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I gave it three stars because all the data and facts of the book are outdated. Says things like: "the longer the copy, more effective", something not very applicable... Read morePublished 6 days ago by Reinaldo Hernández Ochoa
If you are in advertising, a market that touches advertising, or even just want to move into advertising, read this book.Published 17 days ago by 😁
Great book for a newbie learning about marketing! This book doesn't have all the answers you may ask about marketing, but it answers a lot! Read morePublished 24 days ago by Nicholas J. Poduska
An excellent book on advertising. Still as relevant today as to when it was published. It is full of great insightPublished 1 month ago by Ivan Brincat
Why did someone recently recco I read a book from the 80's; so outdated; terribly boringPublished 3 months ago by rizz
David olgilvy is an advertising genius. He laid out the book with factual info. I recommend this book to others. Definite read a must!Published 3 months ago by michael escobedo