All aspects of running a portrait studio are detailed in this book, from buying equipment to getting people to come to the studio by using marketing and special promotions such as frame sales, restoration deals, or holiday bargains. It demonstrates techniques for photographing weddings, families, children, seniors, proms, and provides essential information for professional lighting and posing. This book is for the photographer who wants to know how to get into the business, or for those professionals needing a quick refresher course.
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Most Helpful Customer Reviews
5 of 6 people found the following review helpful:
4.0 out of 5 stars
Excellent Business Advice,
By A Customer
This review is from: How to Operate a Successful Photo Portrait Studio (Paperback)
Practical advice based on solid experience, this book not only offers step-by-step advice on how to set up a portrait photography studio, but is also loaded with tips on how to market the business. Mr. Giolas' advice on how to promote one's product would be useful to any small business owner - not just photographers.
3 of 5 people found the following review helpful:
2.0 out of 5 stars
out of date book,
By A Customer
This review is from: How to Operate a Successful Photo Portrait Studio (Paperback)
This book is very out of date. The author has been in business for a number of years and sounds like he needs to update the way he does things. Pictures are very boring and stale.
3 of 5 people found the following review helpful:
5.0 out of 5 stars
Excellent source for a prospective new studio owner,
By A Customer
This review is from: How to Operate a Successful Photo Portrait Studio (Paperback)
I took this book out of the library, but had to purchase my own copy. It is an excellent source for all the basic things to think about when trying to open your own studio. I highly recommend.
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