a woman scientist, I found the travails of your protagonist valid. I only wish that love were so easy to obtain in my circles. This book was a terrific week's free time diversion!
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1 of 2 people found the following review helpful:
5.0 out of 5 stars A great insiders view of the tribal behavior of scientists., September 21, 1998
This review is from: No (Hardcover)
New writers are advised "write what you know." For Carl Djerassi this includes a great deal. "NO" is the fourth and best of his science-in-fiction tetralogy. Here some of the characters from the earlier novels cross paths. The drama begun in "Menachem's Seed" is nicely played out here. The intervening years realistically stretching between the two novels.

One of Djerassi's expressed goals is to explore the tribal behavior of working scientists. As a working scientists myself, I can vouch for the validity of much of the behavior Djerassi has described. The establishment of a biotech company introduces a new vocabulary to science - SAB, MAB, IPO, options, blackout periods, et cetera. There is also a change in the focus and priorities for the research to be conducted. It's not a case of "good science" versus "bad science" but a case of science-as-a-part-of-business versus science-as-a-part-of-academia. In either setting the science can be good, high quality science or, bad, low quality science. But good, high quality science in a business setting is managed differently from good, high quality science managed in an academic setting.

In "NO" Djerassi explore this borderland between academic research and a biotech enterprise. Djerassi brings a fresh voice to this topic. The science is solid and intelligible. The characters are realistic and face realistic dilemmas in the lab and outside of the lab. The pressures of money, prestige and trying to live a normal human life are all there. We scientists don't come off as a bunch of out-of-touch-nerds or a bunch of head-in-the-clouds idealists. Well, OK, maybe just a little of both, but only a little bit!

I have worked in science for 28 years. Together these four novels have helped me understand some of the discomfort I have experienced in my career in science. Even though I like science and even though I do science well, I often don't like being in the company of scientists. These novels have helped me recognize and understand some of the tribal behaviors which I feel uncomfortable with. Within the tribe of scientists a Ph.D. is often the only birth certificate recognized. All of us B.S. or M.S. scientists are often treated as mere hands or head count, but seldom are we regarded as having much of a brain. That level of class structure was not explored in these novels. Perhaps it's not part of Djerassi's experience.

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1 of 2 people found the following review helpful:
5.0 out of 5 stars The science is impeccable and presented tongue in cheek, September 11, 1998
By 
This review is from: No (Hardcover)
After I read Frances Brodsky's review of NO in Nature, I ordered the book. I enjoyed NO tremendously. As an academic viral immunologist who has serendipitously discovered the potency of NO as an antiviral in encephalitis, I found the science impeccable and tongue in cheek. The book was very well written, with engaging characters. As a woman scientist, I found the travails of the protagonist valid. I only wish that love were so easy to obtain in my circles. The complexities of establishing a biotech company as well as sheparding a product through the FDA are illustrated in the plot, as well. Thank you for a week's free time diversion!
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4 of 7 people found the following review helpful:
1.0 out of 5 stars Only because he has a Nobel Prize---, July 27, 2000
By A Customer
This review is from: No (Hardcover)
These "novels" with science in them are very poor as fiction. For those who want to know how science works, I recommend "Arrowsmith" by Sinclair Lewis or "The Search" by C. P. Snow. Djerassi is not a novelist, and would not get published as such if he were not such a distinguished scientist.
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0 of 5 people found the following review helpful:
5.0 out of 5 stars The convergence of academics and business, January 3, 1999
By A Customer
This review is from: No (Hardcover)
The literature of Carl Djerassi focuses mostly on the dilemmas and complications that surround the world of academics and science. In NO, he delves further into this problem by connecting it to the development of a business venture that spawns from an academic setting.

Djerassi brings in NO a myriad of situations that arise from this. These include the roles of women in academics and business and the ethics behind reproductive issues.

While most of his previous literature focuses on the world of academia, NO is centered on the possible applications and implications of bringing a product of research into its application.

NO is a great novel that masterfully places all of these elements together in a very enthralling way.

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No by Carl Djerassi (Hardcover - Oct. 1998)
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