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5.0 out of 5 stars
Opportunity Knocks--Using PR,
By DAVID futter (Upstate New York) - See all my reviews
This review is from: Opportunity Knocks: Using PR (Paperback)
I finally got around to reading this book and guess what? It really works. PR is cheap, effective and right on in terms of getting the attention you deserve. I'm a printer and it's working out great for me and my employees. We just try to get the good news out about the company by writing press releases and then distributing them to the local media--mostly print and TV, but who knows? Maybe we'll find a way to use the Interent as well.
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Opportunity Knocks: Using PR by Laurie Mercer (Paperback - January 15, 1989)
$47.95
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