John Galliano Parlez-Moi d'Amour is launched in mid October 2010. The eagerly awaited second perfume is romantically named after Edith Piaf's song Parlez-Moi d'Amour or "Speak to me about love".
Parlez-Moi d'Amour is build on Galliano's principles of emphasized extravagance and femininity, with the ambition to create a modern musky scent that will represent a remarkable contrast to the classical chypre perfume structures and norms. The traditional component of chypre perfumes, the oak moss, has been replaced by the cypress absolute, concentrated in ambery dry-down notes. Its sharp woody accents blended with musk offer contemporary and very modern base notes.
This composition full of contrasts opens with fresh overdose of bright ginger, blueberries and bergamot. The perfume heart represents a true ode to love, made from the most seductive floral pair - Sambac jasmine and Turkish rose, while the mysterious and woody base features cypress, Indonesian patchouli and musk notes. The perfumer Alienor Messenet from IFF managed to deliver a glamorous and rebellious youthful fragrance that tells a story of love. Parlez-Moi d'Amour is a fruity, sweet, spicy, romantic and edgy at the same time.
The face of the campaign and the new Galliano muse is Taylor Momsen, the star of the famous teen drama Gossip Girl and the singer of the rock band The Pretty Reckless. This young "rebel" inspired the designer, who considers himself to be a romantic and a narrator, to create a new story along with the fragrance. The story tells of a young rock star who, after many gigs and concerts, finds herself lost in Berlin. Internet and other conveniences of modern age are not available, and she is forced to express her feelings on a piece of paper, writing a letter to a guy she just fell in love with.