Opening and Operating a Bed & Breakfast in the 21st Century: Your Step-By-Step Guide to Inn Keeping Success with Professional Online Marketing Strategies (Paperback)

~ (Author)
Key Phrases: meta tags, primary search results, lodging directories, Century Notes, World Wide Web, Hannah Marie Country Inn (more...)

Editorial Reviews

Review

The first third of Ms. Painter's book is a reality check for aspiring innkeepers. The middle third is for any innkeeper that needs ideas on how to increase business. The last third, which gets the five star rating, is a well organized overview for the web/internet neophyte like myself. I have already inplemented some of her suggestions and am eagerly awaiting results. ~Kathleen A. Jankee (Innkeeper) Townsend, TN --This text refers to the Kindle Edition edition.

Product Description

Expanded and Revised Second Edition of a must have guidebook to success in the Bed and Breakfast Industry in the 21st Century. Great for aspiring, new or experienced innkeepers. This book covers innkeeping basics, but addresses the Internet topics in detail and helps the reader understand the steps necessary to successfully market a B&B on the Internet.

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Product Details

• Paperback: 220 pages
• Publisher: BookSurge Publishing; 2nd edition (January 31, 2007)
• Language: English
• ISBN-10: 1419660578
• ISBN-13: 978-1419660573
• Product Dimensions: 8.8 x 5.9 x 0.5 inches
• Shipping Weight: 8.8 ounces (View shipping rates and policies)
• Average Customer Review: 4.5 out of 5 stars  See all reviews (8 customer reviews)
• Amazon.com Sales Rank: #50,346 in Books (See Bestsellers in Books)

  Popular in these categories: (What's this?)

  #1 in	Books > Travel > Reference & Tips > Food & Lodging > Bed & Breakfast
  #98 in	Books > Business & Investing > Marketing & Sales > Advertising

Customer Reviews

Most Helpful Customer Reviews

6 of 6 people found the following review helpful:

5.0 out of 5 stars A great guide for anyone thinking of owning a Bed & Breakfast, February 7, 2007

By	Angela L. Roberts - See all my reviews (REAL NAME)

I am thirlled with this new book. Competing titles do cover the basic steps to opening a B&B, but this book takes you way beyond the basic business details and then gives the information you need to understand how to market an inn on the Internet. This is HUGE! This new book is a comprehensive guide for anyone wanting to get "heads-in-the-beds" at a new inn or an exisiting one. I love the secton on increasing Web site traffic and how optimize your Web site from a marketing perspective -- something lacking in the other titles on this hospitality subject.
PROS:
*All the business basics are there in the first few chapters.
*Experienced innkeepers have added tips and hints for success.
*The Internet is explained in great detail, as it relates to innkeeping.
*The marketing on the Internet guidelines are well explained.

CON:
*The author just begins to explain blogging, I'd like to see more on this topic.

5 of 5 people found the following review helpful:

5.0 out of 5 stars Gets better and better the more you read, August 24, 2007

By	Kathleen A. Janke "innkeeper" (Townsend, TN) - See all my reviews (REAL NAME)

The first third of Ms. Painter's book is a reality check for aspiring innkeepers. The middle third is for any innkeeper that needs ideas on how to increase business. The last third, which gets the five star rating, is a well organized overview for the web/internet neophyte like myself. I have already inplemented some of her suggestions and am eagerly awaiting results. Kathy@gracehillbandb

1 of 1 people found the following review helpful:

2.0 out of 5 stars Strong on Internet Specifics but Weak on the rest, January 3, 2009

By	ASW "hornet punter" (Chico, CA) - See all my reviews

This book deals greatly (more than half the pages!) with internet marketing specifics and very little with the start-up and day to day specifics (in my opinion). I already own and operate two small businesses and was looking for something a bit more specific and meaty. This books seems geared more towards people who are merely "thinking" about a career move and less toward people who are ready to jump in. I recommend you look around more before buying.