"Networking is simply an overused and poorly understood term for exercising good people skills and building good relationships. It isn't something to be whipped out when you need a favor. ‘It's like flossing your teeth,’ says Andrea Nierenberg, a New York business-development consultant and author of ‘Nonstop Networking.' ‘You can't do it once and expect it to work. You have to do it consistently to get results.’"
"You've got the social aspect of networking figured out. You've got functions on the calendar, business cards in hand and referrals to make. But at some point, you need to organize your contacts to make the most of your efforts, says Andrea Nierenberg, author of ‘Nonstop Networking.’"
"Networking to find a job is increasingly hard work, so it is easy to understand the appeal of landing a job interview while standing in line for a movie or over a steam table at lunch time. But for Andrea R. Nierenberg, president of the Nierenberg Group, a Manhattan marketing consultancy, taking advantage of any chance meeting is a form of networking.
‘Networking is a state of mind,’ said Ms. Nierenberg, author of ‘Nonstop Networking: How to Improve Your Life, Luck and Career’ and the forthcoming ‘Million Dollar Networking.’"
"Why waste time on the road? Build business relationships while waiting at the airport, on the plane, or at hotel check-in, suggests Andrea Nierenberg, author of 'Nonstop Networking.'"
Andrea Nierenberg, author of ‘Nonstop Networking: How to Improve Your Life, Luck and Career,’ offers these tips to revelers:
* Keep your shirt on. It's OK to loosen a tie or kick off heels. But skin-tight and skin-baring fashions are no-nos for women. Guys, keep everything buttoned and zipped.
* Limit libations. Nothing spells a bad review like a-l-c-o-h-o-l.
* Ho, ho, ho, it's almost review time. Make sure you say hello to your boss, his/her boss (who approves your raise) and colleagues you haven't seen for a while.
* Bring your significant other if possible. It's the No. 1 way to stay out of trouble.
* Opt for early retirement. Leave while the night is young.
About the Author
Friends and associates alike praise ANDREA NIERENBERG
as the "Queen of Networking." And for good reason. The independent personal marketing consultant and founder of The Nierenberg Group, actively maintains an ever-growing, worldwide network of 2,500 friends, clients, and associates keeping in touch with each at least once a year by note, phone, e-mail, or one-on-one meeting. Her understanding and mastery of personal marketing and networking techniques has made her one of the most sought-after experts in the field. Ms. Nierenberg works with leading businesses, such as AOL Time Warner, Citigroup, Coach, Estée Lauder, Georgia Pacific, Omnicom Group, Tiffany & Co., and Zenith Media. Along with workshops and seminars for her business clients, she teaches Self-Marketing: A to Z a course she developed at New York University. She is a featured speaker at global conferences and conventions and her expert networking advice has appeared in national and international media including The New York Times, The Wall Street Journal, and Fortune Online