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I'm in the reputation marketing business, and I learned a lot from this book. This book is jam packed with useful, relevant and up to date information that's practical and brings... Read morePublished 20 months ago by Geordie
Lori makes this important and complex topic simple to understand. Most organizations struggle with understanding their position online in the context of their industries and... Read morePublished 22 months ago by Andrew B
A must read for all marketing communications professionals. Lori provides so many current and relevant resources.
In addition she has current website update tips. Read more
I was given this book and thought that I could probably learn a bit, but being quite conscious of the subject for several years, I thought it would fill in some gaps. Read morePublished on March 30, 2013 by Jack Ruskin
Honestly, I was expecting more from the book's summary. It's not that the book's information is irrelevant, it's just not enough meaty information. Read morePublished on March 22, 2013 by Camille Benoit
Nowadays, anything anyone writes about you on a website or social network (like Facebook) can spread quickly to thousands or millions of people around the world. Read morePublished on February 13, 2013 by Hausfräulein
A must have for everyone whether you are a working professional, small business owner, or engaged in social media on behalf of your employer. Read morePublished on December 15, 2012 by CentsibleLife
" This is an extraordinary lady who has developed a 'must have' guide to enable any user to the next level. Read morePublished on November 28, 2012 by Lewis Clardy
I bought two copies of this book - one for me and one for a friend who is active in social media. Facebook, Twitter, and all the others used to be just fun, then they became... Read morePublished on November 27, 2012 by Claire W.