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One Show Interactive, Volume 10: Advertising's Best Interactive and New Media
 
 
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One Show Interactive, Volume 10: Advertising's Best Interactive and New Media [Hardcover]

The One Club (Author)


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There is a newer edition of this item:
One Show Interactive, Volume XII One Show Interactive, Volume XII
Out of Print--Limited Availability

Book Description

January 1, 2008
Interactive advertising and new media have come a long way from simple pop-up ads and banners. Among the winners in this yearÆs 2007 One Show Interactive Awards, youÆll find work that inspires, entertains, and continually pushes the boundary between the real and virtual realms. One Show Interactive, Volume X showcases the best of this past yearÆs winners from around the world. Featuring an all-new format, this latest edition includes more in-depth analyses of the Pencil-winning work, more descriptions, and a new look. With more than 1,200 four-color images in a lush package, One Show Interactive, Volume X is an important reference source for creatives, producers, and students alike. Categories covered include e-commerce, corporate image, direct marketing, self-promotion, and more.

  • In-depth text featuring interviews with the creatives makes it a great educational resource
  • Lavishly produced in four-color paperback format with flaps

Editorial Reviews

About the Author

The One Club for Art and Copy is a nonprofit organization founded in 1975 to recognize and promote creative excellence in advertising. Through its publications, exhibitions, and awards competitions it seeks to inform and educate both the public and advertising professionals about the intrinsic value of creative standards in advertising. The One Club fosters the next generation of advertising professionals through scholarships, portfolio reviews, and the annual exhibition of student work.

Product Details

  • Hardcover: 246 pages
  • Publisher: Rockport Publishers (January 1, 2008)
  • Language: English
  • ISBN-10: 0929837320
  • ISBN-13: 978-0929837321
  • Product Dimensions: 12.2 x 8.9 x 1 inches
  • Shipping Weight: 3.4 pounds
  • Amazon Best Sellers Rank: #1,901,864 in Books (See Top 100 in Books)

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Inside This Book (learn more)
First Sentence:
The One Club exists to champion and promote excellence in advertising and design in all its forms. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
branded content
Key Phrases - Capitalized Phrases (CAPs): (learn more)
San Francisco, Crispin Porter, New York, Sao Paulo, Burger King, Windows Vista, Nicke Bergstrom, Rob Bagot Tommy Means John, Rob Bagot Demetri Martin Tommy Means, Troy Cooper, Jonathan Yuen, The One Club, Domani Studios, Weave Toshi, The Coca-Cola Company, Mike Howard, Miguel Calderon, The Heidies, North Kingdom, Bartle Bogle Hegarty, Safe Happens, Turn Sound Off, Great Works, Leo Burnett, World Wildlife Fund
Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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