Olympus Stylus 7010 12MP Digital Camera with 7x Dual Image Stabilized Zoom and 2.7 inch LCD (Silver)

by Olympus

Product Details

• Product Dimensions: 3.8 x 1 x 2.2 inches ; 4.5 ounces
• Shipping Weight: 7 pounds
• Shipping: Currently, item can be shipped only within the U.S. and to APO/FPO addresses. For APO/FPO shipments, please check with the manufacturer regarding warranty and support issues.
• ASIN: B002HWRKR0
• Item model number: STYLUS-7010 Silver
• Average Customer Review: 3.9 out of 5 stars  See all reviews (57 customer reviews)
• Amazon Best Sellers Rank: #3,987 in Camera & Photo (See Top 100 in Camera & Photo)
• Date first available at Amazon.com: July 21, 2009

Product Description

Color: Silver

From the Manufacturer

The tantalizingly stylish Stylus-7010 that is thin in body but bursting with features. An extremely slim body houses an amazing wide-angle 7x optical zoom, making this camera one of the most powerful Stylus cameras ever. Sitting in the upper levels at your favorite concert? Your friends will never know the truth when they see the images you shot with the Stylus-7010.

Style meets substance with 12 megapixels for detailed images, Dual Image Stabilization to reduce blur, AF Tracking to keep subjects sharp when in motion, Intelligent Auto to make all the decisions for you, In-Camera Panorama to create a super-wide composition, and the creative freedom of in-camera Magic Filters that turn a basic shot into something worthy of hanging on the wall.

The Stylus-7010 is available in dark gray, silver and pink. The new camera offers a unique set of features, including the following:

• Its ultra-compact 7x optical wide-angle zoom (28mm-196mm equivalent in 35mm photography) retracts to less than one inch thick to keep the Stylus-7010 thin
• A big and bright 2.7-inch HyperCrystal II LCD screen makes it easy to view images even in bright sunlight
• The TruePic III Image Processor produces crystal clear photos using all the pixel information for each image to deliver superior picture quality with more accurate colors, true-to-life flesh tones and faster processing speeds
• A 12-megapixel image sensor enables consumers to achieve consistently sharp and vivid images when producing large-format prints or enlarging a portion of an image.

Olympus Stylus 7010 Highlights

Dual Image Stabilization
The Stylus-7010 combines two technologies--mechanical Sensor-Shift Image Stabilization and Digital Image Stabilization--to provide one powerful anti-blur solution for capturing great images whether the photographer or the subject is moving. Olympus' mechanical Sensor-Shift Image Stabilization keeps images sharp by adjusting the image sensor to compensate for camera movement, which often occurs in low-light conditions when shutter speeds are slower. Digital Image Stabilization freezes the action with high ISO sensitivity and fast shutter speeds that prevent blurry images often caused by a moving subject.

Always Stay Focused
The new AF Tracking technology locks your subject in focus, and continuously adjusts focus and brightness whether you or your subject are moving. This mode can remember the subject if it moves out of the frame. This enables you to keep fast-moving and unpredictable subjects like small children in focus for the perfect shot. There's even a specially designed AF Tracking "Pet Mode" for animal lovers.

Express Your Inner Artist with Magic Filters
In-camera Creative Features recently debuted on Olympus E-System DSLR (digital single lens reflex) cameras. Similar in-camera Magic Filters have been developed for the new Stylus-7010. The new Magic Filters enable the user to enhance and customize images as they're being captured. This translates into more fun and flexibility as customization is no longer limited to using expensive and time-consuming computer software.

The new Magic Filters include:

• Pop Art: Enhance and saturate colors to create vivid, high-impact pictures that express the joyful, lighthearted feeling of the Pop Art style of the 1960s;
• Pin Hole: Reduce the peripheral brightness of an image as though it were shot through a pin hole, connecting the viewer intimately with the subject at the center; and
• Fish-Eye: Emulate the wide-angle of a fish-eye lens by taking extremely wide, hemispherical images and magnifying the center of the frame.

Capture More of the Photo You Want
Shooting in small spaces where you're unable to back away from your subject has always been a challenge. Now, thanks to the camera's new wide-angle zoom lens, it's easy to capture everything and everyone--including group shots at weddings, family reunions and dinner parties. The new wide-angle lens almost seems to defy the laws of physics as it fits into the Stylus-7010's slim, ultra-compact body. Of course, you'll love how it easily fits into a pocket or evening clutch.

Intelligent Auto Mode
Tired of changing the settings on your camera every time you're shooting something different? The new camera's Intelligent Auto Mode automatically identifies what you are shooting (Portrait, Landscape, Night + Portrait, Macro, Sports) and adjusts settings to capture the best quality results depending on the situation. First-time users will enjoy this quick and hassle-free feature, which does the thinking for them and produces incredible images like a pro.

In Sunshine or Shadows, Never Miss a Detail
Shooting outdoors in bright daylight can be tricky because of the extreme contrast between dark shadowed areas and bright sunlight areas. While the human eye is capable of detecting the nuances between dark and light and all the details in between, image sensors traditionally have not been quite as sensitive. The Stylus-7010 addresses this challenge head-on with Shadow Adjustment Technology, which compensates for extreme contrast where the shadow areas are underexposed and lack visible detail. With the new technology, users can preview and capture images that have the same contrast as seen with the naked eye.

In-Camera Panorama
In-Camera Panorama mode captures three images and stitches them together to create one amazing panoramic picture. Simply press the shutter button and slowly pan across a panoramic scene. The second and third images will be captured automatically and stitched together with the first image--resulting in one seamless panorama. To create the ultimate panoramic picture, consumers can use the Olympus Master Software 2 to stitch together up to 10 images.

Olympus Recommended Button
The new "OR" button makes it easy to activate the camera's unique features, including Magic Filters, In-Camera Panorama, Shadow Adjustment or Perfect Shot Preview. Simply press the new OR button to easily access these commonly used features.

Beauty Mode
Taking beautiful portraits is easy with the Stylus-7010's Beauty Mode. It enables you to soften shadows and smooth wrinkles or blemishes on your subject's face--all in the camera and before capture! Additionally, subtle edits can be made post-capture using the Beauty Fix mode. Choose "Clear Skin" to smooth a person's complexion, "Dramatic Eye" to slightly emphasize the eyes, and "Sparkle Eye" to brighten and enhance the contrast of the iris and pupils. You can also apply all three edits at once. Have fun customizing your brilliant images without a PC and costly image editing software.

Perfect Shot Preview
The new camera features Perfect Shot Preview, which enables users to preview and select various photographic effects on a live, multi-window screen before snapping the shot. Seeing the results before capturing the image ensures users are getting the shots they want. It is an ideal way for novice users to learn about the effects of different photography techniques, such as zoom, exposure compensation, white balance and metering.

Olympus Master 2 Software
Use the included Olympus Master 2 software (Mac and PC) to easily download images from the camera or other external device, such as a USB drive, and automatically organize them into albums, edit and print. Update camera and lens firmware through the software and download additional menu languages. A direct link makes uploading your images and videos to YouTube easier than ever.

What's in the Box
Stylus-7010 digital camera, wrist strap, camera WIN/Mac USB cable, audio/video cable, Li-Ion rechargeable battery and charger, MASD-1 (microSD Adapter), CD-ROM manual, warranty card and OLYMPUS Master 2 software (CD-ROM)

Product Description

Olympus Stylus 7010 Digital Camera - 12 Megapixel, 7x Optical Zoom, 2.7 LCD, 36MB Internal Memory, xD-Picture Card, MicroSD, Silver

Customer Reviews

Most Helpful Customer Reviews

71 of 71 people found the following review helpful:

4.0 out of 5 stars Economical full-featured small camera..., October 27, 2009

By 

Victor H. Agresti "remodeling-guy" (Gaithersburg, MD United States) - See all my reviews
(TOP 100 REVIEWER)    (REAL NAME)   

This review is from: Olympus Stylus 7010 12MP Digital Camera with 7x Dual Image Stabilized Zoom and 2.7 inch LCD (Silver) (Electronics)

Length:: 0:31 Mins

The sample video was taken with this camera from the Maryland side of the Potomac River at Great Falls National Park overlooking the main channel on January 28, 2010. The river was swollen from melting snow. High winds played havoc with the tiny camera microphone, distorting the sound.


Olympus Stylus 7010 12MP Digital Camera with 7x Zoom

I've taken thousands of photos with my Nikon DSLR (Digital Single Lens Reflex), but my wife won't touch it because "it's too big and complicated". So, we bought this tiny Olympus for her.

Pros:

- Camera is capable of taking excellent photos.

- Smaller than a pack of cigarettes, the 7010 is easily carried on your belt, in a purse, your pocket, a car's storage bin, etc. In its case on your belt, someone might think it's a cell phone. There are smaller cameras available, but not with the features (such as the 7x zoom) of this model.

- Automatic lens guard. When the camera is off, the lens is protected from dust, fingers, or objects touching it. Turn the camera on and within a half second, the lens extends and the lens guard opens. Cameras without this built-in protection are much more likely to collect dust on the lens.

- The optical zoom (to 7x) is astounding for such a tiny camera. On the other hand, landscapes or other wide-angle scenes are quite doable with no zoom. (Of course, the built-in image stabilization is mandatory for high-zoom shots.) The telephoto lens moves very quickly at the touch of a button, almost too quickly; but at least you don't have to wait.

- Excellent, sharp, 2.7" LCD screen to view scenes, images/movies taken, menus, etc.

- On the AUTO setting, the camera selects shutter speed, ISO, white balance, flash/no flash, etc., which is what my wife wanted. All you do is point, and shoot. On the P setting, you can "program" those variables, and other options; then, you can then quickly switch the mode dial between AUTO, P, and built-in scene settings, while walking around.

- The "movie" setting is used to capture a moving scene with sound (but it's a far cry from even a rudimentary camcorder). It couldn't be easier. Select "movie", zoom if you want, and press the shutter "release". When done, press the shutter release again. You can't change the zoom once you start shooting a movie.

- The battery seems to handle a couple of hundred shots, but that depends on how the camera is used. If it's used a lot on a vacation for example, you should do a recharge daily.

- Has many other features too numerous to go into, such as macro & super macro (extreme closeup), panorama stitched shots, connection to a TV for viewing images, many scene settings, controls that light up at night (for a second or two), etc.

- There's only a slight delay on startup or when taking a photo.

- Construction quality is excellent.

Cons:

- In spite of the "dual image stabilization" feature, out-of-focus photos are too common. Of course, holding the camera as still as possible (or supported), not "jerking" the shutter release, etc., helps enormously -- not to mention good lighting. Although she took many excellent shots, a fifth of the photos my wife took on a recent vacation were noticeably blurred. In addition, far too many indoor flash photos are also less than ideally focused (or too dark), so multiple attempts may be required. It could be me, but I find it harder to hold a tiny camera steady versus a large DSLR; so perhaps part of the focus issue is user "error".

- On the AUTO setting during a sunny day, over-exposure (too bright) of part of a scene frequently occurs if some subjects are in a shaded area and others are in the sunshine. (I'm possibly being too critical here, but my DSLR handles this situation much better.)

- Buttons and controls are really tiny, especially if you have large hands.

Other:

- 12 MP images at normal compression are around 2,600 KB each, so a 2 GB picture card will hold about 750 photos. A 30 second movie consumes about 10 MB.

Summary:

Put the Olympus on your short list if you want a really small camera with an excellent image-stabilized zoom, for not too much money. It's also a good backup camera when a big DSLR is impractical to carry. In fact, it's so easy to carry around, you might want to take it wherever you go. In spite of the occasional focus issues, I gave it 4 stars because of its extensive features and relatively low price.

81 of 82 people found the following review helpful:

5.0 out of 5 stars Great Camera, August 29, 2009

By 

Matthew D. White "Smilen" (NJ, Indiana) - See all my reviews
(REAL NAME)   

This review is from: Olympus Stylus 7010 12MP Digital Camera with 7x Dual Image Stabilized Zoom and 2.7 inch LCD (Grey) (Electronics)

Wanted to purchase a compact camera with a larger zoom and more mega pixels then my old 6mp Fuji. I was hesitant because this is a new model from Olympus and there were no reviews. This camera works great, plenty of features and great pictures. The panoramic is really nice and the 640 x 480 video option is good quality for a digital camera even though it disables the zoom function. With the zoom extended (7X) pictures are occasionally not as sharp. After owning the camera for a week I'm very pleased with it. The 8 gig micro sd card holds about 1000 pics at 12mp (fine) or 25 minutes of video.

69 of 70 people found the following review helpful:

5.0 out of 5 stars Fantastic, October 25, 2009

By 

Ember (Maine, USA) - See all my reviews

This review is from: Olympus Stylus 7010 12MP Digital Camera with 7x Dual Image Stabilized Zoom and 2.7 inch LCD (Grey) (Electronics)

This is a really impressive camera, especially for the price, and I'm surprised it doesn't have more reviews. I was taking a trip and looking for the best combination of small size, maximum MP, long zoom, and picture quality - and this little guy has it all.

First off, it's little. Not the smallest or thinnest camera I looked at, but easily the smallest with a 7x zoom. And that zoom is wonderful. It's also much faster than most of the other cameras I tested. The zoom is zippy and the camera itself only takes about one second to start up after you hit the button. The 12MP is great for high-res images. Also, as advertised, this camera's image stabilization makes it very good at taking shots of moving objects. There isn't much shutter lag time. The camera has both macro and "super macro" modes which take amazing extreme close-ups. It has a very wide angle and can connect images to make a panorama.

Potential cons: There is no viewfinder. The LCD is crystal clear, though. The buttons on the back are a little inelegant; they seem clunky to me. But they light up, a big plus at night!

This is the perfect camera for someone who wants premium features at a relatively low cost. I looked at 10MP, 3x zoom cameras that cost $100 more than this one, and I still can't figure out how that cost is justified. This is a super point-and-shoot for casual and intermediate photographers.

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