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The PDMA ToolBook 1 for New Product Development
 
 
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The PDMA ToolBook 1 for New Product Development [Hardcover]

Paul Belliveau (Author), Abbie Griffin (Author), Stephen Somermeyer (Author)

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Book Description

0471206113 978-0471206118 April 18, 2002 1
Practical cross-functional coverage of the entire product development process from idea generation through delivery of the final assembled product.
  • Includes sections on benchmarking and changing your new product development process and managing your product portfolio.

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Frequently Bought Together

The PDMA ToolBook 1 for New Product Development + The PDMA ToolBook 3 for New Product Development (Product Development and Management ToolBooks) + The PDMA Handbook of New Product Development, Second Edition
Price For All Three: $233.03

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Editorial Reviews

Review

"...authoritative book edited by respected authors...a worthwhile addition to the NPD field..." (R & D Management, Vol 33(4), 2003)

From the Back Cover

Expert techniques and effective practices in product development

In this book, the Product Development & Management Association brings together practical, authoritative approaches to every aspect of the product development process, from idea generation to delivery of the final product and commercialization. The ToolBook 1 provides cross-functional coverage of such topics as:

  • Dealing with project and portfolio risk
  • Improving portfolio management
  • Surviving as a project champion
  • Modeling the pipeline
  • Technology Stage-Gating
  • Hunting for winners in the Fuzzy Front End
  • Trend mapping and lead-user analysis
  • And much more

With effective methods, tools, and techniques in every chapter, The PDMA ToolBook 1 for New Product Development is an essential book for new product development professionals, including project leaders, process owners, and program or portfolio managers in a broad range of industries from heavy manufacturing to services.


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Inside This Book (learn more)
First Sentence:
The innovation process may be divided into three areas: the fuzzy front end (FFE), the new product development (NPD) process, and commercialization, as indicated in Figure 1-1. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
product idea program, employee idea program, hunting for hunting grounds, first calling list, depreciated sales, technology review committee, lead user project, telephone interviewing tool, new product portfolio management, early majority users, idea submitter, lead user research, lead user team, product approval committee, lead user workshops, idea suggestion programs, idea selection process, portfolio management for new products, technology development team, stakeholder risk tolerances, trend mapping, fuzzy front end, expected commercial value, preliminary investigation stage, tornado chart
Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Research Technology Management, Valley of Death, Team Spotter's Guide, Harvard Business Review, Principles of Universal Design, Industrial Research Institute, Bank One, Monte Carlo, Equitable Use, Harvard Business School Press, Perseus Publishing, Causes of Varying Abilities, Research-Technology Management, The Free Press, North Carolina State University, Second Edition, Good Grips, Low Physical Effort, North American, The Invisible Success Factors, United States, Creating Breakthroughs, Oxford University Press, Perceptible Information
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