This book in not just interesting when reading the first pages... You will learn something new and read great relevant stories from first to the last page.Published 2 days ago by Anders Hansen
Ogilvy is one of the greatest advertisers and this book is amazing don't believe me read his bio and you will then but this book.Published 7 days ago by Johnny
A seminal work by a pillar of advertising. A must read for anyone interested in or curious about how advertising is supposed to work and how it works when executed by true experts. Read morePublished 8 days ago by EJP
This book gives good tips for advertising planning in general, mostly for tranditional media. It provides great foundation for the application of advertising. Read morePublished 1 month ago by .
Great book, a classic and probably the original content marketing piece. Its refreshing and I re-read it regularly.Published 1 month ago by MARTIN SOLER
Insight from one of the advertising industry legends. A worthwhile read for anyone with an interest in improving their advertising skills.Published 1 month ago by Richard McAdam