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Pamela Giusto-Sorrells' grandfather, Matthew, in front of the Golden Crescent, circa 1941.
Always the dessert baker at home, and after all those hours on the cookie line in the family business, she started experimenting with wheat-free baking. The challenge was to make products that tasted so good that no one would be able to tell that they were wheat-free. "My career was born," she says. "In 1988, I left the family business taking one small pallet of my belongings with my first forklift and moved two blocks away." On April Fool's Day, Pamela's Products became an independent business featuring wheat-free and gluten-free foods, each bite prompting the incredulous food lover to ask: "Are you sure these are wheat-free?"
Pamela's, based in Ukiah, Calif., continues to maintain its indulgent reputation by using the finest natural ingredients, and always striving to delight the customer with delicious, decadent wheat-free and gluten-free cookies, biscotti, and baking mixes. Its products can be found throughout North America.
Why Wheat-Free & Gluten-Free?
People who have a wheat allergy or gluten sensitivity suffer a range of physical symptoms (for example: abdominal bloating, diarrhea, gas and low energy) as a result of eating certain grains. Gluten Intolerance, also known as Celiac Sprue, irritates the intestinal lining preventing the absorption of nutrients into the body through the small intestine. Gluten is a protein found in wheat, rye, barley, possibly oats, and other grains.
Size: 19-Ounce Packages (Pack of 6)
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Enjoyed this bread mix very much. It rose and produced a nice crust. Inside was soft and chewy. We added rosemary, garlic powder, honey, and molasses. Read morePublished 3 hours ago by Baron Von Cool
I'm gluten, and egg challenged when it comes to bread. I bought a breadmaker and started buying Pamel'a GL
Bread Mix. I use an egg replacer. Read more
My husband loves this bread mix. I used to blend my own flour mix - then one day I made this bread. No more blending for me. Read morePublished 1 day ago by Linda A. Hammersmith
Good taste for Gluten Free, no after taste. The mix does very well in bread machine, easy to make. This mix has been the best I have found yet.Published 1 day ago by Donna Smith
excellent taste, easy to follow directions. I refer all my gluten free friends to the product, even letting some taste what I have baked.Published 2 days ago by aure;ia cooley
Easy to use bread mix with lots of other baking ideas included on packaging (bagels, pizza & pie crust, etc. Read morePublished 4 days ago by Becky S. Finkle
I bought this for my grandson and he says it is the best yet. It is a dense loaf of bread.Published 7 days ago by J. Kew
I have a wheat allergy so I can't have most products. I decided to try Pamela's bread mix and it was GREAT!Published 8 days ago by Greenport Lady
Love it because it is soy free, potato free. Everyone, including non-celiacs, enjoy it. Easy to make in my bread machine (I use the "sweet bread" recipe on the back of... Read morePublished 9 days ago by Mrs. Marita O'Connor