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Pamela Giusto-Sorrells' grandfather, Matthew, in front of the Golden Crescent, circa 1941.
Always the dessert baker at home, and after all those hours on the cookie line in the family business, she started experimenting with wheat-free baking. The challenge was to make products that tasted so good that no one would be able to tell that they were wheat-free. "My career was born," she says. "In 1988, I left the family business taking one small pallet of my belongings with my first forklift and moved two blocks away." On April Fool's Day, Pamela's Products became an independent business featuring wheat-free and gluten-free foods, each bite prompting the incredulous food lover to ask: "Are you sure these are wheat-free?"
Pamela's, based in Ukiah, Calif., continues to maintain its indulgent reputation by using the finest natural ingredients, and always striving to delight the customer with delicious, decadent wheat-free and gluten-free cookies, biscotti, and baking mixes. Its products can be found throughout North America.
Why Wheat-Free & Gluten-Free?
People who have a wheat allergy or gluten sensitivity suffer a range of physical symptoms (for example: abdominal bloating, diarrhea, gas and low energy) as a result of eating certain grains. Gluten Intolerance, also known as Celiac Sprue, irritates the intestinal lining preventing the absorption of nutrients into the body through the small intestine. Gluten is a protein found in wheat, rye, barley, possibly oats, and other grains.
Size: 19-Ounce Packages (Pack of 6)
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I bake this in my Zojurushi breadmaker. every other day for my 2 celiac kids . Couldn't be any faster, easier or yummier! I vary the recipe options for special occasions.Published 4 days ago by Sheryl
Pams makes REAL LIVE BREAD. It is wonderful, and the only "in a box" bread I'll use. I've tried several other brands, and have yet to find one that comes close to the... Read morePublished 6 days ago by One voice
I love this GF bread mix. I add a half cup of sesame seeds and a half cup of oat bran to the mix for texture and fiber... so goodPublished 7 days ago by meworkingstiff
I have used almost every Gluten free Mix that Pamela's offers. They all taste wonderful BUT... the bread mix has 9grams, yes 9 grams of sugar in one slice! Read morePublished 12 days ago by Sharon Shopper
Due to my daughter and me having the very painful Celiac Disease (our digestive systems cannot digest gluten - which is in every boxed and canned food unless labeled gluten free,)... Read morePublished 15 days ago by Ginny Phillips
hands down, the best gluten free breads and pizzas.. I've made both breads and pizzas with other brand flours and THIS IS THE BEST. Very easy to use. Tastes great and cooks easy. Read morePublished 1 month ago by Jacob Phaneuf