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I have read Mr Lewis's articles in DM news and other publications for years, if you want to get your message out to your intended audience this is one book that should be in your... Read morePublished on February 25, 2013 by Alan Thederahn
Hersell Gordon Lewis is a fabulous ad exec. If you can't hire him, the next best thing is to read his books. See his web site for more.Published on July 24, 2012 by Tom Edison