The Perfect Board provides the basics for any newly elected member of a Board of Directors. It can also serve as a review of the performance characteristics for the seasoned director. A primer, rather than an encyclopedia or textbook, The Perfect Board describes what it takes to be an effective member of any Board. From loyalty and care to leadership and Rules of Order, The Perfect Board lends insight into this very important position.
Cal Clemons, CAE, CMP
A veteran association management executive for more than 33 years, Cal Clemons currently serves as president of Catharsis LLC, a consulting company for the tax exempt community, and as chairman of Clemons & Associates, Inc., an association management company. A Certified Meeting Professional (CMP) and Certified Associated Executive (CAE), Clemons is a past chairman of the Association Management Company Section of the American Society of Association Executives (ASAE). He has served on many boards of directors, and has also served as the executive vice president and executive
director of 16 associations.
Born in Baltimore, Md., Clemons received a bachelor's degree in business from the University of Maryland and a master's degree in business administration and marketing from Loyola University. Clemons served four years in the U.S. Army, achieving the rank of Captain and earning several honors, including the Bronze Star. He worked as district sales manager for Gillette Company and later became vice president of sales for a regional office products wholesaler in Greensboro, N.C., before founding Clemons & Associates, Inc. in Baltimore.
He is a past president of the Maryland Society of Association Executives (MSAE), the former director of the Association Management Company Institute (AMCi) and a past chairman of the Association Executives Council of the National Association of Wholesaler-Distributors (NAW). Clemons previously co-authored Building an Association Management Company (Clemons & Associates, Inc., 1997), which discusses how to successfully and effectively operate an association management company.
Clemons also utilized his extensive knowledge to teach marketing and advertising courses at several local universities.
His book, The Perfect Board, is in its third printing and offers a simple guide for how to be an effective member of a board of directors. Drawing from his many years as an association management executive, Clemons provides expert advice to aid board members, from the private sector to the corporate world. The Perfect Board has been featured in publications such as The Dallas Morning News, The Virginian Pilot, The Indianapolis Star and the New Jersey Star-Ledger.
Clemons travels extensively and continues to serve on several boards for business and volunteer organizations. He is a member of University of Maryland and Loyola University Alumni Associations.
