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25 of 26 people found the following review helpful:
5.0 out of 5 stars Very good book
If you are in sales, get this book. If you are in management, get this book. If you have to go and buy a car, and you want to be able to hold your ground on the buyers side of the table, buy this book.

There is plenty of common sense here, some of the techniques will be old hat to some, but there is always something to learn or get better at, so for those that work in...

Published on September 29, 2003 by Michael Bird

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10 of 22 people found the following review helpful:
2.0 out of 5 stars Only the first 100 pages are useful
Don't be a win at all costs Shark or a bottom feeding pushover Carp, but be a cooperative win-win Dolphin....this is the thesis which this book is based on. I don't think it offers much value.

The last 100 pages are dedicated to hypothetical negotiation situations and the canned responses one ought to give. Most of it is common sense. For example, when someone gives...

Published on June 24, 2004 by Jaewoo Kim


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25 of 26 people found the following review helpful:
5.0 out of 5 stars Very good book, September 29, 2003
By 
Michael Bird (Yorba Linda, CA United States) - See all my reviews
(REAL NAME)   
This review is from: The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation (Paperback)
If you are in sales, get this book. If you are in management, get this book. If you have to go and buy a car, and you want to be able to hold your ground on the buyers side of the table, buy this book.

There is plenty of common sense here, some of the techniques will be old hat to some, but there is always something to learn or get better at, so for those that work in a business environment especially a selling position, this is a good book to go through and sharpen your skills with.

The first part of the book gives examples and definitions. It explains what the authors find as good negotiating and bad negotiating. There are tips ranging from understanding body language to understanding clues given by the other party, tips about questions and tips about location, information, using third parties, working in groups or alone and many other topics.

The second part of the book has the "101 ways to win every time". Basically it involves giving a brief description of a type of negotiating, a skill or technique, and the counter to this technique if it is used on you. They take about a page and are quick reading.

This is definitely a book worth owning and reviewing from time to time.

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12 of 12 people found the following review helpful:
5.0 out of 5 stars Best book on negotiation I have ever read!, December 8, 2004
By 
Kent T (Elmhurst, IL) - See all my reviews
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This review is from: The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation (Paperback)
Negotiation is a major part of my day-to-day job and recently I was completely "out negotiated" by the manager of a printing company in our area. It was still a 'win-win' but I conceded more than I needed to without gaining anything in return.

As a result, I thought I better sharpen my skills and bought this book after it was recommended to me.

The ONLY Negotiating Guide You'll Ever Need is great! Not only did I finish it in a single day, but I was amazed that I saw word-for-word several of the tactics that had been used by the printing company manager (and many other decision makers over the last 10 years!).

Next time I will be ready!

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8 of 8 people found the following review helpful:
5.0 out of 5 stars Content Fits the Title, September 22, 2003
By 
Kevin Freiberg (San Diego, CA USA) - See all my reviews
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This review is from: The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation (Paperback)
Loaded with meaty content and practical strategies that are bound to improve any executive's negotiating skills in a variety of situations. The examples are relevant and are easy to understand. I wished I would've read it ten years ago. I would've made fewer mistakes and increased the number of successful outcomes I've negotiated for our business. If you're looking for a practical guide with a lot of take-away value, this book delivers the goods.
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4 of 4 people found the following review helpful:
5.0 out of 5 stars Get this book! Unless you don't like saving money!, May 6, 2005
By 
This review is from: The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation (Paperback)
This is the best book on negotiation I have ever read. It is filled with practical advice on what to do when you face a tough counterpart. Even if you aren't the type of person who wants to use specific tactics in the "negotiation game" you still need to get this book to make sure you know what to do when certain tactics are used against you! Don't get taken advantage of!
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4 of 4 people found the following review helpful:
5.0 out of 5 stars Best negotiation book, March 11, 2004
By A Customer
This review is from: The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation (Paperback)
I have read this book twice. I have read several other books including the Guerilla Series - Guerilla Negotiations and Herb Cohens books. This is the BEST book out there. It also helps with corporate politics.
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3 of 3 people found the following review helpful:
4.0 out of 5 stars Negotiation Basics and Beyond!, January 20, 2005
By 
J. Ramos (Evergreen, CO United States) - See all my reviews
(REAL NAME)   
This review is from: The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation (Paperback)
Peter Stark takes common sense and turns it into "common practice." Just knowing a technique is not enough -- you need good examples and you need to learn how to counter tactics when used against you. This is both a good review of negotiation skills, as well as a primer for those who are negotiating for the first time. Check this book out -- your only disappointment will be in not using the suggested strategies.
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5 of 6 people found the following review helpful:
5.0 out of 5 stars Bargain, this book will definitely pay for itself, July 9, 2004
By 
pgh_reviewer86 (Seven Fields, PA United States) - See all my reviews
Typically you get what you pay for. I have a den full of books that I paid over $50 for that I reference frequently and I have many books that I paid under $20 for that I look at and cringe when I think of the time I wasted reading them. This is an inexpensive book that gives valuable advice and examples that can help improve your negotiation skills immediately. I read it twice and plan on referencing it often. I circulated it to my purchasing department and made them read it (well at least they all claimed they read it).
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4 of 5 people found the following review helpful:
5.0 out of 5 stars Very handy book, December 13, 2005
This review is from: The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation (Paperback)
This is a very useful book in many aspects: it's easy to read, interesting to read and it's easy to adopt the learned practices in real, daily situations. Regardless of who you are and what are you doing, in business or just trying to do better in personal life, this book could help, if only you have enough self-confidence and willingness to try.
Pham Thi Cuc Ha
Marketing Manager
iSphere Software Ltd.,
Hanoi, Vietnam
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10 of 22 people found the following review helpful:
2.0 out of 5 stars Only the first 100 pages are useful, June 24, 2004
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This review is from: The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation (Paperback)
Don't be a win at all costs Shark or a bottom feeding pushover Carp, but be a cooperative win-win Dolphin....this is the thesis which this book is based on. I don't think it offers much value.

The last 100 pages are dedicated to hypothetical negotiation situations and the canned responses one ought to give. Most of it is common sense. For example, when someone gives you an ultimatum, you should counter it by postponement and hope the other side changes their mind. I wouldn't exactly call that negotiation astuteness, but it doesn't cause harm either.

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3 of 13 people found the following review helpful:
5.0 out of 5 stars This book IS the only negotating guide you'll ever need, September 25, 2003
By 
Michael Vogt (San Diego, CA USA) - See all my reviews
This review is from: The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation (Paperback)
This handbook will empower you with the most effective strategies to "make the deal" every time!
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The Only Negotiating Guide You'll Ever Need: 101 Ways to Win Every Time in Any Situation
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