Industrial-Sized Deals TextBTS15 Shop Men's Hightops Learn more nav_sap_SWP_6M_fly_beacon Iron Maiden $5 Off Fire TV Stick Grocery Shop Popular Services hog hog hog  Amazon Echo Starting at $99 Kindle Voyage Nintendo Digital Games Shop Back to School with Amazon Back to School with Amazon Outdoor Recreation Deal of the Day
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Permission To Succeed Paperback – August 1, 1999

40 customer reviews

See all formats and editions Hide other formats and editions
Amazon Price New from Used from
"Please retry"
$8.32 $0.02

New & Popular:"The Brain Fog Fix"
Read the popular new book by Mike Dow.

Editorial Reviews


"Noah's concepts have been powerfully insightful not only for me and building my business, but also for many of my patients." -- Irene Mazer, Ph.D., clinical psychologist

"Permission To Succeed moves you from 'no-saying' into yes-being! This splendid book offers a beacon that makes you lighter and more sure-footed on your journey to your life's purpose." -- SARK, artist/author of _Succulent Wild Woman_

About the Author

Noah St. John is the inventor of Afformations and bestselling author of six books including Permission to Succeed (Health Communications), The Secret Code of Success (HarperCollins) and The Book of Afformations series.
Noah is the world's most-quoted expert on how to dump your head trash. He's appeared in over 2,500 media outlets including CNN, ABD, NBC, Fox, The Washington Post, PARADE Magazine and Bottom Line/Personal.
Get the first 3 chapters of Noah's Secret Code of Success FREE at

See all Editorial Reviews

Best Books of the Month
Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.

Product Details

  • Paperback: 150 pages
  • Publisher: HCI; First Edition edition (August 1, 1999)
  • Language: English
  • ISBN-10: 1558747192
  • ISBN-13: 978-1558747197
  • Product Dimensions: 8.4 x 5.5 x 0.7 inches
  • Shipping Weight: 13.6 ounces
  • Average Customer Review: 3.8 out of 5 stars  See all reviews (40 customer reviews)
  • Amazon Best Sellers Rank: #593,404 in Books (See Top 100 in Books)

More About the Author

Noah St. John is famous for inventing Afformations® and creating high-impact, customized strategies for fast-growing companies and leading organizations around the world. His sought-after advice is known as the "secret sauce" to creating instant superstar performance in high-growth businesses.

Noah's engaging and down-to-earth speaking style always gets high marks from audiences. As the leading authority on how to eliminate limiting beliefs, Noah delivers speeches, seminars, and mastermind programs that have been called "mandatory for anyone who wants to succeed in business."

He also appears frequently in the news worldwide, including CNN, ABC, NBC, CBS, Fox, National Public Radio, Parade, Woman's Day, Los Angeles Business Journal, Chicago Sun-Times, Selling Power,, and The Washington Post.

Founder of the international coaching and training corporation, Noah is known for producing innovative products and programs that have helped to improve tens of thousands of lives and businesses around the world.

Fun fact: Noah once won an all-expenses-paid trip to Hawaii on the game show Concentration, where he missed winning a new car by three seconds. (Note: He had not yet discovered Afformations.)

Noah lives in Northeast Ohio with his lovely wife, Babette.

"Noah St. John's work is about discovering within ourselves what we should have known all along - we are truly powerful beings with unlimited potential." -- Stephen Covey, The 7 Habits of Highly Effective People

Get Noah's FREE video series: Discover The Missing Piece to Abundant Health, Wealth and Happiness (All You Need Is 5 Minutes A Day) at

Customer Reviews

Most Helpful Customer Reviews

38 of 40 people found the following review helpful By Zimmer Graphics Inc. on October 7, 2005
Format: Paperback Verified Purchase
"When I first started reading "Permission to Succeed," I thought Noah St. John was speaking directly to me. He wondered why many intelligent, creative, sensitive people would unconsciously stop themselves from gaining more success in their lives. That sounded just like me, so I kept on reading. I commiserated with stories of Noah's struggles, I laughed aloud at the humorous parts and I dove into the exercises that he prescribed. I have to admit that the work was painful, but it drilled down to the core of my mixed up emotions and my faulty thinking. Within weeks, my business and my personal life began to improve. I have read countless books, attended seminars and invested in private counseling, but I can honestly say that "Permission to Succeed" was the first breakthrough I ever experienced that showed me why I do the things I do as well as why I don't do what I know I should do... to bring me the successes I deserve! My only regret was that I was not exposed to this book twenty years ago. Thank you, Noah St. John!"
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
26 of 27 people found the following review helpful By MrTwistoff on November 2, 2006
Format: Paperback Verified Purchase
The book is completely unique in perspective. The author has taken a very fresh look at success and why we deprive ourselves of it. His viewpoints are enlightening, groundbreaking. And using Afformations (not affirmations) - YES!! this is exactly how my mind works, so it's much better to use a tool that works. (THANK YOU!)

Read the entire volume and you will see how he comes full circle to help us understand what has caused us to make certain choices in the past. Defining our own success, becoming responsible for ourselves (rather than the entire world), these are things that help us clarify what we want.

I've spent quite a bit of time reading success literature, and Noah is right in that there are plenty of recipes books out there. But, a recipe is not what you are missing. It is in fact the desire to cook.

The book does an excellent job of teaching us how to give ourselves permission to enjoy. And enjoyment, now isn't that what success really is after all?

Reading a ton of "Succeed This Way" volumes? Do yourself a favor, read this one, think it through, run through the exercises. You may be doing a lot of busy work in those other volumes for no reason at all.

The best insight I got from this was that choosing not to succeed can be because you feel responsible for the entire world, since you can't get there you can't succeed. Not to say don't have ambition, more to say ambition is best when your feet are planted firmly in your jet - otherwise you simply won't be able to fly there. With your feet firmly planted, it's okay to go there. Let it be okay, let yourself go.

The parable of the dining room - EXCEPTIONAL. The central message here, we all have something to contribute. People are waiting for us to contribute it.
Read more ›
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
16 of 18 people found the following review helpful By Dan Geist on February 8, 2000
Format: Paperback
Over the years, I have spent thousands of dollars on self-help books that didn't do anything for me. Everyone kept repeating things I already knew. Noah's book not only helped me discover why I was preventing my success, but showed me how to accept the success I deserved. Finally, someone gave me the power to turn on the lights so I can see all the wonderful things around me. The exercises in the book were more valuable than any seminar I have ever attended. The simple writing allows the profound ideas to leap from the page and into your soul. This is more than just a book, it can change your life!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
11 of 12 people found the following review helpful By Debbie Ivy on February 15, 2007
Format: Paperback
I would recommend this book to others who continue to sabatoge their success in life and can not get the answers they need to change. In fact, I have recommended it to many of my friends and they, too, have been helped. In reading this book I came to alot of 'aha's' that I had never thought of before in my difficulity to overcome my own paradigms, patterns of behavior, and mindsets that have seemed to hold me back. After reading MANY self-help and personal growth books, I can truly say that I received the most from this book. Not only do I give this book 5 stars, I also give Mr. St. John my thanks and a big hug. This is a well written book that takes you by the hand and leads you to answer the question of 'why you need permission to succeed'. And, believe me, YOU do need to give yourself permission to succeed or you never really will. This book helps you do just that. I AM glad I took the chance (because of the title) and purchased this book. I recommend that you do too and allow it to open doors in your mind and life and set you free to succeed. You'll be amazed at the doors it will open in your mind that have been closed and locked for most of your life. It did with me. Again, thanks to Mr. Noah St. John and his caring way of bringing it all home.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
11 of 13 people found the following review helpful By A Customer on September 26, 2003
Format: Paperback
I have been searching for years, and like so many others, have spent a fortune on self-help books. I started each book with such enthusiasm, but ended up with the same defeatist results. I stumbled on this book, and from the first page I got the feeling that someone was reading my mind and soul. I haven't even finished it yet, and already I have a clarity that I never could find before. This book is a must read for anyone who is sick of hitting brick walls. Noah St. John, thank you from the bottom of my heart. You have taken me back to square one and helped me to know that there is a 'real life'waiting for me to live and truly enjoy! God bless you-
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Most Recent Customer Reviews

Want to discover more products? Check out this page to see more: mail order book clubs