This volume asserts that creative problem solving does not stem from safe, linear, or even logical thinking patterns. Instead, it states that it is doing the opposite of what convention dictates that leads to success, and it explores the advantages of paradoxical thinking, as well as how to do it.
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About the Author
DERM BARRETT (Scarborough, Ontario) is an international management consultant and president of Management Concepts Limited. His specialities include change, futurism, strategic thinking, creativity, technology management, and more. Barrett is the author of Fast Focus on TQM and The TQM Paradigm.
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Most Helpful Customer Reviews
1 of 1 people found the following review helpful:
5.0 out of 5 stars
Creative text for missing questions and answers,
By K. DeLoach (Homewood, AL USA) - See all my reviews
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This review is from: The Paradox Process: Creative Business Solutions...Where You Least Expect to Find Them (Hardcover)
The Paradox Process is a 'must' text for anyone searching for answers. Derm Barrett gets us thinking about the obvious so that we can find the not so obvious. His book gets the reader to think, reason, and to 'see' differently by sharing examples of opposites and paradoxes. In doing so, he frees the mind to see creative possibilies in futuristic thinking. Well worth the price, this one!
5.0 out of 5 stars
A Powerful Creativity Tool,
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This review is from: The Paradox Process: Creative Business Solutions...Where You Least Expect to Find Them (Hardcover)
This work by Derm Barrett takes a different spin from most other creativity books. Barrett considers paradox as the key to creativity whereas most other creativity authors list paradox as a technique or a tool. Barretts identifies three types of paradoxical thinking: 1) contrarian, where you look at opposites; 2) Janusian, where you look at ideas where opposites co-exist, and 3) Hegelian, where opposites are integrated to create something new. Barret also places paradoxical thinking in what he considers a separate category of thinking skills. First are the basic skilles of memory, reason, logic and judgment. These are differentiated for what he calls the paralogical skills of perception, intuition, imagination and paradox. Barrett claims that the first set of skills are needed for day-to-day living but the latter are required for innovation and breakthroughs. In making these distinctions, Barrett agrees in principle with Edward de Bono who feels that reason and logic have been used to support the status quo. In contrast to Barrett, de Bono offers lateral thinking as an escape from the chains of traditional thinking.
In addition to explaining the technique of paradoxical thinking, and providing many examples, Barrett's book is also motivational - "We have been endowed with the ability to bring constructive change into existence in two ways: either by deliberately creating something new or by altering whatever already is." (p.71)- and insightful - "If you are having trouble with a problem, don't look only at it; look at yourself as well." (p. 132). I recommend this book highly for anyone who wants to get motivated to become more creative and wants to add to his arsenal of creativity tools.
1 of 7 people found the following review helpful:
5.0 out of 5 stars
Excellent, challenging, and good reading!,
By A Customer
This review is from: The Paradox Process: Creative Business Solutions...Where You Least Expect to Find Them (Hardcover)
Thoroughly enjoyabl
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