3 of 4 people found the following review helpful:
5.0 out of 5 stars
A VERY GOOD BOOK TO RETHINK YOUR COMPANY!, January 2, 1998
This review is from: The Northbound Train: Finding the Purpose, Setting the Direction, Shaping the Destiny of Your Organization (Paperback)
This book was recommended to me months ago by the director of MM (similar to MBA) Progam of Univ.Surabaya, Mr.Wibisono. I have searched the books, never found it in this area, but could get it easily at AMAZON. This is a good book about putting the direction of a company and how to achieve that. This is particularly useful as of the crisis that happen in these south east Asia region where bankcrupcy will be a norm in these few months (as our currency plummet from 2450 to 6000+ in a few months). We have to rethink the very existence of the company and put a CLEAR VISION and MISSION, and to be able to clearly view our core-competence and the posisitioning of it. This is a clear and easy to follow book that should give you some clear understanding of business in general. For any CEO, Entrepreneur, or Business Owner, Buy and Read it! jan.98.Tanadi Santoso.
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