Making sense of our non-linear world In No Straight Lines, Alan Moore argues that we have reached the nadir of the adaptive range of our industrialised world. Now faced with an unsustainable trilemma of social, organisational and economic complexity, we have entered an era in which the rules we have previously organised our lives around no longer apply. Leaving us with both a design problem and a design challenge which we must urgently solve. By describing an entirely new way for true social, economic and organisational innovation to happen, No Straight Lines presents a revolutionary logic and an inspiring plea for a more human-centric world. 'Alan Moore is a visionary, someone who takes concepts from many sources and detects the previously hidden relationship between them. He has a firm grasp of the changes which are reshaping our world, always pointing towards a more participatory, cooperative, reciprocal model of what our society might look like.' Henry Jenkins, Provost Professor of Communication, Journalism, and Cinematic Arts, USC Annenberg School for Communication 'Economic transactions and markets have warped perceptions to such a degree that most people fail to see what is important in life, even when it's right in front of them. Alan Moore offers a vision that is at once more humane, more forward-thinking, and more realistic.' Howard Rheingold, writer and critic 'No Straight Lines reads like a road movie from the rise of the assembly line mentality to the fall of the Berlin wall and the growing emancipation of people throughout our world via information technologies. As a true designer, Alan carefully articulates the changes in our society and, page by page, distils a new form to understand our world. Be prepared to experience the unexpected since this book will create a virus of the mind.' Arjan Postma, Research Director, FreedomLab future studies Find out more about No Straight Lines at www.no-straight-lines.com
Alan Moore's invaluable and unique creative insights present us with an alternative way of working and existing - a better way - in which "participatory leadership" dominates the workplace where wellbeing and creating value for the collective good is the new currency of our economy. He articulates what most people are experiencing: dissatisfaction with their conditioned existence, their tick tock life which they did not choose but rather inherited.
Through his book and project "No Straight Lines" Alan joins up the dots of what he calls our non-linear world and splendidly paves for us a new future which is accessible to everyone through innovation, creativity and craftsmanship. By what we make, who we make it with and why we would be motivated to do it in the first place.
His belief is that creative entrepreneurial expression is vital in bringing new value and better ways of "doing" into our world and that we all play a role in this metamorphosis. His passion is seeking transformational solutions to our present status-quo which he says we must challenge creatively with our hand, heart and mind. Ultimately it is what we 'do' as opposed to what we 'say' that will transform us economically, organizationally and for our collective wider society. Simply put - our better future depends on it. Collaboration, participation and innovation using all that is available to us now are key to this better future and our better life.
Alan sits on the "board of inspiration" at the Dutch Think Tank Freedom Lab. He acts as "Head of Vision" for the Grow Venture Community, and is as a special advisor to a number of innovative companies and organizations including publishing, mobile, the theatre and finance.



