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Passion and Purpose Audio CD – Audiobook, April 1, 2009

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Editorial Reviews

About the Author

John Mackey opened his first market in 1978 with a $45,000 investment and a dedication to providing healthier food choices to customers. He co-founded Whole Foods Market in 1980, which consistently rates in the top 20 of Fortune magazine's "100 Best Companies to Work For" and has a higher profitability per square foot than Wal-Mart. Mackey also co-founded FLOW, a non-profit dedicated to "liberating the entrepreneurial spirit for good."


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Product Details

  • Audio CD: 2 pages
  • Publisher: Sounds True, Incorporated (April 1, 2009)
  • Language: English
  • ISBN-10: 1591796881
  • ISBN-13: 978-1591796886
  • Product Dimensions: 5 x 0.5 x 5.8 inches
  • Shipping Weight: 3.2 ounces (View shipping rates and policies)
  • Average Customer Review: 3.8 out of 5 stars  See all reviews (26 customer reviews)
  • Amazon Best Sellers Rank: #1,086,255 in Books (See Top 100 in Books)

More About the Author

John Mackey, co-founder and co-CEO of Whole Foods Market, has taken the natural and organic grocer from a single store in Austin, Texas in 1978, to an $11.7 billion Fortune 300 company and a top U.S. supermarket with more than 347 stores and 73,000 Team Members in three countries. In 1981, Austin's worst flood in history almost bankrupted the original store, and community efforts to save it shaped Mackey's leadership philosophy to "do right by your stakeholders and they'll do right by you."

While devoting his entire career to providing shoppers with high quality natural and organic foods, Mackey has also focused on building a more conscious way of doing business. He led the company through 19 acquisitions and took the company public in 1992. The company has the highest stock market valuation of any dedicated U.S. food retailer and plans to grow to 1,000 stores.

For 15 consecutive years, FORTUNE magazine has included Whole Foods Market on its "100 Best Companies to Work For" list. The company was named "America's Healthiest Grocery Store" by Health Magazine, one of the nation's "Top 25 Green Energy Leaders" by Scientific American one of the "World's Most Ethical Companies" by the Ethisphere Institute. FORTUNE magazine also named Whole Foods Market the Most Admired Food and Drug Store Company in the World in 2012.
Mackey has been the visionary for many successful programs at the core of Whole Foods Market. He created the Whole Planet Foundation in 2005 to help end poverty in developing nations. The foundation has helped more than 200,000 poor entrepreneurs in 50 countries. Thanks to Mackey, Whole Foods Market was the first national grocer to set and implement standards for humane farm animal treatment for the meat products it sells. In 2007, he launched the Local Producer Loan Program to help local farmers and food producers expand their businesses and committed $10 million per year to help grow their businesses through low-interest loans.

Most recently, Mackey has focused on returning to the company's roots around healthy eating and lifestyle choices. A staunch advocate of healthy eating education, he laid the foundation for health and wellness programs for team members and customers.

In 2003, he was named Ernst & Young's Entrepreneur of the Year Overall Winner for the United States and Bon Appétit magazine's "Tastemaker of the Year". Vanity Fair called him "Best Provider" in its "Best of the Best in 2004," Institutional Investor magazine rated him second on its "Best CEOs in America" list in 2005, and Barron's put him on their "World's Best CEOs" list in 2006. In 2008, he received an honorary Doctorate from Bentley College. And, in 2011, MarketWatch called him CEO of the Year and FORTUNE magazine called him "Businessperson of the Year." In 2012, Esquire magazine named him one of the "Most Inspiring CEOs" and FORTUNE named him one of the "12 Greatest Entrepreneurs of Our Time."

A strong believer in free market principles, Mackey co-founded the Conscious Capitalism Movement ( to challenge business leaders to rethink why their organizations exist and to acknowledge their important roles in creating value for all of their stakeholders in the interdependent global marketplace. This new business paradigm holds the potential for enhancing corporate performance while also advancing the quality of life for billions of people. He recently co-authored a book entitled Conscious Capitalism, Liberating the Heroic Spirit of Business (Harvard Business Review Press 2013) to boldly defend and re-imagine capitalism while encouraging others to implement this way of doing business that is grounded in ethical consciousness.

Out of his respect for equity among Team Members, Mackey implemented a salary cap for all executives. He cut his own salary to $1 annually in 2006, and forgoes stock options and bonuses. He continues to work for Whole Foods Market out of a passion to see the business realize the potential for deeper purpose, for the joy of leading a great company, and to answer the call to service he feels in his heart.

Customer Reviews

Most Helpful Customer Reviews

8 of 8 people found the following review helpful By Michael Lee Stallard on July 14, 2009
Format: Audio CD Vine Customer Review of Free Product ( What's this? )
John Wooden, the legendary coach of the UCLA men's basketball team, has been referred to as the philosopher coach. After listening to John Mackey's two-disk CD set entitled Passion and Purpose: The Power of Conscious Capitalism, I now think of him as a "philosopher CEO." Mackey is the founder and CEO of Whole Foods Market, an organic grocer based in Austin, Texas. Like John Wooden, Mackey is a thoughtful and effective leader. He also happens to be a student of philosophy.

Disk one is a live talk Mr. Mackey gave to a group in Austin. During Mackey's talk, we learn about his philosophy of "Conscious Capitalism" and how it will prevail over time. To Mackey, globalization is really an anti-corporate movement. He notes that machine and war metaphors are often used to describe corporations and people don't trust them. There is a need for a new corporate philosophy and Conscious Capitalism is Mackey's view of the type of corporations society needs.

Whole Foods' slogan is "Whole foods, whole people, whole planet." Applying the slogan's connecting logic to Conscious Capitalism, Mackey states "Conscious people, conscious company, conscious capitalism." It also happens to be how the CD is organized. Mackey describes his philosophy of Conscious Capitalism then moves on to describe Conscious Companies. Peeling the onion back another layer, he describes the conscious person.

"Conscious Companies" are those formed by entrepreneurs who shape a higher purpose that pursues the timeless values of goodness, truth, beauty and/or heroism. The aim is to make the world a better place. While a necessity to survive, profit is a byproduct of the pursuit. The happiness of those involved is another byproduct of Conscious Companies.
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6 of 7 people found the following review helpful By Tim Drake VINE VOICE on September 24, 2009
Format: Audio CD Vine Customer Review of Free Product ( What's this? )
John Mackey may have taken some hits in the press for recent comments, but don't let that dissuade you from this excellent set of CDs. They will be of great interest particularly for business leaders and CEOs.

Mackey co-founded Whole Foods Market in 1980. In this 2.5 hour CD set, he sets forth his vision for a business fueled by the entrepreneurial spirit and the spiritual values of love, compassion, and forgiveness.

It's both inspiring and practical, especially when he talks about balancing a business' purpose with profitability.

The greatest disappointment was when Mackey began diverting into the New Age "Course in Miracles" and about his efforts "divining Jesus."

Aside from that, Mackey presents a revolutionary model for leading a business in today's marketplace. If there were more like him, the world might be a better place.
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4 of 5 people found the following review helpful By Junglies VINE VOICE on July 22, 2009
Format: Audio CD Vine Customer Review of Free Product ( What's this? )
I approached this book with some scepticism having only recently visited a Whole Foods location which I chanced upon after getting lost in the Raleigh, NC area. The store itself was clean, well stocked, staffed with friendly employees, had a wide selection of organic and locally grown produce and had an annexe where environmentally friendly products were sold and causes announced.

Having grown up in Britain where environmentally friendly goods had been on sale for some years and where Fair Trade products were available from charity stores like OXFAM, as well as the chains of Body Shops and Holland and Barrett stores, I found it difficult to believe that the blurb on the audio book was anything more than hype.

In fact, disc one is a speech given by the CEO of Whole Foods who refers to his concept of Concious Capitalism to which I shall return shortly.

The two discs are very distinctive, disc one being given over to the exposition of the view of how companies can grow and prosper even in a negative economic environment by taking a broader view of their roles and missions while disc two is an exploration of the inner workings of the man who guides Whole Foods and his philosophy of life.

The first part is of great interest to me as an economist because of the identification by the CEO of three major aspects to his business. Firstly he articulates very well the role of the entrepreneur in what is know as the Austrian tradition. This is someoneone who has a belief in their product in the face of daunting uncertainty and obstacles who brings his or her product and service to the market place and by virtue of having something that customers wants, generates income and profits.
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1 of 1 people found the following review helpful By Emmanuel Goldstein VINE VOICE on July 4, 2009
Format: Audio CD Vine Customer Review of Free Product ( What's this? )
If you're the type of person who is strictly by numbers, a pure rationalist and results-driven, then run, run fast! This CD's New Age-iness and talk of spiritualism and Deepak Chopra-style approach to management will bore you in the best case, or offend you in the worst case. Trust me, it will not fit your personality type.

Now, if you are a granola-eating yoga practitioner who is half vegan and loves furry little critters, then you will fall head over heels in love with this CD. It is the new gospel. You will lend it to your friends until the cardboard case is worn out and the CDs come back a little scratched.

As for the rest of us in the middle, there are some nifty ideas to consider and unique viewpoints to take from here. The author takes a holistic approach to business and figures that "profit" can be defined in such a way that it's about more than just money but about building community. Lots of room for skepticism here and also room for challenging a lot of our own long-held preconceptions.
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