Customer Reviews

The PR Bible for Community Theatres

5 star:		(3)
4 star:		(1)
3 star:		(0)
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1 star:		(0)

 

 

Every community is different with unique values, resources and expectations of its community theater. The author acknowledges this and addresses a variety of different scenarios using examples of what worked and what didn't for actual working theaters. Driving home the point that people won't buy tickets just because they should support the arts, he has great ideas for getting a community actively invested in its theater. Everything is laid out, from general theater promotion to plugging individual plays, and the examples, samples and timetables are just great! The tips on getting free, cheap and effective publicity in a small town are especially useful and demonstrate that working smart is better than huge expenditures of money and energy.
Highly recommended!

AT LAST! A book that's not only chock full of great tips and pointers, do's and don'ts - but one that's easy and entertaining to read. Forget all those dry-as-dust tomes that feel like you're reading a dictionary - pick up this book and laugh as you learn!

This book provided me with all of the essential information required to promote our local community theatre. It introduced me to ideas such as homegrown press releases and helped me to understand the how the media sees the local theatre.

I highly recommend this book to everyone involved in community theatre.

There's a lot of good information here for any PR crew. Chock full of good suggestions and clever ideas for getting information out there. Highly recommended.