Customer Reviews

Nutella Hazelnut Spread, 13-Ounce Plastic Jar (Pack of 5)

5 star:		(25)
4 star:		(3)
3 star:		(0)
2 star:		(3)
1 star:		(7)

 

 

Nutella is stocked by the pallet in Europe, but much less popular in the USA for the excellent reason that the NJ plant produces an inferior product. This stuff is edible, but it's too sweet and doesn't have a strong hazelnut flavor. Ferrero finished Americanizing it by putting it in a much smaller plastic container and adding trans fat. Look for the genuine imported product or try making your own chocolate peanut butter. (I've tried making a chocolate hazelnut butter, but it's hard to duplicate the Nutella flavor)

Update: Nutella now contains "modified palm oil" instead of the partially hydrogenated variety. It's nice of Ferrero to shell out the extra .03 per bottle not to use a substance known to be somewhat lethal, but I expect the flavor hasn't improved, or we'd all be hearing a lot more about it.

$21 / 5 = $4.20
When I buy the jars individually at the grocery store (QFC in Seattle) I pay around $3.60 per jar. How is this a good deal?

UPDATE (March 2011): at the discounted price of $17.42 for the 5-pack it's $3.48 for each jar. QFC in Seattle now sells the 13oz jar for $3.99. Now we're talking :)

I was introduced to Nutella when I lived in France a few years ago. Yep, got addicted; but had to cold-turkey when I left France. Now I'm addicted again, thanks to that buttinski Amazon.

Ah well, I can enjoy this stuff again, so thanks, Amazon. It originated in Italy; and in France is eaten much like we do peanut butter here. I think the French enjoy their sweets. And hazelnuts are much more common there than here.

Now, I see someone provides us with interesting comments on the New Jersey version. That, I just can't counter. My stint in France was '96-'99 and I'm getting old; so maybe my taste buds don't have accurate memories. It tastes just fine to moi. Good stuff!

My only regret is the cost. You know, if we on Amazon can make this more popular in the States, then maybe others (if they can find the hazelnuts in quantity) will produce imitations, Nutella will counter, and the marketplace will dictate a lower price.

Sound good? Try this item and get addicted, then.

Still, considering the price of other chocolate products, is it that high?

While I love this product, 3 of the 5 jars had broken safety seals so could not use--and there is no refund on food items. Will not buy this item from Amazon again.

Growing up in Europe as a kid leaves a huge mark on your sweet tooth, being spoiled by the flavor and quality anything sweet left in your mouth. Nutella is one of those sweet memories that unfortunately did not carry over to North America. Made in, out of all the places in Industrial area of New Jersey, is not a good starting point for launching one of Europeans favorite chocolate wonders! Some ingredients do not stick with original standards, adding processed ingredients, still using sugar, which is better than corn fructose. topping it off by putting the product in plastic jars! At this point I suggest a sugar cube, topping it off with Hershey's syrup, if this is what you like, then you will love New Jersey made Nutella, it will be like Christmas. If you want to try real Nutella, buy the European version in a real glass jar, with real ingredients, real milk. German, and Polish is the real deal.

I like the product, but why would amazon sell an item that expires soon. They should provide the expiration date before you buy.

My family and I have enjoyed Nutella the past few years. Amazon has a good price, about $2.81 a jar. It ranges here in Kansas around $3-4 a jar. It's basically ground up hazelnuts (also known as filberts), mixed with a chocolate frosting type deal... spreads on toast, very sweet. We also like natural peanut butter (meaning without hydrogenated oils etc. just peanut, salt) and we typically swirl on two thin layers. My son LOVES this in his school lunches or for breakfast ("brekky") on toast.

Some lady asked about this at the grocery store, wondering what it tasted like, as she'd heard it was an alternative to peanut butter for those who were allergic to peanut butter. The jar I currently have does not give any of the warning disclaimers about "...produced in factory that has exposure to peanuts or whatever other allergic product... " thing (sorry I don't remember how they usually read but I am not seeing it here on this one, so presumably it's okay. For questions go to www.NutellaUSA.com or 1-800-NUTELLA ).

Tt is sometimes hard to find at our various grocery stores - usually clear up at the top shelf almost out of my reach - especially at places like Wal-mart supercenters or the Target Superstores (I forget what they call them), and it tends to be more expensive at places like World Market.

This one also says it was made in USA by Ferrero USA, Inc.

Seems like 8 or 9 years ago when we first started seeing it on the shelves and buying it, it was actually imported from Italy. But apparently not now. But would be interesting to see the nutritional breakdown for the product still made in Italy. Typically I've noticed other products (like Malted Milk products etc.) produced for the Asian or European markets use less sugars than the one produced for us (unfortunately mostly overweight) Americans. So would be interesting to see what has happnened to Nutella.

Otherwise... hey... it's pretty good!!

I just wrote this review for people who want to try this for the first time and are looking for peoples' opinions. I thought it would be much less sweet than it is. this stuff almost reminds me of chocolate syrup or frosting.

It is almost hard to believe just how danged delicious this Nutella is. It makes for an easy and awesome breakfast by spreading it on toast, or using it to make crepes. Those who love hazlenut will not be disappointed with this - this is a spread that you simply CAN NOT go wrong with - the flavor really is almost unbelievable! I would give this product a hundred stars if I could!

It's cheaper to buy in grocery stores, though, and if possible, buy the original European version because the Nutella you find in many stores is Americanized with a change in recipe which makes for a inferior but still fairly tasty product.

My daughter loved this when she was little. Since she was a very picky eater and it's a decent additional source of iron I let her have it fairly regularly. She started eating it when she was 7 after finding out Daniel Radcliffe ate toast with a chocolate spread for breakfast.
It is high fat, and I wouldn't risk it for people with peanut allergies because it can contain peanut oil. But for easy occasional treats it's very good.
The commercials say it's hazelnut with a hint of cocoa. I disagree, it's very chocolate-y. It's a great way to get kids to eat more fruit. Let them make roll ups with flour tortillas, fruit and Nutella and cut them into little pinwheels.
We also use it for baking. We cut out circles from pie crust and fit them into a mini muffin pan, bake them until they are golden, then spread in some Nutella with a silicone spatula and some jam on top of that, then add a pie crust flourish cut with a canape cutter and bake it again until the flourish is golden brown. Instant little tarts. It's also good with the miniature cheese cake you make with a cookie bottom in cupcake papers. Just spread the cookie with it, top with the cheesecake mix, bake as usual. Chill.
It's a little sweet for my tastes as just a toast spread.