Pantone Guide to Communicating with Color (Paperback)

~ Leatrice Eisemann (Author) "HUE: Color and hue are synonymous and can be used interchangeably..." (more)
Key Phrases: Warm Red, Process Magenta, Rubine Red (more...)

Editorial Reviews

Product Description

This authoritative guide presents hundreds of color combinations and color principles needed to create effective designs. Every lesson is demonstrated by example, enabling designers of all specialties and levels of experience to make the best color choices for every type of design.

About the Author

Leatrice Eiseman is founder and director of the Eiseman Center for Color Information and Training, executive director of the Pantone Color Institute.

Product Details

• Paperback: 144 pages
• Publisher: How (October 16, 2000)
• Language: English
• ISBN-10: 0966638328
• ISBN-13: 978-0966638325
• Product Dimensions: 10.6 x 9.3 x 0.4 inches
• Shipping Weight: 1.6 pounds (View shipping rates and policies)
• Average Customer Review: 4.7 out of 5 stars  See all reviews (56 customer reviews)
• Amazon.com Sales Rank: #44,606 in Books (See Bestsellers in Books)

  Popular in these categories: (What's this?)

  #7 in	Books > Arts & Photography > Design & Decorative Arts > Graphic Design > Graphic Arts > Use of Color
  #21 in	Books > Arts & Photography > Instructional & How-To > Using Color

Customer Reviews

Most Helpful Customer Reviews

210 of 211 people found the following review helpful:

5.0 out of 5 stars Excellent Resource, October 19, 2001

By	Murray Bulger (North Vancouver, BC Canada) - See all my reviews

I teach digital media and design to grade eleven and twelve students. This is the only book on Color that my students responded to with enthusiasm. The book covers color theory very basically. However, it does an excellent job of covering the more important topics of the meaning and psychology of colors and color combinations. The author uses good examples for each section and the book can be used as a learning tool or a resource you can use again and again. My students found the many pantone color combination swatches very useful in helping setup the color schemes for their designs. My students and I recommend this book highly, You might say this review is 5 stars taken 80 times.

111 of 113 people found the following review helpful:

5.0 out of 5 stars Great Tool!, October 26, 2000

By	"jm4designs" (Highland, IN USA) - See all my reviews

I love this new book. As a graphic artist, color selection has been a weak area for me - I know when I finally get the right picks, but often the process takes me too long. This guide is a great time saver, with lots of color combinations to choose from, nicely catogorized by moods or feelings that they can provoke. It is also a very good educational tool on the basics of color for new students or for a refresher for anyone. The book is beautifuly laid out with wonderful color pictures. An added benifit for graphic production is the handy table in the back of the book that converts Pantone colors into 4 and 6 color process percentages. A Great Buy!

46 of 47 people found the following review helpful:

5.0 out of 5 stars Color their world..., January 16, 2003

By A Customer

I really love this book.

What it IS: This is a lovely little book filled with colors, color combinations, moods, visuals, designs, ideas, and more color, color, color! I find it sparks reactions, starts dialogue, and fuels creativity for myself and for my clients. As a professional designer, I find this is great to use with clients to help them get VISUALLY into the their project so I can get out of them the things I need to create and produce an effective product that pleases the client AND fulfills its function. I also leave it out on the coffee table in my lounge (with my portfolio) so clients can look at it and they do.

What it is NOT: This is not a book about color theory or color management. Although it includes some basic text about how different colors are supposed to convery different things in the marketing and communications world, which may be somewhat useful on some ocassions, color can be so subjective to the individual, the culture, the times, that I wouldn't follow the text as absolute.

Recommended? Yes, if you want a fun, inspiring and useful little book that is also lovely to look at and helpful to share with your clients.